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Home My WebLink About091624 Special Session LTAC Meeting PacketEnjoy o rt A rr i r nsen Lodging Tax Advisory Committee Meeting Special Meeting Monday, September 16, 2024 2:00 to 4:00 p.m. City Hall, 540 Water Street City Council Chambers Join virtually at h tpo/l.a inwebp.0 ar.com enter the 9 digit Webinar ID 227-906-451 Join by phone in listen -only mode (415)655-0052 access code: 244-673-281# Submit public comment to be included in the meeting record to: httlC.sa.//.p.ub!iccornm.enit:ffiVOoutocom/cityofp. ................................................. I. Call to Order II. Public Comment- On Agenda Items (3 minute per person) III. Fall Grant Round- Review and Funding Decisions September 10, 2024 LTAC Grant Application Presentations linked below. bffu direct::::::true IV. Budget Discussion V. Adjourn LTAC regular meetings are held every other month on Tuesday at 3 p.m. Next regular meeting: November 12, 2024 from 3 to 5 p.m. Mark your calendars and save the dates! Published on City of Port Townsend Washington (httpa.//citygfpt.us) Home > Application and Proposal for Port Townsend Lodging Tax Funds > Webform results > Submission #28 Submission information Form: Application and Proposal for Port Townsend Lodging Tax Funds pi Submitted by Visitor (not verified) Tue, 08/06/2024 - 10:52am 24.113.8.80 Event Haunted Bordello - Spookeasy Location 280 Quincy Street Event Start Date Fri, 10/25/2024 Event End Date Sat, 10/26/2024 Requested Amount $ 1,800.00 Total Project Budget $ 4,300 If not fully funded, would you still accept partial funding for your project? Yes If so, please describe how the project would still be successful. If not fully funded, the event will invest non-profit money from past events (Steampunk Festival, et al.) supplemented by personal contributions if needed. Organization/Agency Name Olympic Peninsula Steam Federal Tax ID Number 455,084,186 Event, Project or Activity Name (if applicable) Haunted Bordello: A Spook -Easy Contact Name and Title Nathan Barnett Mailing Address 313 Walker Street City, State, Zip Code Port Townsend Phone 2,067,995,069 Email Address nathan@ravenrook.com Organization Type Non -Profit Signature Nathan Barnett Date Fri, 08/09/2024 Application Overview and Questions Attachment #1 Itac_ fund _request _-_hb2024_olympic .peninsula _steam.pdf [21 Attachment #2 ops_501 c3_statement.pdf [3] Attachment #3 Questions Predicted 350 people What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 75 What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 25 (BC/Oregon) What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 75 What method will be used or has been used in previous years to determine attendance? Informal Survey Predicted 200 What method will be used or has been used in previous years to determine attendance? Direct Count Application Scoring F. Is the event or initiative a new offering to Port Townsend (less than 3 years)? (2 points) New event G. Will the event or project create local jobs or utilize local vendors? How is this determined/measured? (3 points) Uses local vendors - volunteer barstaff by local vendor company, local paid performers if possible H. Will the event or project increase overnight stays in the offseason (October -May)? (3 points) Yes - targeted October "shoulder" event to increase allure of Port Townsend I. Describe any partnerships with organizations or businesses related to this event of project. (2 points) Ravenrook LLC will operate the tour/show portion of the event J. Does the event or project leverage any matching funds or in -kind support? (2 points) OPS and Ravenrook will be matching or exceeding funds requested. L. The event or project must be open to the public to qualify for LTAC funding. Does the event or initiative have a free participation option? (1 point) The LTAC-funded portion of the event is free and open to the public. M. Can the public attend or participate in the event or project over more than one day? (2 points) The event takes place on Friday and Saturday nights. Uncertain if two -night attendance would be a draw. N. Is your organization represented on LTAC by a board or staff member? (1 point) No. (Former LTAC member) O. Are you a 501(c)(3) non-profit organization? (2 points) Yes. P. Briefly describe a relevant past organizational success related to this project/event. (2 points) Brass Screw Steampunk Festival is a recurring festival and draws hundreds of participants in June. OPS has likewise operated Victorian Festival and holiday "Yule Ball." Ravenrook operated Haunted Bordello successfully for six years, stopping because the event grew too big for the venue. Q. Did your organization receive LTAC funds for any event/project within the past year? (1 point for no) No Application Timeline General Information Source URL:https://cityofpt.us/node/22229/submission/48688 Links [1] https://cityofpt.us/bc-Itab/webform/application-and-proposal-port-townsend-lodging-tax-funds [2] httpL//citygfpt.us/system/files/webform/Itac fund request - hb2024 olympic peninsula steam.pdf [3] httpL//citygfpt.us/system/files/webform/ops 501c3 statement.pdf Olympic Peninsula Steam 313 Walker Street Port Townsend, WA 98368 Olympic Peninsula Steam, a 501 C.3 charitable corporation with no political or religious affiliations, requests $1800 to host The Haunted Bordello's Spook -Easy, a bar and entertainments venue on the evenings of October 25 and 26, 2024, at Brigid's Loft (280 Quincy Street, Port Townsend, WA). The bar and entertainments are part of a new event, although the event borrows its name and themes from The Haunted Bordello (WWWJlnc UIII 1edboirdei.,o.coirn), a similar event that ran from 2013 to 2018 on a private property in Uptown. The re -envisioned event will feature spookyvenues in a variety of locations around downtown Port Townsend. Paying participants will receive a ticket to a fantastical and terrifying tale of paranormal investigators searching for clues to events that took place in Port Townsend's "historical red-light district" While the tour will be a ticketed event for participants 18 and over, the Spook -Easy will be open to the public (21 and over only). The goal of the event is to help establish Port Townsend as a Halloween destination for the region, drawing from the 1-5 corridor (50+ miles). During the event's previous incarnation, we were surprised to learn that guests travelled from Seattle and Portland to participate. Event demographics are not available, but we enjoyed over 275 participants in 2018. We seek to build upon that experience, leveraging the popularity of "Dead l3oy Detectives" Netflix series set in Port Townsend, and collaborating with other local Halloween-themed events. We believe the nature and hour of the event will encourage overnight stays in town. Given the free nature of the venue for which we are requesting funds, we anticipate the draw to exceed 350 for the weekend. Funds will be used to cover the costs of regional marketing and developing the venue, including materials such as decorations, makeup, supplies. The event will operate using local vendors and venues and feature participation from a variety of downtown retailers and properties including Brigid's Loft and Pendragon's Labyrinth. Olympic Peninsula Steam will be providing additional funds to meet the estimated $4000 cost of hosting the event, with expenses including insurance and venue rental. Cast, crew and operators donate their time. The haunted walk component of the event will be operated by Ravenrook, a limited liability corporation which has created and hosted events for 20 years. No capital components (long-term resources or facilities) will be purchased with the funds. The event is being directed by Nathan Barnett, former vice -chair of LTAC. Olympic Peninsula Steam has been hosting similar events since 2012 including the Victorian Festival, Brass Screw Consortium (AKA Steampunk Festival), and the Port Townsend Yule Ball. A number of these events have received LTAC funding in the past. Projected budget (Olympic Peninsula Steam component only): $4000 Brigid's Loft rental: $1200 Insurance: $700 Bar supplies (consumables): $700 Entertainment: $600 Decorations, costumes, and make up: $800 8/6/24, 10:41 AM Corporations and Charities System ORGANIZATION SUMMARY QUALIFIER Are you Church or Integrated Auxiliary?- No Are you a Political Organization?- No Are you raising funds for an individual?- No Are you raising less than $50,000 a year?- No Is anyone paid to carry out the services of the organization?- No All Information is true and accurate ORGANIZATION INFORMATION Organization Name: OLYMPIC PENINSULA STEAM Registration Number: 1133167 Also known as Names: Name BRASS SCREW CONFEDERACY PORT TOWNSEND VICTORIAN FESTIVAL Purpose/Mission of the Organization: This corporation is organized exclusively for charitable, scientific and educational purposes, more specific ally to promote history, science (both fictional and factual), art, speculative fiction, literature and futurism of past eras throughout history to Jefferson County and visitors to our community. FEIN Number: 455084186 Federal Tax Exempt Status: No UB1 Number: 603 239 954 Is this Charitable Organization associated with any Corporation or LLC? Yes State of Incorporation/Formation: Jurisdiction: WASHINGTON Jurisdiction: WASHINGTON Status: Active Renewal Date: Is Optional Charities? Yes CONTACT INFORMATION Organization Email: https://ccfs.sos.wa.gov/?_gl=1*6bsrr5*_ga*MjAzNzA2NTM4NC4xNzlyOTU4MTg3*_ga_7BO8VE04WV*MTcyMikl ODE4Ny4xLjEuMTcyMjkl ODIxNS4w... 1 /3 8/6/24, 10:41 AM Corporations and Charities System Is Foreign Contact: No Country Code: Mailing Address: 1727 Lawrence St, Port Townsend, WA, 98368, UNITED STATES Street Address: 1727 Lawrence St, JEFFERSON COUNTY, Port Townsend, WA, 98368, UNITED STATES Do you use any other addresses for Solicitation: No A List of Addresses Used Organization Website: www.brass-screw.org Phone Number: 3606720645 Ext: SURETY BOND Has the Organization submitted proof of a surety bond in the amount of $25,000 to the Secretary of State? No Proof Of Surety Bonds Bond Expiration Date: FINANCIAL INFORMATION Has Organization completed a full accounting year?- No First Accounting Year End Date: SOLICITATION COMMENTS Comments: DID THE ORGANIZATION SOLICIT OR COLLECT CONTRIBUTIONS IN WA DURING THE ACCOUNTING YEAR REPORTED? Solicit or collect contributions: No Contributions in WA: IS THE ORGANIZATION REGISTERED TO FUNDRAISE OUTSIDE OF WA? Is the organization registered to fundraise outside of WA: No Fundraise outside of WA: EMPLOYEES RECEIVING THE GREATEST COMPENSATION Does the Organization pay any of its officers or employees?- No First Name Last Name PERSONS ACCEPTING RESPONSIBILITY Current Officers or Persons Accepting Responsibility for the Organization https://ccfs.sos.wa.gov/?_gl=1*6bsrr5*_ga*MjAzNzA2NTM4NC4xNzlyOTU4MTg3*_ga_7BO8VE04WV*MTcyMikl ODE4Ny4xLjEuMTcyMjkl ODIxNS4w... 2/3 8/6/24, 10:41 AM Corporations and Charities System First Name Last Name Title Phone # Address FINANCIAL PREPARER Full Name: Title: Mailing Address: LEGAL INFORMATION Do you have any Legal Actions? - No Court (Jurisdiction) Case # Title of Legal Action Date of Legal Action Legal Actions COMMERCIAL FUNDRAISER Is Commercial Fundraiser: No CHARITY CLIENTS FEIN Number UBI Number Charity Name Charity Address No Charities Selected https://ccfs.sos.wa.gov/?_gl=1*6bsrr5*_ga*MjAzNzA2NTM4NC4xNzlyOTU4MTg3*_ga_7BO8VE04WV*MTcyMikl ODE4Ny4xLjEuMTcyMjkl ODIxNS4w... 3/3 Published on City of Port Townsend Washington (httpa.//citygfpt.us) Home > Application and Proposal for Port Townsend Lodging Tax Funds > Webform results > Submission #29 -Submission information Form: Application and Proposal for Port Townsend Lodging Tax Funds pi Submitted by Visitor (not verified) Fri, 08/16/2024 - 7:39pm 24.113.144.100 Event The Great Port Townsend Bay Kinetic Sculpture Race Location City of Port Townsend, Fort Worden, Jefferson County Fairgrounds, Port Townsend Bay Event Start Date Fri, 10/04/2024 Event End Date Sun, 10/06/2024 Requested Amount $ 5,000.00 Total Project Budget $ 12,910 If not fully funded, would you still accept partial funding for your project? Yes If so, please describe how the project would still be successful. We have about $12000 in savings, which we hope to grow but are prepared to utilize as required. We also fundraise during our ball, sell merchandise (T-shirts, buttons, glassware, etc.), collect entry fees from participants, and seek donations from the community to offset the costs of hosting the event. Organization/Agency Name The Great Port Townsend Bay Promotional Consortium, DBA PTKSR Federal Tax ID Number 301,153,543 Event, Project or Activity Name (if applicable) The Great Port Townsend Bay Kinetic Sculpture Race Contact Name and Title Ricardo Peregrino, Chairman Mailing Address PO Box 451 City, State, Zip Code Port Townsend, WA 98368 Phone 4,082,479,599 Email Address into@ptkineticrace.org Organization Type Non -Profit Signature Ricardo Peregrino Date Fri, 08/16/2024 Application Overview and Questions Attachment #1 Itac grantrant 2024.pdf [21 Attachment #2 Attachment #3 Questions Predicted 500 What method will be used or has been used in previous years to determine attendance? Indirect Count Predicted 100 What method will be used or has been used in previous years to determine attendance? Indirect Count Predicted 40 What method will be used or has been used in previous years to determine attendance? Indirect Count Predicted 50 What method will be used or has been used in previous years to determine attendance? Indirect Count Predicted 450 What method will be used or has been used in previous years to determine attendance? Indirect Count Application Scoring F. Is the event or initiative a new offering to Port Townsend (less than 3 years)? (2 points) No. G. Will the event or project create local jobs or utilize local vendors? How is this determined/measured? (3 points) Yes. Local food vendors, local staff for Saturday night Ball, meet and greet at The Old Whiskey Mill H. Will the event or project increase overnight stays in the offseason (October -May)? (3 points) Our 3 day event race attracts spectators and participants from out of town, most of whom stay in hotels in town, a few camp, and a few stay with friends in town. I. Describe any partnerships with organizations or businesses related to this event of project. (2 points) We've been partnered with The American Legion Post 26 for many years. We host our Ball and dinner and award ceremony in the Hall, which we rent, but The American Legion provides us further access starting Thursday afternoon to help facilitate our event. Thank you American Legion Post 26! J. Does the event or project leverage any matching funds or in -kind support? (2 points) We seek and obtain sponsorship with funds or in -kind support from local businesses. L. The event or project must be open to the public to qualify for LTAC funding. Does the event or initiative have a free participation option? (1 point) Yes, attending the race portions of the event as a spectator is free. M. Can the public attend or participate in the event or project over more than one day? (2 points) Yes, the event occurs over 3 days, Friday, Saturday, and Sunday. N. Is your organization represented on LTAC by a board or staff member? (1 point) No. O. Are you a 501(c)(3) non-profit organization? (2 points) Yes. P. Briefly describe a relevant past organizational success related to this project/event. (2 points) Our Kinetic Sculpture Race has been going on since 1983. Q. Did your organization receive LTAC funds for any event/project within the past year? (1 point for no) No. Application Timeline General Information Source URL:https://cityofpt.us/node/22229/submission/48778 Links [1] httpa.//citygfpt.us/bc-Itab/webform/application-and-proposal-port-townsend-lodging-tax-funds [2] httpL//citygfpt.us/system/files/webform/Itac grant 2024.pdf LTAC Application and Proposal for Port Townsend Lodging Tax Funds The Great Port Townsend Bay Kinetic Sculpture Race is a yearly event held in Port Townsend since 1983 by The Great Port Townsend Bay Promotional Consortium, a 501(c)(3) non profit (EIN 30-1153543), DBA PTKSR. Our race has been running every year except for two years during Covid where we decided not to hold the event for public health reasons. The Race usually receives about 15 teams, which normally consist of about 5-10 people each, and about half of these come from out of town, out of state, or out of country (eg. Canada). There are about 40 volunteers, mostly local, but we also have many out of towners come for the event every year. Currently, our event is a 3 day event, starting Friday night for an open to the public Racers meet and greet in a local establishment, in 2024 this will be held at 6pm at the Old Whiskey Mill. Saturday morning there's a gathering of art and sculptures at the PT Plaza starting at 10am where racers, artists, volunteers, staff, and the glorious spectators mingle and chat, while racers and artists get ready for the Art Parade that starts at noon, and runs down Water St. to The American Legion. Saturday afternoon, the Race begins with some safety checks, a short road course, a water course from the ramp at the Maritime Center to Union Wharf and back, and then a final short road course. We invite some local food vendors to setup during the event to provide food for participants and spectators. Saturday evening from 8pm to midnight we hold an over 21 Ball at The American Legion Hall, open to the public, which includes live music, and adult beverages. Sunday morning we host the Race pageantry event on Water St. by the American Legion, where all the participants perform for the hundreds of glorious spectators that gather to watch the impromptu theatre. Sunday afternoon the Race starts, with a longer road course through town, the Sand course at Fort Worden, and the Mud course at the Jefferson County Fairgrounds. Sunday evening, to close out the event we host a dinner for race participants and volunteers and an awards ceremony at the American Legion Hall, where awards, trophies, and some cash prizes are awarded to the participating teams. We seek sponsorships from local vendors, either cash or in -kind donations, and produce T-shirts with logo advertisements on the back. We also have MCs that announce for the race, as well as provide mention of our sponsors periodically throughout the event. Below is our budget for this years race. Thanks you for your consideration. Best regards, Ricardo Peregrino Chairman, PTKSR PO Box 451 Port Townsend, WA 98368 info@ptkineticrace.org 408-247-9599 Kinetic Budget Updated 7/10/2024 Awards: Engineering $100.00 Master's $300.00 Mediocrity $100.00 Mediocrity Bike $350.00 Teddy Bear $20.00 Misc Awards $500.00 $0.00 $500.00 Awards Total $1,370.00 Ball Band $2,000.00 Ceiling Side Show / Lights $420.00 Decorations $475.00 Krown Donated by Josh $0.00 0 Photos $250.00 Pt Brewery $550.00 Cider $320.00 Bar Staff $600.00 Security $600.00 sound $700.00 wslcb $60.00 American Legion Hall $1,200.00 Wrist Bands $25.00 Ball Total: $4,055.00 $4,055.00 Pagentry Judges $500.00 Kop Supplies $50.00 Pagentry Total $550.00 $550.00 Promotional: Award to come to race $100.00 Flyers, Posters, Advertising $700.00 T-Shirts $2,550.00 Buttons $125.00 Website $690.00 Promotional Total $4,165.00 Race City Permits $50.00 Fairgrounds Permit $275.00 Ft. Worden Permit $145.00 Mud $200.00 Dinner $2,000.00 Sobriety Test $100.00 Race Total $2,770.00 Total For Kinetic Scultpure Race $12,910.00 Checking Balance $5,415.84 Published on City of Port Townsend Washington (httpa.//cityofpt.us) Home > Application and Proposal for Port Townsend Lodging Tax Funds > Webform results > Submission #30 -Submission information Form: Application and Proposal for Port Townsend Lodging Tax Funds pi Submitted by Visitor (not verified) Mon, 08/19/2024 - 2:47pm 24.113.160.241 Event First Night Location JCHS Museum of Art + History Event Start Date Tue, 12/31 /2024 Event End Date Tue, 12/31 /2024 Requested Amount $ 800.00 Total Project Budget $ 1,300 If not fully funded, would you still accept partial funding for your project? Yes If so, please describe how the project would still be successful. Yes, we would accept partial funding for this project. Every dollar truly makes a difference. With partial funding, we would still be able to participate in the event, but it would require scaling back on the number of staff members present. This reduction in staffing could create bottlenecks during the event, potentially slowing down the participant experience and limiting our ability to fully engage with attendees. However, we are committed to ensuring the event remains successful and enjoyable, even if it means adjusting our resources and logistics to align with the available funding. Organization/Agency Name Jefferson County Historical Society Federal Tax ID Number 916,013,489 Event, Project or Activity Name (if applicable) JCHS + First Night Contact Name and Title Alexandra Toombs, Director of Development Mailing Address 540 Water Street City, State, Zip Code Port Townsend Phone 2,013,905,364 Email Address alex@jchsmuseum.com Organization Type Non -Profit Signature Alexandra Toombs Date Mon, 08/19/2024 Application Overview and Questions Attachment #1 attchmt1 description budget-ptltac.pdf [2] Attachment #2 501 c3 documentation. pdf [31 Attachment #3 jchs-tourismmaterials. pdf [4] Questions Predicted 1,000 What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 140 What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 50 What method will be used or has been used in previous years to determine attendance? Representative Survey Predicted 115 What method will be used or has been used in previous years to determine attendance? Indirect Count Predicted 885 What method will be used or has been used in previous years to determine attendance? Indirect Count Application Scoring F. Is the event or initiative a new offering to Port Townsend (less than 3 years)? (2 points) No. First Night was originally produced by JCHS, beginning in 2007. In 2021, The Production Alliance took over the event, and JCHS has continued to participate since. G. Will the event or project create local jobs or utilize local vendors? How is this determined/measured? (3 points) Yes. According to a 2023 report by The Production Alliance, approximately 90% of the event income was allocated to local artists, vendors, and contractors, supporting the local economy. For our participation, we will have 6 staff on -site at the museum. All of these staff members reside in Jefferson County and half of them are within Port Townsend city limits. This contribution to local employment and the utilization of local vendors will be monitored through payroll records and vendor contracts. H. Will the event or project increase overnight stays in the offseason (October -May)? (3 points) Yes. TPA's LTAC report from last year estimates that 70% to 90% of non-resident attendees (approximately 98 to 126 people) stayed in overnight lodging. While it's difficult to determine the exact impact of First Night on these stays, it's likely that the event played a role in attracting some of these tourists to Port Townsend. I. Describe any partnerships with organizations or businesses related to this event of project. (2 points) This event is produced by The Production Alliance. First Night was originally produced by JCHS, beginning in 2007. In 2021, The Production Alliance took over the event, and JCHS has continued to participate since. J. Does the event or project leverage any matching funds or in -kind support? (2 points) Yes, JCHS is committed to covering $500 of the total estimated $1,300 expenses, which equates to approximately 38% of the project cost. L. The event or project must be open to the public to qualify for LTAC funding. Does the event or initiative have a free participation option? (1 point) Yes. TPA suggests a donation of $10 per person or $20 per family with children to participate in First Night, but no one is turned away due to lack of funds. Once inside the First Night event perimeter, all participants can access our museum and enjoy the activities entirely free of charge. M. Can the public attend or participate in the event or project over more than one day? (2 points) No, this is one-night only. N. Is your organization represented on LTAC by a board or staff member? (1 point) No O. Are you a 501(c)(3) non-profit organization? (2 points) Yes P. Briefly describe a relevant past organizational success related to this project/event. (2 points) Last year, we successfully tracked museum attendance during First Night using clickers, recording 1,023 visitors. We offered a "message in a bottle" activity that was a hit with both adults and youth, as well as a popular scavenger hunt for younger participants. In addition to these activities, all guests had full access to the museum, allowing all visitors to explore art and history exhibits throughout the event. Q. Did your organization receive LTAC funds for any event/project within the past year? (1 point for no) Yes Application Timeline General Information Source URL:https://cityofpt.us/node/22229/submission/48800 Links L] httpa.//citygfpt.us/bc-Itab/webform/application-and-proposal-port-townsend-lodging-tax-funds L] httpL.//city2fpt.us/system/files/webform/attchmt1 description budget-ptltac.pdf [3] httpL//city2fpt.us/system/files/webform/501c3 documentation.pdf L] httpsJ/cityofpt.us/system/files/webform/ichs- tourismmaterials.pdf JEFFERSON COUNTY HISTORICAL SOCIETY 540 WATER ST PORT TOWNSEND WA 98368-5725 Department of the Treasull 2508 Cincinnati, OH 45201 Kathy Masters ID# 31-04015 Customer Service Representative Toll Free Telephone Number: 8:30 a.m. to 5:30 p.m. ET 877-829-5500 Fax Number: 513-263-3756 Federal Idencation Number: 91-6013489 This is in response to your request of September 20, 2005, regarding your organization's tax-exempt status. In October 1958 we issued a determination letter that recognized your organization as axempt from federal income tax. Our records indicate that your organization is currently Uempt under section 501 (c)(3) of the Internal Revenue Code. section 509(a)(2) of the Internal Revenue Code. If you have any questions, please call us at the telephone number shown in the heading of this letter. AIALZ71 Janna K. Skufca, Director, TE/GE Customer Account Services Jefferson County Historical Society First Night I December 31, 2024 The Jefferson County Historical Society is seeking funding to support staff time and materials for participation in First Night, a community New Year's Eve event produced by The Production Alliance (TPA) on December 31 st. While we presume that TPA may also apply for this grant, our request is distinct and focused on our organization's specific needs for the event. During First Night, we open the museum to attendees, offering them the chance to explore our exhibits and engage in themed activities. Last year, we welcomed 1,023 visitors, including approximately 290 youth, 530 adults, and 200 seniors. We provided two popular activities last year: a "message -in -a -bottle" activity, where participants wrote New Year's notes to themselves, and a scavenger hunt for youth, complete with prizes. Both were well -received, and we plan to offer similar activities this year. Additionally, our current exhibits, featuring the vibrant oil paintings of Suzanne P. Lamon and Jeremy Johnson's photography celebrating our local marine trades, will be open for exploration, along with updated interpretations of our historic jail. First Night is an event we cherish, but the high volume of visitorship requires significant staffing to ensure everything runs smoothly. We estimate the staffing cost at $900 (2 staff x 3 hours for prep, set-up, and clean up; 6 staff x 4 hours to work the event), with an additional $400 needed for supplies and printing. Your support would help us continue to offer this beloved community event while we work toward making our museum more accessible for all. BUDGET FOR 2024 FIRST NIGHT Grant request Match Staffing $ 600.00 $ 400.00 Printing $ 200.00 $ 100.00 TOTAL REQUEST $ 800.00 $ 500.00 LU LL LL Z 4 0016 n U 44 0 Published on City of Port Townsend Washington (httpa.//citygfpt.us) Home > Application and Proposal for Port Townsend Lodging Tax Funds > Webform results > Submission #31 -Submission information Form: Application and Proposal for Port Townsend Lodging Tax Funds pi Submitted by Visitor (not verified) Tue, 08/20/2024 - 12:03pm 152.44.225.218 Event Choro, Ukulele, and Red Hot Strings Music Festivals Location Fort Worden Event Start Date Wed, 04/23/2025 Event End Date Sun, 05/18/2025 Requested Amount $ 10,000.00 Total Project Budget $ 42,875 If not fully funded, would you still accept partial funding for your project? Yes If so, please describe how the project would still be successful. If partial funding is granted, we will pursue other funding opportunities (grants, donations, etc.) to fill the gap. Organization/Agency Name Centrum Federal Tax ID Number 237,348,302 Event, Project or Activity Name (if applicable) Choro, Ukulele, and Red Hot Strings Music Festivals Contact Name and Title Nicole Comforto Mailing Address PO Box 1158 City, State, Zip Code Port Townsend, WA 98368 Phone 3,603,853,102 Email Address ncomforto@centrum.org Organization Type Non -Profit Signature Nicole Comforto Date Tue, 08/20/2024 Application Overview and Questions Attachment #1 Attachment #2 501 c3 501 c3 nonprofit —status Tune 1974 - ein federal employee identification number.pdf [21 Attachment #3 Questions Predicted 967 What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 401 What method will be used or has been used in previous years to determine attendance? Structured Estimate Predicted 40 What method will be used or has been used in previous years to determine attendance? Structured Estimate Predicted 604 overnight stays for workshop attendees and faculty, not including ticket buyers What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 566 What method will be used or has been used in previous years to determine attendance? Structured Estimate Application Scoring F. Is the event or initiative a new offering to Port Townsend (less than 3 years)? (2 points) No G. Will the event or project create local jobs or utilize local vendors? How is this determined/measured? (3 points) Each of these events contributes to creating local jobs, both at Centrum and in the community, by utilizing local vendors for food and overnight stays (Fort Worden Hospitality), partnering with news media for promotions (KPTZ and The Leader) and working with local graphic designers, artists, and printers (The Printery). H. Will the event or project increase overnight stays in the offseason (October -May)? (3 points) For 2025, we aim to attract at least 967 people again to these three shoulder -season programs, including workshop attendees, faculty and ticket buyers. Once again, we expect to generate at least 604 overnight stays at Fort Worden for workshop attendees and faculty, plus more hotel stays for out-of-town ticket buyers. I. Describe any partnerships with organizations or businesses related to this event of project. (2 points) Fort Worden Hospitality is a program partner for all of our events, as we use their food and lodging services. Last year, Choro hired local caterer Taste of Brazil for a special off -campus event. J. Does the event or project leverage any matching funds or in -kind support? (2 points) Centrum leverages both matching and in -kind funds for all programs through our robust development work, which includes a combination of individual giving, grants, and in -kind donations from local businesses such as The Food Co -Op, Dusty Strings, various restaurants, artists, and more. L. The event or project must be open to the public to qualify for LTAC funding. Does the event or initiative have a free participation option? (1 point) Each workshop offers 1-2 concerts that are open to the public. Youth tickets (ages 18 and under) are free to the public for all concerts for these programs and all other public Centrum concerts. M. Can the public attend or participate in the event or project over more than one day? (2 points) Yes, the public are welcome to register for multi -day workshops and/or attend multiple concerts. N. Is your organization represented on LTAC by a board or staff member? (1 point) Yes O. Are you a 501(c)(3) non-profit organization? (2 points) Yes P. Briefly describe a relevant past organizational success related to this project/event. (2 points) These programs have been attracting visitors to Port Townsend during the shoulder season for 15 years (Choro), 9 years (Red Hot Strings, originally called Vintage Jazz), and 11 years (Ukulele), bringing hundreds of visitors to Port Townsend for multi -night stays. Q. Did your organization receive LTAC funds for any event/project within the past year? (1 point for no) Yes Application Timeline General Information Source URL:https://cityofpt.us/node/22229/submission/48810 Links L] httpa.//citygfpt.us/bc-Itab/webform/application-and-proposal-port-townsend-lodging-tax-funds L] httpL//citygfpt.us/system/files/webform/501c3 501c3 nonprofit status Tune 1974 - ein federal employee identification number.pdf j 1 Internal Revenue Service Date: November 29, 2007 CENTRUM FOUNDATION PO BOX 1158 PORT TOWNSEND WA 98368-0958 Dear Sir or Madam: Department of the Treasury P. O. Box 2508 Cincinnati, OH 45201 Person to Contact: Ms. Benson #17-57068 Customer Service Representative Toll Free Telephone Number: 877-829-5500 Federal Identification Number: 23-7348302 This is in response to your request of November 29, 2007, regarding your organization's tax-exempt status. In June 1974 we issued a determination letter that recognized your organization as exempt from federal income tax. Our records indicate that your organization is currently exempt under section 501(c)(3) of the Internal Revenue Code. Our records indicate that your organization is also classified as a public charity under sections 509(a)(1) and 170(b)(1)(A)(vi) of the Internal Revenue Code. Our records indicate that contributions to your organization are deductible under section 170 of the Code, and that you are qualified to receive tax deductible bequests, devises, transfers or gifts under section 2055, 2106 or 2522 of the Internal Revenue Code. If you have any questions, please call us at the telephone number shown in the heading of this letter. Sincerely, Michele M. Sullivan, Oper. Mgr. Accounts Management Operations 1 cent rum � c,I e:5al.lvty Vn cx, )1 nrrii,nl ty 22:313a1laryWay Port lownsend, WA 9,1336,13 360 385.3102 www.centri.urmorl:, Application nd Proposal for Port Townsend Lodging'Fax Funds Centrum's vision is to build a world of greater inclusion through the arts by creating an environment that is supportive, challenging and uplifting for people of all ages, backgrounds, and abilities. We build community through inter -generational workshops, and public performances that welcome audiences to share in those creative experiences. As one of the main drivers of tourism in Port Townsend, Centrum attracts visitors from across the country and world, and encourages them to explore Fort and Worden and Port Townsend during their stay, providing an economic boost to local restaurants and businesses. Through our marketing and promotion efforts, Centrum has gained national attention for Port Townsend and Centrum programs through exposure national outlets like PBS NewsHour. Centrum has a successful record of bringing out-of-town visitors to Port Townsend. Since Centrum's program model is based on multi -day festivals and weeklong workshops, visitors from outside the greater Port Townsend area require lodging during these stays, and spend money locally at restaurants, shops, and other attractions. In 2023, Centrum and its total audience of 24,050 (over 300+ days of programming) generated $3.1 million (est.) in expenditures in Jefferson County. Visitors came to Centrum from 17 countries, all 50 states, and 77% of the counties in Washington. Description of the events being proposed for LTAC funding Centrum requests funding to help market three shoulder -season events in 2025 to out-of-town visitors, Brazilian Choro, Ukulele, and Red Hot Strings, in order to generate a minimum of 600 overnight stays in Port Townsend. Choro is a musical genre from Brazil that blends European melodic and harmonic traditions with African rhythms. Each year, classical and jazz musicians from across the country and abroad come to Centrum to take classes from the world's top Choro musicians. In 2024, this 4-night workshop generated 156 overnight stays at Fort Worden (39 rooms for 4 nights each) and culminated in two sold -out public concerts at the Wheeler Theater and the USO Building. In total, Choro attracted 60 workshop registrants, 6 faculty, and 306 ticket buyers. Approximately 14% of ticket buyers (43 people) came from 2+ hours away from places like Oregon, British Columbia, and Seattle. In 2025, Choro will be held from Wednesday, April 23rd through Sunday, April 271n Ukulele is a festival for lovers of the instrument. Each year, Centrum brings world -class faculty who teach workshops to ukulele players of all ages and abilities in a wide variety of styles including jazz, blues, swing, Hawaiian, pop, novelty, and jug band ukulele. In 2024, this 4-night workshop generated 256 overnight stays at Fort Worden (64 rooms for 4 nights each) and culminated in two sold -old public concerts at the Wheeler Theater. In total, Ukulele attracted 127 workshop registrants, 13 faculty, and 199 ticket buyers. Approximately 25% of ticket buyers (50 people) came from 2+ hours away from places like Seattle, British Columbia, and Portland. In 2025, the Ukulele Festival will take place Thursday, May tn 1st through Monday, May 5 Red Hot Strings is a celebration of the "Jazz Age" string players, a long line of musicians steeped in the traditions of ragtime, blues, and the popular music of the 1920s and '30s. Each year, our renowned faculty attracts players from around the country for four days of workshops. In 2024, attendees from out of town stayed a total of 192 nights at Fort Worden (48 rooms for 4 nights each), culminating in a sold -out public concert at the Wheeler Theater. In total, Red Hot Strings attracted 62 workshop registrants, 9, faculty, and 185 ticket buyers. Approximately 17% of ticket buyers (31 people) came from 2+ hours away from places like Centralia, Edmonds, Portland, and Nashville. In 2025, Red Hot Strings will be held Wednesday, May 141" through Sunday, May 181n Youth tickets (ages 18 and under) are free to the public for all concerts for these programs and all other public Centrum concerts. These concerts will continue to be free to youth in 2025. For 2025, we aim to attract at least 967 people again to these three shoulder -season programs, including workshop attendees, faculty and ticket buyers. Once again, we expect to generate at least 604 overnight stays at Fort Worden for workshop attendees and faculty, plus more hotel stays for out-of- town ticket buyers. Each of these events contributes to creating local jobs, both at Centrum and in the community, by utilizing local vendors for food and overnight stays (Fort Worden Hospitality), partnering with news media for promotions (KPTZ and The Leader) and working with local graphic designers, artists, and printers (The Printery). Centrum also leverages both matching and in -kind funds for all programs through our robust development work, which includes a combination of individual giving, grants, and in -kind donations from local businesses such as The Food Co -Op, Dusty Strings, various restaurants, artists, and more. How we intend to market to visitors 50+ miles from Port Townsend With funding from LTAC, we will market and promote Choro, Ukulele, and Red Hot Strings to visitors outside of Jefferson County through both digital and print channels: Digital marketing channels • Geo-targeting promotions via social media channels to specific consumer profiles and zip codes • Geo-fencing promotions at festivals, live performances, and academic sites • Internet audio promotions via Spotify and podcasts • Google ads via YouTube with short performances and interviews by Centrum artist faculty (newly recorded by Centrum in 2023) • KCTS-9 video ads • Crosscut Black Arts Legacy Partnership sponsorships featuring display ads, email promotions, Centrum artist faculty editorials, and video ads • Seattle Stranger program calendar and social media • KNKX-FM Jazz and Blues underwriting announcements • KMHD-FM Jazz web and livestream ads Print promotions • Posters on four Washington State Ferry routes that serve the Seattle area; these large posters will advertise Centrum festivals with QR codes to purchase tickets • Ads in publications that reach targeted audiences throughout the U.S. to help drive registrations for participation in Centrum workshop programs • Ad in the Olympic Peninsula Getaway Guide which is distributed on Washington State Ferries • Centrum season brochures which are mailed to people throughout Washington and the U.S., plus distributed to out -of -county residents who visit Jefferson County Our total proposed marketing budget for our three shoulder season programs is outlined below. If partial funding is granted, we will pursue other funding opportunities (grants, donations, etc.) to fill the gap. Direct & overhead costs for marketing 3 shoulder -season Centrum programs aimed at long-distance audiences Print advertising: 4 months of branded content and sponsored articles across $5,500 different new platforms through Sound Publishing ($1,375 per month) Digital advertising & social media $2,500 Graphic design all promotional materials for Choro, Ukulele, & Red Hot Strings print $2,500 and digital ads, brochures Photograph & video production (15 hours per week for freelance $5,625 photographer/videographer) Season brochure mailed to both in -county and out -of -county residents (total cost is $5,750 $23,000, one quarter of brochure is dedicated to shoulder season events) Director of Marketing & Communications to oversee all print and online marketing $21,000 efforts (3 months of annual salary & benefits focused on off-season program marketing) Total cost to market Choro, Ukulele & Red Hot Strings to long-distance audiences: $42,875 Examples from 2024 Marketing Ad in The Stranger, Seattle 2024 Season Brochure [hnm(pronounced "shom7isa musical genre from Brazil that blends European melodic and harmonic traditions with African rhythms. Classical and jazz musicians who are proficient ontheir instrument will build skills and find inspiration inthis extended weekend workshop. Enjoy instruction and demonstrations from the wor|d'stop [hommusicians. Our faculty are masters of bando|im (mando|in)'clarinet, saxophone, accordion, guitar, keyboard, and percussion. Our concerts are already sold -out for this year! Please join us Left: Alexandre Lora 1157[I-1 S �E /k S 0 P,4 ABOUT THE ARTISTS [entmm'sworld-class faculty brings the most authentic [homexperience you can find without apassport. Faculty member Danie|a Spie|mannof Rio drJaneiro says, ^| try mexpress the love | feel for life and for people through myplaying. The vibrant rhythms harmonies and melodic structures ofthis music can bcheard inpubs, street festivals and our jam sessions caled 'Rodude[horo'It's the expression ofour popular culture. � want the whole world to hear it." Five of the six facuby/performersae natives ofBrazil, bringing with them all the atmosphere and nuances ofa neighborhood RndoinRio. LEA N`q ()QEAT cENTP;�W��G/P�Q��M/ BRAZ11.|AN'CH01RO FACULTY CONCERT Fri6ay,� 26, 730 �nn. Wheeler |heater,Tickets $35 General Admission (18and under free) SOLD OUT Featured Performers: DuduN1ai4tmnJdho AnatCohen, clarinet Douglas Lora, 7ytrioyguitor Danie|a 5pie|mann, flute, sox Alexandre Lora, ponceiro ]ovinoSantos Ne|4keyboard Ohmmol3om�iam[mnceirk Satmrda�Ai,�ri|27,7��Qp�m� The USO Buidliny DDLI&S and Alexandre Lora Anat Cohen CULELE FESTIVAL APRIL 11-15 FORT WORDEN STATE PARK Enjoy a bevy of world -class performers purveying a wide variety of styles showcased in two intimate Wheeler Theater shows. These performances often sell out, so get your tickets early. CONCERTS Both shows in the Wheeler Theater, Tickets $30 Yes Uke Can! Friday, April 12, 7:30 p.m Featuring: Jere Canote, Bernadette Mata, Gerald Ross, Larry Wyatt, Neal Chin, Victoria Vox Uke of Ages Saturday, April 13, 7:30 p.m. Featuring: Grace Van't Hof, Aaron Keim, Casey MacGill, Stuart Fuchs, Abe Lagrimas, Del Rey LEARIN MORE XT' C E NTRtJ M 0 R G/ �P R 0 G IR A M/L) K U L IE L IE W-STAF Abe Lagrimas Albanie Falletta photo by Eric Morales MAY 15-19 Matt Munisteri Artistic Curator FORT WORDEN STATE PARK Red Hot Strings is a celebration of the "Jazz Age" string players, a long line of musicians steeped in the traditions of ragtime, blues and the popular music of the 1920s and '30s. This means Hot Jazz and 1930's Swing, and the string reliant sub -genres of Western Swing, Matt Hawaiian Swing and even the jazzier N4140W Munisteri jugbands of the American South. From Ragtime to Blues, Classical and Creole, CONCERT many musical traditions had a hand in the development of the compelling improvisatory vocabulary of Jazz, and stringed instrument players were in the mix from its inception. I EXPINq A r CENI WJMLORG/PROGRAM/ RED -il IOT STRIHNGS jRed Hot Sbilngs Saturday, May 18,730 1p,rn Wheeler Theater, Tickets $35 Featuring: Charlie Burnham, Albanie Falletta, Zoe Guigueno, Dennis Lichtman, Mikiya Matsuda, Matt Munisteri, Jerron Paxton, Whit Smith and Jonathan Stout Published on City of Port Townsend Washington (httpa.//citygfpt.us) Home > Application and Proposal for Port Townsend Lodging Tax Funds > Webform results > Submission #32 Submission information Form: Application and Proposal for Port Townsend Lodging Tax Funds pi Submitted by Visitor (not verified) Mon, 08/26/2024 - 5:04pm 73.19.120.10 Event Re -lighting the Point Wilson Lighthouse: A Beacon of History and Celebration Location Point Wilson Light Station, Port Townsend, WA Event Start Date Sat, 06/14/2025 Event End Date Sat, 06/14/2025 Requested Amount $ 14,300.00 Total Project Budget $ 20,000 If not fully funded, would you still accept partial funding for your project? Yes If so, please describe how the project would still be successful. Partial funding would only affect our ability to market the event using all the options in the proposal. The event itself would still be successful but the reach would be limited. As a nonprofit we would attempt to make up the difference by asking media outlets for donations and writing public service announcements. Organization/Agency Name United States Lighthouse Society / Point Wilson Light Station Federal Tax ID Number 942,919,484 Event, Project or Activity Name (if applicable) Re -lighting the Point Wilson Lighthouse: A Beacon of History and Celebration Contact Name and Title Mel Carter, Light Station Manager Mailing Address 101 Harbor Defense Way City, State, Zip Code Port Townsend, WA 98368 Phone 3,608,219,057 Email Address mel@uslhs.org Organization Type Non -Profit Signature Mel Carter Date Mon, 08/26/2024 Application Overview and Questions Attachment #1 point _wilson_lighthouse_-_uslhs_application.doc [21 Attachment #2 updated_determination_letter.jpg [31 Attachment #3 marketing _samples _uslhs_ point _wilson.pdf [41 Questions Predicted 1,000 What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 800 What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 100 What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 300 What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 500 What method will be used or has been used in previous years to determine attendance? Direct Count Application Scoring F. Is the event or initiative a new offering to Port Townsend (less than 3 years)? (2 points) Yes. Lighthouses are inherently fascinating to the public. They evoke a sense of nostalgia, adventure, and mystery that captivates visitors of all ages. The Point Wilson Lighthouse, with its commanding views of the Strait of Juan de Fuca and rich history, is no exception. It represents a tangible connection to our maritime heritage and offers a unique experience that is both educational and awe-inspiring. Events at lighthouse properties consistently draw large crowds, as people are drawn to their unique charm and historical significance. G. Will the event or project create local jobs or utilize local vendors? How is this determined/measured? (3 points) Yes, absolutely. Attendees will dine at local restaurants, shop in local stores, and explore other attractions in Port Townsend, providing a significant boost to local businesses. H. Will the event or project increase overnight stays in the offseason (October -May)? (3 points) Yes. Our event will result in extended stays for many further benefiting the local hospitality industry. I. Describe any partnerships with organizations or businesses related to this event of project. (2 points) Fort Worden PDA, Centrum, Marine Science Center and Washington State Parks. J. Does the event or project leverage any matching funds or in -kind support? (2 points) The United States Lighthouse Society intends to contribute financially to the costs of this event. We will also seek private, tax deductible donations to help cover event expenses above and beyond marketing. L. The event or project must be open to the public to qualify for LTAC funding. Does the event or initiative have a free participation option? (1 point) Yes - the event is free to the public and will run for one full day. M. Can the public attend or participate in the event or project over more than one day? (2 points) No N. Is your organization represented on LTAC by a board or staff member? (1 point) No O. Are you a 501(c)(3) non-profit organization? (2 points) Yes P. Briefly describe a relevant past organizational success related to this project/event. (2 points) The United States Lighthouse Society was founded in 1983, and since then has become a leader in lighthouse preservation in the nation. To that end, we have organized many successful events including Lighthouse Challenges that engage thousands, concerts, banquets, galas, special cruises and tours. Q. Did your organization receive LTAC funds for any event/project within the past year? (1 point for no) 10re. Application Timeline General Information Source URL:https://cityofpt.us/node/22229/submission/48872 Links L] httpa.//citygfpt.us/bc-Itab/webform/application-and-proposal-port-townsend-lodging-tax-funds L] httpL//citygfpt.us/system/files/webform/point wilson lighthouse - uslhs application.doc L] httpL//citygfpt.us/system/files/webform/updated determination Ietter.jpg KI httpL//citygfpt.us/system/files/webform/marketing samples uslhs point wilson.pdf �vlcarrr�� UNITED STATES LIGHTHOUSE SOCIETY p o 9005 Point No Point Rd. NE ansville, WA 98340 Phone:415-362-7255 Fax: 415-362-7464 www.uslhs.org Project Narrative: About: Point Wilson Light Station Rehabilitation Proiect: In August of 2019, the nonprofit U.S. Lighthouse Society, at the request of the U.S. Coast Guard, started the process to restore the historic Point Wilson Light Station in Port Townsend, WA. Included in the scope of work is infrastructure rehabilitation (electrical, water, sewer), access / beautification and the restoration of seven historic structures onsite: The lighthouse, two residences and 4 ancillary buildings currently used for storage. The goal of the project was to first clean up the property and make it safe to welcome visitors, which we have done. Every weekend (and by special appointment), visitors to Port Townsend can climb the lighthouse, tour the site and even book a stay in one of the keeper's residences. Significant rehabilitation progress has been made mostly with the help of private donations and a small appropriation two years ago by the Washington State Legislature. Additionally, over the past five years, the U.S. Lighthouse Society has significantly contributed financially to annual upkeep and maintenance. There is still a lot of work to be done at Point Wilson, and considering its harsh, exposed location, there is a great deal of urgency for quick action. The U.S. Lighthouse has a great deal of experience with lighthouse preservation nationally that gives us a unique perspective and the experience necessary to facilitate important rehabilitation. To date we have successfully restored and opened to the public two lighthouses in Washington State with Point Wilson are focus in the Pacific Northwest at the moment. This property is well loved in Washington State and we have received good press since day one including newspaper articles, television news coverage, radio broadcasts and multiple social media segments. We believe that this statewide exposure has been a critical element in attracting visitors, the majority of which come from surrounding counties. This project has also been recognized nationally in magazines and other media outlets. The Point Wilson Light Station is the only lighthouse in Jefferson County and making it extremely special in in the State of Washington. The park and beach surrounding the historic structures are second to none and a source of great pride for Jefferson County residents. This property, with its breathtaking scenery and lovely lighthouse, is capable of attracting media attention like no other, ultimately benefiting tourism in Jefferson County. 1 �i��1r�eF i,�l i f I7I�J/J C�C�I.�/ l:�l ��I/l� I i1 ►Iih��IAC'I�III�/9� f l Description of the event or proiect being proposed for LTAC funding: I am writing to propose a unique and highly anticipated event at the historic Point Wilson Light Station that I believe will not only honor our maritime heritage but also drive significant tourism and economic benefits to Port Townsend and the surrounding region. We seek your support to make this event a resounding success. Event Overview Title: Re -lighting the Point Wilson Lighthouse: A Beacon of History and Celebration Date: June 14, 2025 Location: Point Wilson Light Station, Port Townsend, WA Features: • Dramatic Re -lighting of the Lighthouse: The main event will be a ceremonial re- lighting of the historic Point Wilson Lighthouse, a symbol of our rich maritime past and a beacon for the future. • Food Trucks: A diverse selection of local food trucks will provide an array of culinary delights, showcasing the best of our region's cuisine. • Musical Entertainment: Local musicians will perform throughout the day, creating a festive atmosphere that resonates with the community and visitors alike. • Lighthouse Tours: Guided tours of the Point Wilson Lighthouse will be available, offering attendees a rare opportunity to explore this iconic structure and learn about its history. The Fascination of Lighthouse Properties Lighthouses are inherently fascinating to the public. They evoke a sense of nostalgia, adventure, and mystery that captivates visitors of all ages. The Point Wilson Lighthouse, with its commanding views of the Strait of Juan de Fuca and rich history, is no exception. It represents a tangible connection to our maritime heritage and offers a unique experience that is both educational and awe-inspiring. Events at lighthouse properties consistently draw large crowds, as people are drawn to their unique charm and historical significance. Strategic Partnership with Fort Worden State Park The Point Wilson Light Station's proximity to Fort Worden State Park provides a unique opportunity to partner with this larger, well -established destination. Fort Worden's existing infrastructure, including accommodations, dining, and recreational facilities, can support a larger influx of visitors, creating a seamless and enjoyable experience for all attendees. By marketing this event in conjunction with Fort Worden, we can reach a broader audience across the region, attracting tourists from Seattle, the Olympic Peninsula, and beyond. U.S. Lighthouse Society (415) 362-7255 — www. uslhs. org A NON-PROFIT HISTORICAL & EDUCATIONAL SOCIETY Potential Economic Impact Supporting this event will have a direct and positive impact on the local economy: 1. Increased Tourism: The event is expected to draw visitors from across Washington and neighboring states, boosting occupancy rates at local hotels, inns, and bed -and -breakfasts. 2. Boost to Local Businesses: Attendees will dine at local restaurants, shop in local stores, and explore other attractions in Port Townsend, providing a significant boost to local businesses. 3. Extended Stays: The partnership with Fort Worden State Park could encourage visitors to extend their stay, further benefiting the local hospitality industry. Conclusion The re -lighting of the Point Wilson Lighthouse is more than just a symbolic event; it is an opportunity to celebrate our maritime heritage, engage the community, and boost local tourism. With your support, we can create a memorable experience that draws visitors from near and far, benefiting both the local economy and the preservation of our historic landmarks. We respectfully request that the Port Townsend Lodging Tax Advisory Committee consider this proposal and provide the necessary support to bring this event to fruition. Together, we can ensure that the Point Wilson Lighthouse continues to shine brightly as a beacon of history and community pride. Description of how you intend to market to visitors 50+ miles from Port Townsend: Marketing and Promotion A comprehensive marketing campaign will be launched to ensure maximum visibility for the event. This will include: • Social Media Campaigns: Leveraging platforms like Facebook, Instagram, and X (Twitter) to reach a broad and diverse audience. • Partnerships with Local Media: Collaborating with local newspapers, radio stations, and online publications to generate buzz and excitement. • Regional Advertising: Targeted ads in neighboring cities and towns to attract visitors from across the region. • Collaborations with Tourism Boards: Partnering with state and regional tourism boards to promote the event to a wider audience. U.S. Lighthouse Society (415) 362-7255 — www. uslhs. org A NON-PROFIT HISTORICAL & EDUCATIONAL SOCIETY Detailed proiect budget explicitly stating where you would direct LTAC funds being requested: Detailed Marketing Budget for Point Wilson Lighthouse Re -lighting Event (May 2025) 1. Social Media Marketing Platforms: Facebook, Instagram, X (Twitter) • Facebook Ads: o Ad Duration: 2 weeks o Target Audience: Pacific Northwest (Seattle, Portland, Vancouver, etc.) o Budget: $700 • Instagram Ads: o Ad Duration: 4 weeks o Target Audience: Young adults (18-34), Families, History enthusiasts o Budget: $600 • Twitter Ads: o Ad Duration: 4 weeks o Target Audience: Local communities, Tourism enthusiasts o Budget: $400 Total Social Media Marketing Budget: $1,700 2. Local Newspapers Publications: Port Townsend Leader, Peninsula Daily News, The Seattle Times • Port Townsend Leader: o Ad Type: Full -page ad o Frequency: 2 ads in April 2025 o Cost: $1,000 • Peninsula Daily News: o Ad Type: Half -page ad o Frequency: 2 ads in April 2025 o Cost: $1,200 • The Seattle Times: o Ad Type: Quarter -page ad o Frequency: 2 ads in April 2025 o Cost: $2,500 Total Local Newspapers Budget: $4,700 U.S. Lighthouse Society (415) 362-7255—www.uslhs.org A NON-PROFIT HISTORICAL & EDUCATIONAL SOCIETY 3. Radio Stations Stations: KPTZ 91.9 FM (Port Townsend), KIRO Radio (Seattle), KNKX 88.5 FM (Tacoma/Seattle) • KPTZ 91.9 FM: o Ad Type: 30-second spot o Frequency: 5 spots per week for 2 weeks o Cost: $500 • KIRO Radio: o Ad Type: 30-second spot o Frequency: 3 spots per week for 2 weeks o Cost: $1,200 • KNKX 88.5 FM: o Ad Type: 30-second spot o Frequency: 3 spots per week for 2 weeks o Cost: $1,000 Total Radio Stations Budget: $2,700 4. Online Publications Platforms: TripAdvisor, Seattle Met, Visit Port Townsend Website • TripAdvisor: o Ad Type: Sponsored content and banner ads o Duration: 2 weeks o Cost: $800 • Seattle Met: o Ad Type: Banner ads o Duration: 2 weeks o Cost: $1,000 • Visit Port Townsend Website: o Ad Type: Featured event listing and banner ads o Duration: 2 weeks o Cost: $400 Total Online Publications Budget: $2,200 U.S. Lighthouse Society (415) 362-7255—www.uslhs.org A NON-PROFIT HISTORICAL & EDUCATIONAL SOCIETY 5. Targeted Ads in Neighboring Cities and Towns Cities/Towns: Seattle, Tacoma, Olympia, Everett, Bellingham • Targeted Digital Ads: o Platforms: Google Display Network, Local news websites o Duration: 2 weeks o Cost: $1,500 Total Targeted Ads Budget: $1,500 6. Collaborations with Tourism Boards Organizations: Washington State Tourism, Olympic Peninsula Visitor Bureau, Seattle Convention and Visitors Bureau Washington State Tourism: o Cost: $500 (for co -branded marketing materials and event promotion) Olympic Peninsula Visitor Bureau: o Cost: $500 (for digital promotions and inclusion in regional campaigns) Seattle Convention and Visitors Bureau: o Cost: $500 (for event inclusion in newsletters and regional marketing campaigns) Total Collaborations with Tourism Boards Budget: $1,500 501(c)(3) non-profit status documentation, or documentation of a fiscal sponsor: Please see attached document. Marketing materials from relevant projects and events: Please see attached featuring marketing samples from past Point Wilson events. U.S. Lighthouse Society (415) 362-7255—www.uslhs.org A NON-PROFIT HISTORICAL & EDUCATIONAL SOCIETY Department of the Treagm�, hilernal Revenue Service P.O. Box 2508 Cincinnati OH 45201 UNITED STATES LIGHTHOUSE SOCIETY INC U S LIGHTHOUSE SOCIETY U % WAYNE C WHEELER PRES 9005 POINT NO POINT RD NE HANSVILLE WA 98340-8759 0441449 In reply refer to: 0248651232 June 14, 2011 LTR 4168C EO 94-2919484 000000 00 Employer Identification Number: 94-2919484 Person to Contact: Mr. Kelley Toll, Free Telephone Number: 1-877-829-5500 This is in response to your June 03, 2011, request for information regarding your tax-exempt Status. Our records indicate that you were recognized as exempt under section 501(c)(3) of the Internal Revenue Code in a determination letter issued in June 1995. Our records also indicate that you are not a private foundation within the meaning of section 509(a) of the Code because You are described in section 509(a)(2). Donors may deduct contributions to you as provided in section 170 of the Code. Bequests, legacies, devises, transfers, or gifts to you or for your use are deductible for Federal estate and gift tax purposes if they meet the applicable provisions of sections 2055, 2106, and 2522 of the Code. Please refer to our website www.irs.gov/eo for information regarding filing requirements. Specifically, section 6033(j) of the Code provides that failure to file an annual information return for three consecutive years results in revocation of tax-exempt status as of the filing due date of the third return for organizations required to f i le . We will Publish a list of o'r'qan'fz_6't, i -a n , s" . .... w h6s'etax-exempt status was revoked Linder section 6033(j) of the Code on Our website beginning in early 2011. Published on City of Port Townsend Washington (httpa.//cityofpt.us) Home > Application and Proposal for Port Townsend Lodging Tax Funds > Webform results > Submission #33 -Submission information Form: Application and Proposal for Port Townsend Lodging Tax Funds pi Submitted by Visitor (not verified) Thu, 08/29/2024 - 2:16pm 24.113.130.138 Event Marketing Plan, Development of Promotion Material and Social Media, and Implementation Location Port Townsend Camas Prairie Golf Park Event Start Date Thu, 09/12/2024 Event End Date Tue, 12/31 /2024 Requested Amount $ 7,000.00 Total Project Budget $ 10,000 If not fully funded, would you still accept partial funding for your project? Yes If so, please describe how the project would still be successful. We have a significant group of those who donate funds for our operations and for special projects like this, that should allow us to raise enough funds to complete this effort. Also, the Board and volunteers can add significant time to making this project successful Organization/Agency Name Friends of the Port Townsend Golf Park - Camas Prairie Golf Park Federal Tax ID Number 605,349,449 Event, Project or Activity Name (if applicable) Marketing Plan and Promotional Materials Contact Name and Title Robert Wheeler, President of the Friends Mailing Address 1948 Blaine St. City, State, Zip Code Port Townsend, WA 98368 Phone 3,605,313,405 Email Address rwheeler@olypen.com Organization Type Non -Profit Signature Robert Wheeler Date Thu, 08/29/2024 Application Overview and Questions Attachment #1 Itac support document.docx [21 Attachment #2 business license my dor - 24 002.pdf [31 Attachment #3 2024-q2 report to copt 7-29-24 final.pdf [41 Questions Predicted With implementation of the Marketing Plan and participation in the events and activities we are and will offer, attendance will be in the 1000's annually. We are an ongoing event and use facility. First Sundays, alone, are every first Sunday of every month with an estimate of over a 1000 participants this year, and with implementation of the Marketing Plan, we expect a doubling of that number. What method will be used or has been used in previous years to determine attendance? Direct Count Predicted Again, with implementation of the Marketing Plan, we expect a significant increase from our existing estimate of 50/month from greater than 50 mile radius What method will be used or has been used in previous years to determine attendance? Direct Count Predicted Out of State right now is estimated at 10 per month. With the marketing plan implementation, and the fact that we have and will increase year around activities, especially off season months, that number should significantly increase. What method will be used or has been used in previous years to determine attendance? Direct Count Predicted With implementation of the Marketing Plan, we believe we will increase overnight stays. Right now we estimate with a few of our tournaments, there are 20 folks staying overnight. We will include in the Marketing Plan a section focused on this very issue, including packages that provide value added overnight local lodging and golf. What method will be used or has been used in previous years to determine attendance? Direct Count Predicted Right now, we have over 50 non -local players per month that come to the Park and that don't likely stay overnight. The Marketing Plan will have a focus on attracting more Park attendees that will stay overnight. Again, we are accessible year around. What method will be used or has been used in previous years to determine attendance? Direct Count Application Scoring F. Is the event or initiative a new offering to Port Townsend (less than 3 years)? (2 points) Yes, as of Jan 1, 2024. We are presently offering stick golf under our new operation, and an 18 hole Disc Golf Course, with putt putt and foot golf and a playground to come. These are all new activities. G. Will the event or project create local jobs or utilize local vendors? How is this determined/measured? (3 points) Yes. Already we are using a Bar Cart and several food carts that help with local jobs. We pay musicians that play at 1st Sundays, and our own restaurant employs local vendors or that involve the hiring of employees. We also have hired 2 full time employees and 1 part time employee that work for the Friends. We are working with an agency that helps train and employ those with Intellectual and developmental disabilities that may result in hiring a person from that service, or at a minimum help train such persons for other employment opportunities H. Will the event or project increase overnight stays in the offseason (October -May)? (3 points) Yes. See attachment. With implementation of the Marketing Plan, we believe we will see a significant increase in overnight stays. I. Describe any partnerships with organizations or businesses related to this event of project. (2 points) See Attachment for more details. Yes, a significant number of partnerships have already been made and we will continue adding to the list of those we partner with. J. Does the event or project leverage any matching funds or in -kind support? (2 points) See Attachment for more details. We rely on volunteers who donate huge hours to all activities we conduct, and that includes developing the Marketing Plan. We also will ask the community for donations. At this point we have collected around $150,000 in donations and are starting a new donation effort this Fall. L. The event or project must be open to the public to qualify for LTAC funding. Does the event or initiative have a free participation option? (1 point) Yes, see more detail in attachment. We have several items that are for pay, but a number of our activities, like the Fist Sundays in the Park are for free. M. Can the public attend or participate in the event or project over more than one day? (2 points) Yes, See Attachment for more detail. Our tournaments and offerings are often more than 1 day, but most activities are available year around, 365 days 7 days a week. N. Is your organization represented on LTAC by a board or staff member? (1 point) NO O. Are you a 501(c)(3) non-profit organization? (2 points) Yes - See attachment that includes our 501(c)3 notification R Briefly describe a relevant past organizational success related to this project/event. (2 points) See Attachments for more detail. First Sundays are a great example of 1 of our successes. Q. Did your organization receive LTAC funds for any event/project within the past year? (1 point for no) NO Application Timeline General Information Source URL:https://cityofpt.us/node/22229/submission/48900 Links [1] httpa//citygfpt.us/bc-Itab/webform/application-and-proposal-port-townsend-lodging-tax-funds [2] httpL//city2fpt.us/system/files/webform/Itac support document.docx [3] https://city2fpt.us/system/files/webform/business license my dor - 24 002.pdf [4] http-.//citygfpt.us/system/files/webform/2024-q2 report to copt 7-29-24 final.pdf Quarterly Report, 2024-Q2 Port Townsend Golf Park April, 2024 - June, 2024 Prepared For: City of Port Townsend Prepared By: Friends of the Port Townsend Golf Park J u ly 29, 2024 Port Townsend Golf Park I. Discussion The following report has been prepared for the City of Port Townsend to quantify the revenue, public engagement, activities, and other measures of success, as set forth in the lease effective January 1, 2024. This report is the first of the quarterly reports to be submitted to the city. 11. Report Requirements As outlined in Section 4.c. Quarterly Reports of the lease (page 3), the following items are addressed in this report. c. (wricrij mutim, "rhe Friends shall maintain adequate and complete records showing the total gross revenues fi-orn all sources of revenue from the Golf Park operation and shall deliver to the City Finance Director a quarterly report of such gross revenues on a form acceptable, together with the Friends's B&0'1'ax Report to the State of Washington Department of Revenue. The quarterly report shall also include the following: • N Limber of roonds sold • Number of rounds played • Number ofseason passes sold • Numberoftournaments and participants • Number offtindraisers/events and participants • Public benefits provided, as reported on the metrics in Exhibit G • flours of public access • Where possible, the number of people using public access • Number of volunteer hours I'he quarterly report shall be submitted to the City by the last day of thenextrilonth fbilowingthe end of the quarter, showing the accounting of gross revenues for the previous quarter. Quarterly Report, 2024-Q2 For: City of Port Townsend Sheet 2 of 20 7/29/2024 Friends of the Port Townsend Golf Park Port Townsend Golf Park III. Total Revenue The total gross revenue from all sources is shown below. Classifications for types of income, along with monthly combined excise tax returns (B&0 tax and sales tax) are included in the Appendix of this report. 2024-Q1 Gross Revenue = $ 52,958.19 2024-Q2 Gross Revenue = $ 64,997.61 IV. Additional Reporting Requirements The reporting requirements of Section 4.c. are quantified below. Further detail is shown in the following section of this report (Metrics). 2024-Q1 2024-Q2 Number of Rounds Sold 628 1125 (not including passholders) Number of Rounds Played 1369 2112 (includes passholders) Number of disc golf rounds 100 Number of Season Passes Sold 33 16 Number of Tournaments 1 6 Number of Tournament Participants 34 270 Number of Fundraiser/Events & Participa (see Metrics) (see Metrics) Public Benefits Provided (see Metrics) (see Metrics) Hours of Public Access (see Metrics) (see Metrics) Number of People using Public Access (see Metrics) (see Metrics) Number of Volunteer Hours (Total) 3608 2967 Grounds Maintenance 700 185 ProShop Staffing 755 822 Board of Directors 2153 1960 Quarterly Report, 2024-Q2 For: City of Port Townsend Sheet 3 of 20 7/29/2024 Friends of the Port Townsend Golf Park Port Townsend Golf Park V. Metrics Phase 1 is defined as "Business Planning & Initial Public Access Actions" and encompasses the first two years of operation. The following table shows the metrics for Phase 1, as defined in Exhibit of the lease, along with activities that have been completed to satisfy these metrics. The metrics describe the goals of the golf course and the measures for success. 1. Park Operations Goals Phase 1 Goals: a. Initial renovations and improvements are completed b. Maintenance operations are underway c. Needed equipment is secured d. Train operations staff & volunteers Phase 1 Metrics: None Completed Activities in 2024-Q1 Date(s) Attendance Grounds superintendent hired 1/1/2024 - Staff of 11 volunteers trained for ProShop sales 1/1/2024 11 Prepared volunteer manual Jan - Prepared volunteer hour tracking system Jan - Preliminary mowing schedule established Jan - Purchased initial equipment for grounds maintenance Jan - Mar - (Triplex spool mower, utility vehicle, walking greens mower) Overhauled existing equipment Jan - Mar - (Fairway mower, rough mower) Groundskeeping volunteer trained Jan - Mar 1 ProShop manager hired 3/9/2024 - Completed Activities 2024 - Q2 Trained newvolunteers (30+ active volunteers) Hired part-time asst. groundskeeper volunteers regularly assist with course mowing, pruning, cleanup Purchased 2 used deisel-hybrid riding movers from White Horse Ongoing routine maintenance of groundskeeping equipment April ongoing June Quarterly Report, 2024-Q2 7/29/2024 For: City of Port Townsend Sheet 4 of 20 Friends of the Port Townsend Golf Park Port Townsend Golf Park V. Metrics 2. Financial Planning & Governance Phase 1 Goals: a. Data collection and tracking of operations b. Prepare business and capital investment plan c. Develop marketing & fundraising plans d. 2-Year milestones are reached and a 20-year commitment in place Phase 1 Metrics: 1. Produce a business plan that projects financial sustainability on an achievable timeline and lays out the metrics for subsequent phases. Completed Activities in 2024-Q1 Date(s) Attendance QuickBooks setup for financial tracking Jan - Mar Square point -of -sale system set up (register & tracking) 1/1/2024 Approved contractor fee for marketing plan development 1/22/2024 Donor/Volunteer database set up, 230+ records (TrailBlazer) 3/26/2024 Financial statements for Jan - Mar (P&L, BS) 3/31/2024 - Set up data tracking system to prepare business plan Jan - Mar - Completed Activities in 2024-Q2 Financial tracking of operations and metrics reviewed montly with the Friends Board Data collection through Square POS-regularly viewed and updated ongoing Marketing Placed ad in City Tourist Map Ad in hotel promo magazine Placed flyers as visitor center location Prepared flyers and announcements for Sundays in Park Quarterly Report, 2024-Q2 For: City of Port Townsend Sheet 5 of 20 7/29/2024 Friends of the Port Townsend Golf Park Port Townsend Golf Park 3. CommunityAccess Phase 1 Goals: a. Improve community access through nearterm successes b. Evaluate trial course play closure times c. Install East/West Trail & verify trail plan locations d. Utilize the driving range and welcome center building to hold seasonal concerts & events Phase 1 Metrics: 1. E/W trail will be installed and open to the public 2. Signage for the trail will be installed 3. A plan for the layout of the N/S trail and subsequent trails will be produced 4. The golf course will be closed to play for at least the equivalent of 6 full days a year for public access 5. At least 4 community events will be held during the first 2 years 6. Produce a plan that sets thresholds for increasing community usage for metrics in subsequent phases Completed Activities in 2024-Q1 Estimated Date(s) Attendance New Years Day Open House (10 - 1 pm) 1/1/2024 150 (Disc golf demo, closed golf after 10 am, intro to Friends) Sunday in the Park, March (1- 4 pm) 3/3/2024 250 (Music, food, disc golf, closed golf after 12 pm, free driving range) Completed Activities in 2024-Q2 April - Free youth golf clinic April 3-4 68 April - Sunday in the park (closed to golf play 1/2 day, typ.) 4/7/2024 450 May -120 Anniversary celebration and grand opening (closed to go[ 5/5/2024 650 Community event with music, kids activities, food vendors Communityfun run Miniature golf demonstration June - Sunday in the park (closed to golf in the afternoon) impacted by heavy rain YMCA Youth summer camp tours (2) Hosted Real Estate Agent reception - buffet 6/2/2024 150 June 25 ea. May 35 Quarterly Report, 2024-Q2 For: City of Port Townsend Sheet 6 of 20 7/29/2024 Friends of the Port Townsend Golf Park Port Townsend Golf Park V. Metrics 4. Expand Recreation Uses Phase 1 Goals: a. Design and fund miniature golf b. Continue and expand the cross countryteam and other uses c. School and family programs defined d. Disc and foot golf are integrated into operations Phase 1 Metrics: 1. Disc and foot golf targets are installed to allow for rounds of golf by these user groups (18 disc golf targets are installed) 2. Plans for additional programming will be produced Completed Activities in 2024-Q1 Date(s) Attendance Temp. disc golf course setup for Open House 1/1/2024 35 Brush clearing/cleanup in way of proposed Mini Golf Feb - Mar - Temp. disc golf course setup for Sunday in the Park, March 3/3/2024 42 Completed ACtivities 2024 - Q2 18 hole disc golf course is in place High school golf team - free use of the course May 5 communityfun run working on plans for fall fun run fundraiser event committee met weekly to plan Julywomen's golf clinic YMCA youth summer camp tours In discussions regarding adding cornhole tournaments May April, May Quarterly Report, 2024-Q2 7/29/2024 For: City of Port Townsend Sheet 7 of 20 Friends of the Port Townsend Golf Park Port Townsend Golf Park V. Metrics 5. Build Partnerships Phase 1 Goals: a. Develop uses and agreements with service clubs, tribes, schools, Native Plant Society, and others b. Convene technical advisory committee c. Continue the practice of holding fundraising tournaments to benefit local organizations Phase 1 Metrics: 1. Invitations will be sent to as many local groups as possible with the goal of a minimum of 4 groups to be in partnership with the Golf Park Completed Activities in 2024-Q1 Date(s) Estimated Attendance Native Plant Society- Kah Tai Prairie work party 1/13/2024 12 PT Disc Golf community engagement Jan - Mar 60 Men's & Women's Club (meetings at clubhouse &with board) Jan - Mar 35 Corporate donors/sponsors (5+ local businesses) Jan - Mar - Initial discussions with Rotary & Kiwanis (for use of clubhouse) Feb - East Jefferson Golf (male & female high school teams) Feb - Mar 14 WA Native Plant Society(WNPS)- Kah Tai Prairie transplanting even, 3/9/2024 15 Completed Activities in 2024-Q2 Conducted multiple meetings with S'Klallam tribal members to collaborate on May 5 celebration Hosted Jefferson Land Trust field course "Tidelands to Timberlines" 10-May Working with WNPS on -going basis to host Prairie Reserve events and tours Partnership with Olympic Neighbors established ongoing Briefed noon Rotary on plans and progress at the Golf Park June Fund Raising Tournaments Rhody Festival Reveal 20-Apr 42 Disc Golf tourney 20-Apr 84 Rhody Festival tournament 11-May 48 Rhody Festival tournament May 18,19 25 PTHSAlumni 8-Jun 25 Port Townsend Paper Mill 29-Jun 48 Quarterly Report, 2024-Q2 7/29/2024 For: City of Port Townsend Sheet 8 of 20 Friends of the Port Townsend Golf Park Port Townsend Golf Park V. Metrics 6. Facilities Improvements Phase 1 Goals: a. Main buildings cleaned and updated: welcoming entry, pro shop, first floor & basement improvements b. Expand meeting and community uses c. Maintenance buildings cleaned and in full use Phase 1 Metrics: 1. The existing "clubhouse" will be refurbished & rebranded as a welcome center 2. It will be publicly advertised that it is available for rent for community use by organizations & private individuals Completed Activities in 2024-Q1 Date(s) Attendance Clubhouse cleanup events, volunteers Jan 12 Maintenance building cleanup & reorganization Jan - Reorganized ProShop Jan 4 All clubhouse hardware replaced with ADA compliant handles, loch Jan Updated outdoor lighting (safety/security) Feb - High school teams cleaned, painted locker rooms (basement) Feb 8 Painted clubhouse interior 2/28/2024 4 Removed partition wall in clubhouse bar 3/1/2024 3 Cleanup scheduled for herbicides & chemicals Mar - Completed Activities in 2024-Q2 Clubhouse interior is reorganized with welcome information at the entrance Continued cleaning and organization of maintenance building Consolidated hazardous waste materials for future removal Inspected and cleaned fuel tanks Cleaning and removal of debris Quarterly Report, 2024-Q2 7/29/2024 For: City of Port Townsend Sheet 9 of 20 Friends of the Port Townsend Golf Park Port Townsend Golf Park V. Metrics 7. Grounds and Turf Phase 1 Goals: a. Initial irrigation upgrades b. Initial tee and greens improvements, per David Hein Report Phase 1 Metrics: 1. Improved condition of the golf course 2. Updated irrigation installed 3. Native areas will be enhanced by 10% per year 4. Turf management plan will be produced by the superintendent which will determine following metrics Completed Activities in 2024-Q1 Date(s) Attendance Native prairie transplant events (see "5. Build Partnerships") Jan - Mar - Brush cleanup behind buildings, flail mowing by city 2/7/2024 - Grounds cleanup work parties, volunteers & superintendent 1/27/2024, 3/2/2024 45 Tree trimming and cleanup 3/18/2024 - Completed Activities in 2024-Q2 Repair and maintenance of irrigation system -focused effort April, May, June located sprinkler heads (many were buried) repaired leaks began replacement of sprinkler heads Approved purchase of 27 new replacement sprinkler heads ($10,000+) Mowing practices changed following course architect suggestions April, May, June unmowed, minimally mowed areas were increased significantly Emergent camas prairie areas below tee box 7 are being left unmowed With this area and the moving of fence at holes 5 and 6, camas prairie area has been increased bywell over 20% Tree trimming to remove hazardous limbs, and limbs affecting irrigation and course play Converted to our well irrigation water for watering of green 2 and tee 3 (versus citywater from volunteer) Quarterly Report, 2024-Q2 For: City of Port Townsend Sheet 10 of 20 7/29/2024 Friends of the Port Townsend Golf Park Port Townsend Golf Park V. Metrics 8. Environmental Stewardship Phase 1 Goals: a. Identify and expand native and prairie planting areas b. Adopt sustainable turf management practices c. Wildlife plan for course -wide enhancements Phase 1 Metrics: 1. Turf & grounds management produced bythe superintendent to include details on transition to sustainable practices Completed Activities in 2024-Q1 Date(s) Relocated fencing at Hole 5 to enlarge native plant area Jan - Native plant area identified at Hole 6 jan this area remains unmowed 2nd quarter - Completed Activities in 2024-Q2 Native and prairie areas have been significantly enlarged. To wit: Mowing program was changed to increase areas to remain unmoved or minimal mowing a'resurgence of native plants has been observed in those areas: Blue camas, Chocolate [illy, Spring gold,Brodiaea, Baby stars, common chickweed Emergent camas prairie below tee box 7 is being left unmowed. Quarterly Report, 2024-Q2 For: City of Port Townsend Sheet 11 of 20 7/29/2024 Friends of the Port Townsend Golf Park Port Townsend Golf Park V. Metrics 9. Technical Advances Phase 1 Goals: a. New electronic controls for sprinklers b. Transition to electric equipment and carts Phase 1 Metrics: None Completed Activities in 2024-Q1 Date(s) Attendance Purchase of 1 electric golf cart 1/1/2024 - Received quotes & seeking funds for electric golf carts Jan - Mar - Soil samples taken throughout property by fertilizer rep. 2/14/2024 - Completed Activities in 2024-Q2 Approved purchase of 4 electric golf carts to replaced rented gas carts Began the scopingworkto install solar power Approved purchase of 27 new replacement sprinkler heads with improved control ($10,000+) Upgraded one existing electric cart to lithium batteries Quarterly Report, 2024-Q2 7/29/2024 For: City of Port Townsend Sheet 12 of 20 Friends of the Port Townsend Golf Park Port Townsend Golf Park V. Metrics 10. Other Capital Improvements Phase 1 Goals: a. Friends to work collaboratively with the City on locating and applying for a grant for a nature playground Phase 1 Metrics: None Completed Activities in 2024-Q1 Date(s) Attendance Playground proposals reviewed and discussed in board mtgs Feb - City -hosted meeting at PTGP: public feedback on playground 2/27/2024 30 Completed Activities in 2024-Q2 11. Affordable Housing Phase 1 Goals: a. Evaluate golf course design and operations in collaboration with City housing initiates and site planning, if underway Phase 1 Metrics: None Completed Activities in 2024-Q1 Made contacts to engage golf course architect Date(s) Attendance Completed Activities in 2024-Q2 May: Conducted meetings, workshops and field workwith professional golf course architect analyze course to improve maintenance and optimize and reduce mowing assess impact of potential changes to the course Quarterly Report, 2024-Q2 For: City of Port Townsend Sheet 13 of 20 7/29/2024 Friends of the Port Townsend Golf Park Port Townsend Golf Park Quarterly Report, 2024-Q2 For: City of Port Townsend Sheet 14 of 20 7/29/2024 Friends of the Port Townsend Golf Park Port Townsend Golf Park A-1. Revenue Classification A-2. Combined Excise Tax Return - April, 2024 A-3. Combined Excise Tax Return - May, 2024 A-4. Combined Excise Tax Return - June, 2024 Appendix Quarterly Report, 2024-Q1 For: City of Port Townsend Sheet 15 of 20 7/29/2024 Friends of the Port Townsend Golf Park Port Townsend Golf Park A-1. Revenue Classification The Port Townsend Golf Park earns revenue from a variety of sources, most of which are related to golf. The Washington State Department of Revenue (DOR) provides rules on Recreational Activities, as shown in the clip below from the DOR website ("Recreational services at a glance"). min Activities subject to retaur sales tax and Similar or associated activities subject Statute/ R.CW Additional details Retailing B&O tax : to service and other Bdd O tax reference Amounts rhaiged to I)I ay go If, ar any charges for golf lessons. (knot only RCW fie 04,050"1 S) Even though charges to partidpate in oconcduct. variant In wh(ch either a golf clufa at golf nahien the charge is stated separately (a)fi')(A)&(!S) ccrnpetitrve golf events or tcaurrrarnents are not � etaf ball is used Sucre as minfatrrre golf, from the green feesagalf facility sales, ar ouont,s paid by participants of the events to the hittng golf ball at a driving range, and charges}, fees, charged to participate golf facility operator are retail sales. Likewise, arncaunts golf rEmtelatrars, inrluchng, fees charged to un car coneluct conripetinve golf events Said by the event organizer tas the golf facility are retail a player for fusing his own gcalf cart, or tournaments, sales if such arOWItS vary based oft trip nUmber of everot participants. The descriptions above indicate that certain golf activities are classified as "Retailing" and others are considered to be "Services & Other Activities". These two categories show up when filing tax reports to the DOR and are used to determine tax rates. In the attached excise tax returns (Appendix), these tax categories can be seen, along with reported revenue for each. The following list shows how different sources of income are categorized, specifically for the Port Townsend Golf Park. 1. Retailing: Greens Fees Annual Passes Club & Cart Rentals ProShop Sales (merchandise & snacks) 2. Services & Other Activities: Golf Tournament Fees Golf Lessons The last category of income is from golf cart storage. After speaking with a representative from the DOR, it was determined that this income is not subject to Business & Operations or Sales taxes. This income falls into the category of either self -storage or long term parking because there are assigned spaces for each renter, and the units are rented for 30 days or longer. The following clips from the DOR website explain these categories. From "Parking fees": Monthly parking Sales taX e 04H not plalaly if YOU rent a designated parking space for ycvrur own per-Sor€al use for '_30 days or Iongpr. Such parking Is considered a rental of real estate and is naat SUbject to sales tax c'ar Ei&O tax. Quarterly Report, 2024-Q1 For: City of Port Townsend Sheet 16 of 20 7/29/2024 Friends of the Port Townsend Golf Park Port Townsend GO[fP@rk A-1. Revenue Classification From "Self-service storage businesses": The rental ofself-service storage unks.where customers, have direct access mindMd"astorage units byseparate access, �sconsidered rental ofnA estate when space is rprited for 30 days or onger. Incorne from this rpritill of real estate isnot taxHeUnder the buS�neuand *zuPatmw<o&c>mx(Se This third category of income (reaL estate rental) is not reported on monthlytax returns to the state, but it is included inthe total revenue shown inthis report. Quarterly Report, 2O24'{}1 For: City of Port Townsend Sheet 17of20 7/29/2024 Friends of the Port Townsend Golf Park Port Townsend Golf Park A-2. Combined Excise Tax Return -April, 2024 [h'JA&,rWm et If Combined Excise Tax Return FAM �,4,kA f qc�k4,, Fuq Now, �Npyvm m W�4 b"114"baliv mv� I'V74 MUN FAW140"lly, Afkrn4, 00,01poitlo A brmufadmit ............. . .... . ......... . ............ - ... . ............ . . .. Amoto �VI m ma" RWW"Immg V a r',Am �mN QI 1XIA"T U'Pree 0,10 io YM, cla,%V4) 12 Q 0 CYdko!opal im III �m pvxi ig, Owl EMW gk*010,01#0 A Ortepabim, �.r,, c"A 54,04)s :Ake and mill OW . ... .......................................... . . . .................. & .......... 4" OWeN dM111101L I fuNi 311aft,34kimi mime iAplht L69,4111 CNOV40AWOr CountV,Sm§#,*'TO�* . .................... ....................................................... . . . . . ............................. --'- . .............. LanAftm t"M Local cft modVauc PAOMW $04"TO'O Alba m ....... . . . ............................................................. . . ....... .. .. .. . ....................... . . ........................... . . — . . ................ . ..... ... — .. . .......... -- . .. . ..... . ....... . .............. ............................................ . . . . . . . .. .. . . . . . . . . .. ...... .. . T411A) 11"m W, 11 AMO SOWMAJ 1,096.310 Tintat Amnufm0wad I'MM VON"* 41NA04m0" �!MJ�,M �1471 fmmU NOW0*44%ift", Z= gm u044,-P ilN 10 '4100am ma""O&M Ohoyi, 6,fflo* Alm, a Hur'l (Mbi Quarterly Report, 2024-Q1 7/29/2024 For: City of Port Townsend Sheet 18 of 20 Friends of the Port Townsend Golf Park Port Townsend Golf Park A-3. Combined Excise Tax Return - May, 2024 Department of Revenue MsWnglon State Combined Excise Tax Return PORT I OWNSEND GOES PARK 605-349449 Filing Palled May 31 � 2024 Due Date! June 26, 2024 f1d(roo F"quortcy M'DwMy Business & Occupation Tax ClanlsiftatW Oro" Amount Deductions Taxablo Amount Tax Rate Tax Due Retailing 21,124,33 000 21,124.33 0,0047 W 99,50 Total BUsliess & 4ccu11atb0ft W1150 State Sales and Use Tax Classification Gross Amount Deductions TaxaWO Amount "tax Rate Tax Duo Retail Solos 211,124,33 000 21,12433 0,665M I'M'08 Total state Solos and Use 1,373,08 Amount Credits t500 3m—a—IFUwainess Credo Total Croats 1500 Local City andlor County Safes T'ax Location Taxable Amount Tax Rain Tax Due 1601 - PORT TOWNSEND 21.924,33 0.029ma 612.61 Total Local City anWor County Solos Tax 612,61 Total Tax 2,085,19 Total Credits 15.010 Subtow 2,0701.19 Total Amount Owed 2,070,19 Submission Confirmatlon M 0-041-104-200 Prepared By;4 pelarson Phone Number: (300) 301.4712 EmaR Address: PTOAVIDPETERSON@GM,AlL.COM Submitted Dour Jun-25.2024, Payment Amount Duc $2,070.19 Amount Pal& MOM 19 EffectIve Onto: Jinn-25-2024 Mqtfiod� BaNk Acownt (ACH Dowt) Quarterly Report, 2024-Q1 7/29/2024 For: City of Port Townsend Sheet 19 of 20 Friends of the Port Townsend Golf Park Port Townsend Golf Park A-4. Combined Excise Tax Return - June- 2024 R6enue' Washloglan swte Combined Excise Tax Return PORT I OWNSEND GOUPARK 606,.U9.449 Ftfing Period: June 3,0,2024 Due DaW JuN 25, 2024 Filing Frotlwoocr Monthly Ousliriess & Occupation Tax oast e,eldtyn Gross Amount 4diu'ctions Taxably Amount Tax Rate Tax Due Retailing 20.353-65 0,00 R0,353,66 U04710 95,87 8amloo and Clther,Actjviljas, Gooiblioll 1,240,00- MO 1.240 00 O,O15000 1800 CoAlbsta of Chance lless than $50,WO a year) Total Business a Occupation 114A7 State Sales and Use Tax Clasaffication Gross Amount Deductions Taxablo Amount Tax We Tax IDue Retail Sala; 20,353,65 0-00 20,353,65 0,065000 L322.99 Total Starte Salles, and Us* 1.$22'" Local City andjor County Salers Tax Location Taxable kmount Tax Rate Tax Due IWI - PORT 70WNSEND 2C.3,53 65 0,029000 59/1.26 7oW, Local Cfty andfor County Sales Tax 590116 Submission Confirmation N, 0-041.614-806 Prepared By,: d petcroon Phone Number (M) �014712 Email Addm*& PTDAVIDPETERSON@GMA[L,COM Submitted Dow Jul-24,.2024 Tota I Tax 2,027.72 subtotaf 2,027.72 Total Amount Owed 2,027,12 Payment Amount Ow'$2.027.72 Amount Paid;, $2,027,72 Effective Date: JoIL25-2024, MW,od, Bank keouni (ACH DabIQ 13 Quarterly Report, 2024-Q1 7/29/2024 For: City of Port Townsend Sheet 20 of 20 Friends of the Port Townsend Golf Park B L) Ur i Illl II"',,,1! Illl, », S Ill -1 C Illl, I'>>,, /ri S IIU Nonprofit Corporation FRIENDS OF PORT TOWNSEND GOLF PARK 1948 BLAINE ST PORT TOWNSEND WA 98368-6303 UNEMPLOYMENT INSURANCE - ACTIVE TAX REGISTRATION - ACTIVE CITY/COUNTY ENDORSEMENTS: Issue Date: Dec 22, 2023 Unified Business ID #: 605349449 Business ID #: 001 Location: 0001 Expires: Dec 31, 2024 INDUSTRIAL INSURANCE - ACTIVE PORT TOWNSEND GENERAL BUSINESS #015015 - ACTIVE LICENSING RESTRICTIONS: Not licensed to hire minors without a Minor Work Permit. r, �larIItIt ri.i; flip- tv<, h ilif,au., [ d"ity'n <<1%,.,Il 0 I .aul m6,,v<d far II[,, t, , ,,, < iunr�a'a<Frr flI (:IJlrr fIt,fI IiG,Fn11lfi,.,,tlavi lf1,,rirrfr riibfr'fa rfrfIll'tj a. e tr'�r•, `tr�u, ,/ii/:f a� / ai sIrr [az PIh (—J ,( Iak, i Ir i k i i o m,Ir ai�,L, 1 1 rli,/t Iriic v, iII lay f4fm I ,d ill /r}iaytaaf li r Vill ill �.IrjrfiE dd( 1 ,�,�, I'fflf ,l j11 "MI (r,11llHr„ aml , it," I ti11l1 ,f,GrGC"'> [,j, ,,,l ?—Pjr I f Yr lr of €)I i'use — — UBI: 605349449 001 0001 FRIENDS OF PORT TOWNSEND GOLF PARK 1948 BLAINE ST PORT TOWNSEND WA 98368-6303 STATE !ll`aVA, 11,1NG"k"6 7^J, UNEMPLOYMENT INSURANCE - ACTIVE INDUSTRIAL INSURANCE - ACTIVE TAX REGISTRATION - ACTIVE PORT TOWNSEND GENERAL BUSINESS #015015 - ACTIVE Expires: Dec 31, 2024 /I S�� I Iirrctr r, 1 a I arir f Ir f uu Fr tr rrurr IMPORTANT! PLEASE READ THE FOLLOWING INFORMATION CAREFULLY BEFORE POSTING THIS LICENSE General Information Endorsements Post this Business License in a visible location at your All endorsements should be renewed by the expiration place of business. date that appears on the front of this license to avoid any late fees. If you were issued a Business License previously, destroy the old one and post this one in its place. Login to My DOR at dor.wa.gov if you need to make changes to your business name, location, mailing address, telephone number, or business ownership. Telephone: 360-705-6741 If there is no expiration date, the endorsements remain active as long as you continue required reporting. Tax Registration, Unemployment Insurance, and Industrial Insurance endorsements require you to submit periodic reports. Each agency will send you the necessary reporting forms and instructions. For assistance or to request this document in an alternate format, visit http://business.wa.gov/BLS or call (360) 705-6741. Teletype (TTY) users may use the Washington Relay Service by calling 711. BLS-700-107 (07/27/20) Friends of the Port Townsend Golf Park Application for LTAC Funding Marketing Plan, Development of Promotion Material and Social Media, and Distribution and Implementation August 29, 2024 Background PROPERTY HISTORY: Almost 100 years ago, several of the founding families of our city deeded their private property to the City for `recreational purposes 'in perpetuity. These families included the Hastings, Butler, Eisenbeis, Herron, Fritz, Reynolds and Welch families, whose descendants still reside in this town. Now the course is City owned property that has been operated as a golf course by either a non-profit or a concessionaire all these years. Over the last few years, the course saw a major deterioration of the course, the clubhouse, and importantly in public use of the property, a result of lack of investment in the course infrastructure. During 2023, the City conducted a study of what should happen to the course, whether the course should continue or should the course cease operations. At that point, a non- profit group formed called the Friends of the Port Townsend Golf Park (Friends) who proposed to operate the course as a golf course, but with new recreational activities, like disc golf, foot golf, putt putt golf, playground, trails, entertainment events, and much great public access. The City in September directed City staff to negotiate with this newly formed group to develop a Lease for operations of the course and include these new activities. A principles document was created focused on the following goals: Environment stewardship, community access, financial sustainability, and accountability. After agreement on these principles, the City and Friends negotiated a Lease that was agreed to and approved by City Council on December 11, 2023. The Friends began operations on January 1,2024, a short 16 days after the actual signing of the Lease on December 15, 2024. The Friends have actively managed the now Park since that time and have implemented many of the goals and activities lined out in the Lease. Our progress of these goals are evidenced in our two quarterly reports to the City. OLDEST GOLF COURSE IN THE STATE: Founded by Clarence Ide, the grandfather of former Governor and Senator Dan Evans, play began on the course in 1904. In 1927, after the transfer of the property to the city, George Welch led the effort to hire noted golf architect Frank James to reconfigure and improve the course. It is the oldest continuously operating golf course in the State. Preliminary efforts are underway to place it on the State's historic register. In May it was rededicated as Camas Prairie Park in a ceremony with the Jamestown S'Klallam Tribe. Friends have engaged a professional golf course designer to provide input into the historic viability of the course, and to provide valuable input into steps Friends should take in improving the course. MORE THAN GOLF. In the past 8 months, under the leadership of the Friends of the Port Townsend Golf Park, community use of the property has significantly increased. Beyond the popular First Sunday events, a disc golf course has been added, the prairie has been expanded, and previously mowed areas are being given back to native species. Operation of the golf course provides revenue to support these and the myriad of other potential public uses and environmental protections. OPEN SPACE: This property is critical open space in a town of increasing density. It supports wildlife, native plants, wetlands and the native prairie. It is one part recreation and three parts habitat. The Friends non-profit has a 22-year lease to manage this property for the betterment of the community. INDIGENOUS CULTURE: For millennia, the indigenous cultures of the region managed the native prairie, evidenced by burning, assuring their harvest of the camas bulbs. The only remnants of this once large prairie in Jefferson County exist on the Golf Park property, some of which is permanently protected by easement deed. On Sentinel Rock stands a statue of Chief Chetzemoka. Created by sculptor Dick Brown in 1996, along with a plaque dedicated by the Lucinda Hastings chapter of the of the Native Daughters of Washington in 1937, it reigns over the high point on this property, honoring the peace that was made between the native peoples and the new white population in 1855. Project Narrative Description of the event or project being proposed for LTAC funding Title of Project: Marketing Plan, Development of Promotion Material and Social Media, and Distribution and Implementation Description: Our request is partly for creating a Marketing Plan for the Golf Park and its many activities that we have created and are working to create. Historically the Park has only been a 120-year-old golf course, and while a public course it has not been welcoming to citizens of Port Townsend, nor the regional and tourist populations. Friends are creating much more than golf that will excite and welcome many more folks, both in town and from out of town. Opportunities such as Disc Golf, foot golf, putt putt golf, playground, events such as music, movies, restaurant specials, trails, and public events are all planned and, in many cases, already offered. To partner with all these public access opportunities, Friends recognize the need for extensive public marketing, both locally but importantly more far afield, 2�If including Clallam and Kitsap Counties, SW Canada, and the 1-5 corridor. In order to be organized in our efforts to attract people to what we are offering, we need a coordination and organizing plan, which we intend to include within a Marketing Plan. Additionally, part of the funding we are requesting is to produce and promote marketing material and their distribution, both hard copy and via social media. The potential of this Golf Park is almost unlimited in what it offers to both residents and visitors to Port Townsend. In order to realize our mission of promoting its potential, we need to create an extensive marketing plan and implement that plan. These funds will be used for creation of such a plan, and a start on implementing its recommendations. Budget The funds from LTAC will be used, along with in -kind and additional funding, to create a Marketing Plan that focuses on visitors from Jefferson County, Clallam and Kitsap Counties, Canada, and the 1-5 Corridor. It will look at what message we need to send, what activities are available, what a resource we have, and on food, beverage, overnight accommodations that are available locally. It will create a presence throughout social media, estimate the level of effort to implement the Marketing Plan, and estimate costs for implementing the Plan. Lastly, the Plan will include development of promotional materials for both hard copy distribution and social media posting. Marketing Plan: Total Estimate: $7,000.00 Request from LTAC: $5,000.00 In -Kind and Donation: $2,000.00 Production of Promotional Materials and Distribution: Total Estimate: $3,000.00 Request from LTAC: $2,000.00 In -Kind and Donation: $1,000.00 Totals Total Estimate: $10,000.00 Request from LTAC: $7,000.00 In -Kind and Donation: $3,000.00 • Description of how you intend to market to visitors 50+ miles from Port Townsend Besides our local residents, we believe our market for both golf and disc golf is much wider than just our local communities. This is especially true for the fact that we are one of the playable golf courses in the winter due to the fact we are the driest course around, and that our intermingling of golf with Disc Golf is unique in the wider area. In order to survive financially as well as to create tourist visits from Clallam, Kitsap, Canada, and the 1-5 corridor, it is imperative that our Marketing Plan and promotional materials accent efforts in these areas and determining how best to reach people and groups from those areas. • Marketing materials from relevant projects and events Attached is a flier for one of our First Sunday events, an example of our new logo, and a sample of our Newsletter Response to Questions 1. Is the event or initiative a new offering to Port Townsend (less than 3 years)? • The Friends began operation of the Camas Prairie Golf Park on January 1, 2024. While we have accomplished a lot in our short time operating the Park making significant improvements in the course itself, the greens, in opening the park to non -golf participants, started a 18 hole Disc Golf course, and improvements in clubhouse as a few examples, there has been zero marketing of the Park and what is offered here. There is no civic promotion of this great asset and that is something the Friends of the Port Townsend Golf Park (Friends) is committed to change. Our organization is only 8 months old, but we know our survival is dependent on attracting visitors from throughout the Jefferson County area and well beyond. While the Golf Course is 120 years old, Friends and what we are offering is only 8 months old. 2. Will the event or project create local jobs or utilize local vendors? How is this determined/measured? • Yes, the facility will use, and has been using, local food and beverage vendors and created local jobs (events staff, local printing companies, merchandise, maintenance and administrative hires), create volunteer and possible paid position opportunities for local intellectual and developmentally disabled citizens, and providing for fund raising events for local non -profits. • Our efforts are measured by our event calendar and captured in our quarterly reports to the City. 3. Will the event or project increase overnight stays in the off season (Oct to May)? • Yes. Our request is partly for creating a Marketing Plan for the Golf Park and its many activities that we have created and are working to create. First the Golf Park is open year around. Second, implementation of the Marketing Plan will increase overnight stays from visitors. And importantly, because golf, both Disc Golf and stick golf, as well as foot golf in the future, are all year -around activities here at the Park. In fact, this course is known as a winter course because we are the driest winter course in the Olympic Peninsula area. 4. Describe any partnerships with organizations or businesses related to this event or project? • We already have developed partnerships with many organizations and businesses and hope through future efforts to expand these partnerships. Examples include Sunrise Rotary, Kiwanians, Rhody Festival Association, NW Hickory Golf, High School Rivals Golf and Cross Country Teams, WA. Native Plant Society, the City of Port Townsend, City Parks Department, the Intellectual Developmental Disabilities groups, Jefferson County Association of Realtors, the Printery, Corvus Crafts, The Port Townsend Mill, Pho Filling, Bar Cart, Cape Clare, Gypsy Wagon, local musicians, and numerous others. In generating more visitors when implementing the Marketing Plan, we expect increases in use of all local organizations and businesses. 5. Does the event or project leverage any matching funds or in -king support? • Yes. The Friends are providing match funding for this project and between our Friends board and the extensive number of volunteers we have signed up to help operate the Golf Park (currently around 35 volunteers — see quarterly report), these volunteers will assist in creating the Marketing Plan and in creating and distributing the promotional materials. 6. The event or project must be open to the public to qualify for LTAC Funding. Does the event or initiative have a free participant option? • Yes. The facility is open 7 days a week, 365 days a year. Free participation opportunities occur. Examples include: Prairie tours, First Sundays in the Park, occasional group tours, fun run events, occasional free use of clubhouse meeting room, including from an intellectual and developmental disabilities meeting, and other non-profit fund raising events. 7. Can the public attend or participate in the event or project over more than one day? • Yes. Many of our tournaments, both stick golf and Disc Golf, extend over 2 days. 8. Is your organization represented on LTAC by a Board or staff member? • No 9. Are you a 501(c)3 non-profit organization? • Yes. See attachment from State showing Non -Profit 501(c)3 status 10. Briefly describe a relevant a past organization success related to this project/event. • Again, we are asking funding for a Marketing Plan, that when implemented will help draw folks from a broad region. At this point, we have organized 6 First Sundays in the Park, and we organized and put on a special first Sunday on May 5t" honoring the 120t" anniversary of the Golf Course at which we had over 600 participants which was a great crowd considering the terrible weather. We also included representatives from the Jamestown S'Klallam Tribe to present and participate in this Grand Opening event. Subsequent First Sundays have generally seen over 200 participants. Disc Golf held a tournament in which 80 participants came from throughout the Peninsula as well as Kitsap County. We anticipate that implementation of a Marketing Plan will increase the number of participants, far and wide, that come to the Park. 11. Did your organization receive LTAC funds for any event/project in the past year? • No. Published on City of Port Townsend Washington (httpa.//citygfpt.us) Home > Application and Proposal for Port Townsend Lodging Tax Funds > Webform results > Submission #34 -Submission information Form: Application and Proposal for Port Townsend Lodging Tax Funds pi Submitted by Visitor (not verified) Thu, 08/29/2024 - 2:47pm 66.133.58.2 Event First Night Location Downtown Port Townsend Event Start Date Tue, 12/31 /2024 Event End Date Tue, 12/31 /2024 Requested Amount $ 8,000.00 Total Project Budget $ 32,000 If not fully funded, would you still accept partial funding for your project? Yes If so, please describe how the project would still be successful. This event is funded by a combination of business sponsors, ticket sales (for the circus show), day of event donations, a small grant from ArtsWA and LTAC (hopefully). We will adjust the event expenditures based in part by the level of community (and government) support we receive. Organization/Agency Name The Production Alliance Federal Tax ID Number 812,518,239 Event, Project or Activity Name (if applicable) First Night Contact Name and Title Danny Milholland - Director of Operations Mailing Address 870 Martin Road City, State, Zip Code Port Townsend Phone 3,603,850,519 Email Address danny@theproductionalliance.org Organization Type Non -Profit Signature Daniel Milholland Date Thu, 08/29/2024 Application Overview and Questions Attachment #1 city Itac.24.submission - google docs.pdf [21 Attachment #2 st.non-profitstatus.2024 - googlele docs.pdf [31 Attachment #3 firstnight.23.photo montage.credit.sarahwright.pdf [41 Questions Predicted 1600 people predicted to attend this activity in 2024. In 2023, First Night attracted approximately 1500 attendees. This was determined with a mix of direct count (tickets sales), structured estimate (capacity of venues), and direct counting using the distribution of wrist bands. What method will be used or has been used in previous years to determine attendance? Direct Count Predicted We predict that 400 people (25 percent of attendees) will travel greater than 50 miles to attend this event. What method will be used or has been used in previous years to determine attendance? Structured Estimate Predicted We predict that 160 people (10 percent of attendees) will travel greater than 50 miles to attend this event. What method will be used or has been used in previous years to determine attendance? Structured Estimate Predicted We predict that 160 people (10 percent of attendees) will pay for overnight lodging. What method will be used or has been used in previous years to determine attendance? Structured Estimate Predicted 1440. What method will be used or has been used in previous years to determine attendance? Structured Estimate Application Scoring F. Is the event or initiative a new offering to Port Townsend (less than 3 years)? (2 points) No, this is the 16th annual First Night. However TPA inherited the event in 2021. Prior to that it was managed by the Jefferson County Historical Society. G. Will the event or project create local jobs or utilize local vendors? How is this determined/measured? (3 points) Yes, the event will utilize local vendors and create local jobs (event staff, marketing, design, and local printing companies). Roughly 85 percent of the event budget will go to local vendors, businesses, and professionals. H. Will the event or project increase overnight stays in the offseason (October -May)? (3 points) Yes, this event occurs on December 31 during a federal holiday, which will encourage overnight stays in Port Townsend. We believe this is a highly marketable event for families and travelers looking for a destination adventure on New Years Eve. This event also showcases Port Townsend in the off season looking beautiful, alive and vibrant! I. Describe any partnerships with organizations or businesses related to this event of project. (2 points) TPA is partnering with many different local organizations and businesses to put on this event. This includes Northwind Arts, Jefferson County Historical Society, Key City Public Theatre, Elevated Ice Cream, Bishop Hotel, and The American Legion. J. Does the event or project leverage any matching funds or in -kind support? (2 points) First Night is made possible in part by TPA season sponsors, which includes Power Trip Energy, The Food Co-op, Ecliptic Software, United Earth Networks, Port of Port Townsend, KPTZ, and The Leader. We have also received a small grant from ArtsWA to support this event. L. The event or project must be open to the public to qualify for LTAC funding. Does the event or initiative have a free participation option? (1 point) Yes, multiple performances are free to the public including all of the outdoor entertainment on Madison Street, which in 2023 featured the Unexpected Brass Band, a lantern parade, Fire Dancers and Spinners, The Kid Ave, and a fireworks show. M. Can the public attend or participate in the event or project over more than one day? (2 points) This is a single day event however it will be held on the evening before a federal holiday (Jan 1) during a period of time that many people have winter vacations. N. Is your organization represented on LTAC by a board or staff member? (1 point) No. O. Are you a 501(c)(3) non-profit organization? (2 points) Yes. P. Briefly describe a relevant past organizational success related to this project/event. (2 points) With more than 15-years of experience and a history of success in event management and community engagement, TPA strives to be an asset to our community by producing and supporting a robust season of events and festivals. Our network includes more than 100+ local businesses & nonprofits, 12 public agencies, 125 regional vendors, 300+ adult and youth volunteers. The 2023 First Night celebration hosted an estimated 1500 attendees. We had very positive feedback from the community and expect a similar attendance for this upcoming year. Q. Did your organization receive LTAC funds for any event/project within the past year? (1 point for no) We received LTAC support for First Night in 2023. Application Timeline General Information Source URL:https://cityofpt.us/node/22229/submission/48902 Links L] httpa.//citygfpt.us/bc-Itab/webform/application-and-proposal-port-townsend-lodging-tax-funds L] httpL//citygfpt.us/system/files/webform/city Itac.24.submission - google docs.pdf L] httpL//citygfpt.us/system/files/webform/st.non-profitstatus.2024 - google docs.pdf i4] httpL//citygfpt.us/system/files/webform/firstnight.23.photo montage. credit.sarahwright. pdf First Night is an all -ages New Year's Eve extravaganza featuring live music and performances, interactive art experiences, heritage and history exhibits, food, fireworks and more. The event takes place at various locations in Downtown Port Townsend, and is a self guided tour where visitors and locals can visit indoor and outdoor downtown venues. The exact schedule and list of performers/activities is still being solidified at the time of this proposal, but venues will include: • Cotton Building 1 607 Water St - Lantern decorating with Northwind Art • JC Museum of Art & History 1 540 Water St - crafts and hands-on activities • Key City Public Theatre 1 419 Washington St - theatrical performances • Madison Street - outdoor entertainment • The American Legion Hall - circus acts and acrobats variety show Snacks, hot drinks, and all -ages craft mocktails for sale at Key City Public Theatre, PLUS food and beverages for sale in Pope Marine Park. TPA strives to create an accessible environment with entertainment for the whole community by offering creative and inspiring activities tailored to different age groups. In addition to the musical and acrobatic entertainment, the lantern parade will let all ages show off their hand -made lanterns and bring the community together. This event brings in a considerable amount of pedestrian traffic to all of the businesses downtown, providing a mid -winter economic boost for local stores and restaurants. Madison Street is closed to vehicle traffic between Water and Washington streets from 6PM-10PM, which creates a safe, festive, and engaging atmosphere for residents and visitors to enjoy music and entertainment free of charge. With the City of Port Townsend LTAC funds, we would use the money for marketing management and promotion, and to build partnerships with local businesses and hotels. TPA is currently working with the Bishop Hotel on a promotional opportunity for the Olympic Peninsula Apple and Cider Festival by offering their guests reduced ticket fees for the Cider Saloon on October 12th. Similar to the Cider Festival, we are also planning to develop lodging and ticket packages for First Night, which would encourage out of county residents to come to Port Townsend specifically to participate in the New Years event. This is a great opportunity for travelers to visit Port Townsend during the holiday weekend with a federal holiday on January 1 st. Our packages would be promoted to targeted online audiences in King, Whatcom, and Kitsap counties to attract regional visitors. Day of donations 6000 Ticket sales - Circus show 8000 Event Sponsorship 4000 City LTAC 8000 County LTAC 2000 Arts WA Grant 4000 Entertainment 4500 Fi reworks 3000 Day of event staff 4000 Activites 2000 Lighting 1000 Venue fees 1000 Print materials (flyers, posters) 1000 Digital and print advertising 3000 Marketing coordination and design 3000 Event coordination 5000 Video production 500 Photography 300 Misc Supplies 1000 Equipment rental 200 General Administration 2500 LTAC - Non prof t status StrongerTowns Innovation for Rural Communities EIN: 81-2518239 1239 Taylor Street, Port Townsend, WA, 98368 strongertowns. org StrongerTowns is located in Port Townsend, Washington and serves all of Jefferson County. We are a 501(c)(3) nonprofit and exist primarily on the volunteer efforts of our board, advisory teams, and wonderful community members. Founded in 2016, StrongerTowns has a goal of supporting local initiatives that have a need for nonprofit status yet are still too nascent and experimental to warrant a full independent corporate structure. StrongerTowns has six active programs underway— Skillmation, The Production Alliance, Community Build, and YEA Music. StrongerTowns maintains strong working partnerships with the EDC Team Jefferson, the Benji Project, Habitat for Humanity, Port Townsend, Chimacum and Quilcene School Districts, Jefferson Community Foundation, Owl 3060, WA State STEM, Rotary and Kiwanis. StrongerTowns Board of Directors • Martha Trolin, Chair Adams Street, Port Townsend, WA • Daniel Milholland, Vice Chair Martin Road, Port Townsend, WA • Ben Bauermeister Taylor Street, Port Townsend, WA • Daniel Ferland Tyler Street, Port Townsend, WA • Debbi Steele Redwood Street, Port Townsend, WA LTAC - Non profit status The Production Alliance Building Community Through Celebration EIN: 81-2518239 870 Martin Road, Port Townsend, WA, 98368 theproductionalliance. org The Production Alliance creates joy, inspires engagement, and builds resilient communities by leading collaborative partnerships to create dynamic and inclusive celebrations. Our Alliance — our dedicated crew, stellar adult and youth volunteers, and talented production partners — upholds community celebration and "sense of place" as conduits for positive social change and improved quality of life in Jefferson County. We strive to be an asset in our community by facilitating intergenerational mentorship, resource sharing, sustainable practices, and broadscale volunteerism. Established in 2019, The Production Alliance is a 501(c)(3) nonprofit organization operating under our fiscal sponsor StrongerTowns. TPA Core Team • Daniel Milholland, Executive Director • Kiyota Sage, Director of Technology • Caraway Tobin, Technical Director • Magdalene Adenau, Community Engagement & Outreach • Ana Gonzalez, Marketing Coordinator • Dan Anderson, Equipment & Public Safety Manager • Shane Parish, Construction & Engineering • Krista Myers, Event Coordinator • Megan Claflin, Event Coordinator • Tomoki Sage, Videographer • Julia Cochrane, Parking Guru • Indi Nelson, Event Crew • Damon Barlow, Event Crew Published on City of Port Townsend Washington (httpa.//citygfpt.us) Home > Application and Proposal for Port Townsend Lodging Tax Funds > Webform results > Submission #35 -Submission information Form: Application and Proposal for Port Townsend Lodging Tax Funds pi Submitted by Visitor (not verified) Fri, 08/30/2024 - 1:15pm 24.113.121.34 Event Jefferson County Wedding Expo Location Various Event Start Date Sat, 03/01 /2025 Event End Date Sun, 03/02/2025 Requested Amount $ 10,000.00 Total Project Budget $ 20,000 If not fully funded, would you still accept partial funding for your project? Yes If so, please describe how the project would still be successful. Depending on the amount of funding provided we would either scale the scope of work down, look for additional funding (for example: sponsorships) and we will be requesting funding for this project from the Jefferson County LTAC which if granted would allow us to fulfill the work at a greater scale and promote it through additional channels: CPC and other digital ads. Organization/Agency Name Quimper Events Collective Federal Tax ID Number 932,479,284 Event, Project or Activity Name (if applicable) Jefferson County Wedding Expo Contact Name and Title Alexis Arrabito, President Mailing Address 310 24th Street City, State, Zip Code Port Townsend WA 98368 Phone 3,607,740,825 Email Address info@quimpereventscollective.com Organization Type Non -Profit Signature Jessie Short, QEC Board Secretary Date Fri, 08/30/2024 Application Overview and Questions Attachment #1 pt Itac application.pdf [21 Attachment #2 0018927805 certificate.pdf [31 Attachment #3 pt Itac attachment3-webres.pdf [41 Questions Predicted We will have a better sense of the numbers of attendees after our fall tour. We will be collecting counts via ticket sales, click counts at entry points etc. Please see page 5-6 of our Project Proposal for a detailed breakdown of performance metrics and objectives in response to the following attendance questions. What method will be used or has been used in previous years to determine attendance? Direct Count Predicted What method will be used or has been used in previous years to determine attendance? Direct Count Predicted We will be able to tell locations of people who visit our event landing page and will ask a follow up survey for data. What method will be used or has been used in previous years to determine attendance? Informal Survey Predicted We will be targeting those outside of our area (50+ miles) to attract overnight lodging. We plan to partner with accommodations to offer packages that include tickets to entice visitors to the area. Much like our Wedding Tour, we hope to promote our vendors as well as the region in attempts to book weddings/event guests. What method will be used or has been used in previous years to determine attendance? Representative Survey Predicted We will be sending out a follow up survey to all who attend and provide contact information. We can also provide ticket sale counts upon completion. What method will be used or has been used in previous years to determine attendance? Informal Survey Application Scoring F. Is the event or initiative a new offering to Port Townsend (less than 3 years)? (2 points) New. Though we will have put on the first Wedding Tour event in fall of 2024 this is a new offering from our organization as well as for the area. G. Will the event or project create local jobs or utilize local vendors? How is this determined/measured? (3 points) Yes, our membership is composed of vendors that live and serve East Jefferson County. H. Will the event or project increase overnight stays in the offseason (October -May)? (3 points) Our intent is to hold this event March 1 & 2, 2025 which would be within the offseason for tourism visitors. I. Describe any partnerships with organizations or businesses related to this event of project. (2 points) All of our members will be invited to participate. They are vetted and experienced local event professionals. J. Does the event or project leverage any matching funds or in -kind support? (2 points) We hope to receive Jefferson County LTAC funds as well and our members provide their in -kind support by participating. L. The event or project must be open to the public to qualify for LTAC funding. Does the event or initiative have a free participation option? (1 point) We will evaluate if ticketing is the right strategy for participation after our Fall Tour event happens as we will be holding both ticketed and entry by donation events. We like requiring pre -sold tickets for providing us demographic data (where our guests are coming from) and to anticipate the number of attendees. The ticketing cost we would be charging is a very small fee which is comparable to other events of this kind (Port Angeles and Kitsap). M. Can the public attend or participate in the event or project over more than one day? (2 points) Yes, we will ask venues to hold open houses the following day for site visits for prospective couples as well as curious residents who may be interested in holding their own events (birthday parties, celebrations of life, family reunions etc.). N. Is your organization represented on LTAC by a board or staff member? (1 point) Yes O. Are you a 501(c)(3) non-profit organization? (2 points) No - 501(c)6 P. Briefly describe a relevant past organizational success related to this project/event. (2 points) Last year we launched our organization and actualized our capstone project of an online vendor directory. Within that time we have recruited over 55 local businesses (at the time of this application submission) into our membership. We represent a large spectrum of businesses and organizations (from sole proprietors and gig seekers to some of the largest employers in the area (Fort Worden Hospitality, The Resort at Port Ludlow) along with a wide geographic reach (from Port Townsend to Brinnon). Q. Did your organization receive LTAC funds for any event/project within the past year? (1 point for no) Fall of 2023 we received $5,000 for our inaugural Jefferson County Wedding Tour which will be held in October 2024. Application Timeline General Information Source URL:https://cityofpt.us/node/22229/submission/48908 Links [1] httpa//citygfpt.us/bc-Itab/webform/application-and-proposal-port-townsend-lodging-tax-funds [2] https://cityofpt.us/system/files/webform/pt Itac application.pdf [3] https://citygfpt.us/system/files/webform/0018927805 certificate.pdf [4] httpL//citygfpt.us/system/files/webform/pt Itac attach ment3-webres.pdf k • � p g5ptategto U ^ Secretary of State I, STEVE R. HOBBS, Secretary of State of the State of Washington and custodian of its seal, hereby issue this ARTICLES OF INCORPORATION to QUIMPER EVENTS COLLECTIVE A WA NONPROFIT CORPORATION, effective on the date indicated below. Effective Date: 08/08/2023 UBI Number: 605 305 564 " t Gkrun Unalsr uyaad aa(�i the yeap of the ',)'t ate a l'�Vaushitt. ,ton at 01yinpia, the oal t.;apital A e 4y iM'iam vu �K/ uNw...„�N l 4 h 7 �pp nqI m IIrrk ry J�F p� N�Gv �q p a �a `bl,'Cv 1W II. II.'4D0 p� Nq cx �4, �ary of IS app' z llr � I.pk.I.Q�.i Issued- k 8 { 8/L{ Dateo WEBSITE: quimpereventscollective. com INSTAGRAM: @quimpereventsco BOARD OF DIRECTORS Alexis Arrabito, President Mia Garcia, Vice President Heidi Haney, Treasurer Jessie Short, Secretary Natalie Maitland, Director Bethany Mahaffey, Director Rebecca Faisca, Director August 30, 2024 CITY OF PORT TOWNSEND - LODGING TAX COMMITTEE Description of the event or project being proposed for LTAC funding including a detailed project budget; The Quimper Events Collective proposes to build on the success of the inaugural 2024 Jefferson County Wedding Tour by hosting a 2025 Jefferson County Wedding Expo. THE COLLECTIVE The Quimper Events Collective (QEC) is a 501(c)6 non-profit business association for event and wedding professionals of Jefferson County, Washington. Founded by an all -volunteer board of Gen-X and Millennial women from such organizations as Fort Worden Hospitality, NW Maritime, and Resort at Port Ludlow, the QEC attracted over 55 members in its inaugural year. The QEC's goal is to elevate the quality of local events and to ensure economic viability for members and potential members alike. The QEC believes that a rising tide lifts all, and that economic prosperity is attainable in our region, especially for small businesses. In its efforts to attract high quality weddings and events to Jefferson County, Quimper Events Collective maintains an online vendor directory, organizes monthly industry mixers at rotating member venues, issues a monthly newsletter, and presents an annual Expo or Showcase geared towards residents along the I-5 corridor. THE EXPO The 2025 Jefferson County Wedding Expo event will take place at a single venue, allowing attendees to conveniently meet and interact with as many of our local vendors as possible in one location. Consistent with our 2024 Tour, we will recommend that as many venues as possible hold Open Houses on the Sunday Quimper Events Collective - Port Townsend Lodging Tax Application 2024 - Page 1 following to welcome guests and residents alike to take site visits, and to encourage overnight stays during the weekend of our 2025 Expo. DATE By scheduling this event in late winter, we aim to bolster shoulder season visitation, capitalize on the influx of newly engaged couples following the peak engagement season around Christmas, New Year's, and Valentine's Day, and utilize the data collected from both 2024 and 2025 events to evaluate the efficacy and timing of future Jefferson County Wedding Shows, Tours, and Expos. Our expo will kick-off on March 1st, which is National Wedding Planning Day. Additionally, this is "wedding expo season" - our event will be well timed to supplement the Seattle, Kitsap, and Clallam Wedding Expos. LOCATION We have selected Chimacum School Gymnasium and Commons as the site for this event due to size, parking, accessibility, and central location in East Jefferson County. These venues have a demonstrated history of success as the site of the annual Jefferson County Connectivity Fair and longstanding and well attended Chimacum Arts & Crafts Fair. We have provided a range of our projected costs which includes facility personnel/custodian costs. STRUCTURE & SCHEDULE Saturday Expo: From 10am-4pm on Saturday, March 1st, individuals, couples, and families are welcome to celebrate National Wedding Planning Day with a visit to the Chimacum Gymnasium to meet and mingle with a host of local event professionals. Niches represented will include (but are not limited to) venues, photographers and videographers, hair and make-up professionals, DJs and musicians, caterers, bar services, unique service providers, local tour operators, and accommodations. Makers Market: In the Chimacum Commons, Salish Sea Makers Market in collaboration with JeffCo Created (a project of EDC Team Jefferson) will host the second annual Wedding Expo Makers Market, highlighting the craftspeople and cottage industry that make Jefferson County so special. Sunday Regional Networking Brunch: A Networking Brunch, scheduled from 10 AM to 12 PM on Sunday, invites premiere Seattle -area event planners to connect with Jefferson Quimper Events Collective - Port Townsend Lodging Tax Application 2024 - Page 2 County's top event professionals over brunch, providing an intimate setting to foster collaborations, explore local services, and strengthen industry ties, thereby promoting local business within our scenic region. The session is designed to not only introduce Seattle planners to the diverse and high -quality services available in Jefferson County but also to foster lasting business relationships that keep local dollars within the community. This event aims to enhance the visibility of local talent, encourage the hiring of our vendors for locally -held destination weddings, and strengthen the economic fabric of our region through sustained partnerships. Open -House: From 11am-3pm on Sunday, March 2nd, attendees are welcome to visit an assortment of local venues who will be ready to greet them for Open House visits. This self -guided tour of local venues will be supplemented with a printed map and venue resource that will be distributed at the Wedding Expo on Saturday. Our venue resource is a comprehensive guide of local venues available for rental; this exhaustive list is not exclusive to QEC members, and is a demonstration of Quimper Events Collective's commitment to inclusivity and supportive community. PROPOSED SCHEDULE DATE TIME LOCATION ACTIVITY Feb 28 10AM - 1PM Gymnasium & Commons Space prep and marking booths Feb 28 1PM - 8PM Chimacum Gymnasium Load -in Expo Booths Feb 28 1PM - 8PM Chimacum Commons Makers Market Load -in March 1 10AM - 4PM Chimacum Gymnasium Jefferson County Wedding Expo March 1 11AM - 4PM Chimacum Commons Wedding Makers Market March 2 10AM - 12PM Resort at Port Ludlow Regional Networking Brunch March 2 11AM - 3PM Jefferson County venues Open Houses DETAILED PROJECT BUDGET Rates in the included budget are based on current or most recent prices and do not reflect 2025 increases unless already announced. Item Rate Qty Total Facility Rental $25 40 hours $1,000 Chimacum Gym = $25/hr, 10hrs x2 days Chimacum Commons = $20/hr, 10hrs x 2days Quimper Events Collective - Port Townsend Lodging Tax Application 2024 - Page 3 Kitsap Wedding Expo Participation $950 $950 Print & digital advertising targeting Western Washington and Oregon cities along the I-5 corridor $8,000 $8,000 Collateral printing $1000 $1,000 Event Materials - swag, supplies, signage $3000 $3,000 Targeted Social Media Marketing - statewide $500 $500 Contracted work - set up ticketing, website updates, social media ads $30 30 hours $900 Local promotion - newspaper advertising, reader board $2,200 Regional Networking Brunch - room rental, food, minimal decor, NA beverages $2,450 TOTALS $20,000 PRELIMINARY MARKETING STRATEGY "Closer Than You Think" This campaign aims to bridge the perceived distance between the bustling I-5 corridor and the serene, scenic landscapes of the Olympic Peninsula. By emphasizing the quality, charm, and proximity of local event professionals, the campaign positions Jefferson County as the ideal destination for unforgettable events —just a scenic journey away. Thematically this strategy is also aligned with results and goals of the Olympic Peninsula Tourism Master Plan. Sample Collateral: This sample is an unapproved draft meant to evoke the spirit of the campaign. Quimper Events Collective - Port Townsend Lodging Tax Application 2024 - Page 4 OBJECTIVES & METRICS Accountability and transparency are means towards inclusivity and accessibility, core values to the Quimper Events Collective. In that spirit, the QEC proposes the following objectives and metrics to measure the success of this event: Objective 1: Enhance Economic Viability of Local Event -Related Businesses Metric: Increase participation from local vendors by 15% compared to the 2024 Jefferson County Wedding Tour, aiming for at least 75 local businesses to participate. Method: Conduct pre- and post -expo surveys with vendors to measure the impact on business inquiries and bookings. Objective 2: Boost Local Tourism During Shoulder Season Metric: Attract at least 500 attendees, with a target of 20% from outside Jefferson County Aim for a 10% increase in hotel bookings in the county during the event weekend compared to the same weekend in previous years. Method: Collaborate with local hotels to track bookings linked to the expo and use registration data to analyze the geographical distribution of attendees. Objective 3: Provide Comprehensive Exposure to Jefferson County Wedding and Event Services Metric: Feature at least 50 local businesses Method: Utilize feedback forms at the event to across various niches in the expo and achieve gather attendee satisfaction data and count a visitor satisfaction rate of 80% or higher. the number of businesses featured. Objective 4: Foster Community Engagement and Inclusivity Metric: Engage at least 30% of QEC members Method: Track member participation through in the event, either as exhibitors, volunteers, event sign-ups and roles, ensuring diverse or attendees, and ensure representation from industry representation and volunteer a diverse range of service niches. engagement. Quimper Events Collective - Port Townsend Lodging Tax Application 2024 - Page 5 Objective 5: Evaluate Event Success and Inform Future Planning Metric: Collect comprehensive feedback from Method: Deploy digital and paper feedback at least 50% of attendees and 70% of vendors surveys immediately post -event and compile to assess satisfaction and areas for reports to guide the planning of subsequent improvement. Use data to plan adjustments annual expos. for future events. 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LLJ It C C Published on City of Port Townsend Washington (httpa.//citygfpt.us) Home > Application and Proposal for Port Townsend Lodging Tax Funds > Webform results > Submission #36 -Submission information Form: Application and Proposal for Port Townsend Lodging Tax Funds pi Submitted by Visitor (not verified) Fri, 08/30/2024 - 3:42pm 24.113.148.108 Event Winter Stay and Play Package Location Northwest Maritime's Swan Hotel and Key City Playhouse, Port Townsend, WA Event Start Date Thu, 12/05/2024 Event End Date Sun, 12/29/2024 Requested Amount $ 6,850.00 Total Project Budget $ 14,250 If not fully funded, would you still accept partial funding for your project? Yes If so, please describe how the project would still be successful. The proposed project budget represents a robust regional marketing initiative that is 100% outside of the Northwest Maritime (NWM) general marketing plan for the Swan Hotel. Any increase in funding will be applied to this new partner package promotion and will positively impact NWM's advertising reach into the 1-5 corridor for December overnight stays. Funds received may be leveraged for additional support to achieve estimated results. Organization/Agency Name Northwest Maritime Federal Tax ID Number 911,931,643 Event, Project or Activity Name (if applicable) Regional Marketing Initiative for Winter Stay and Play Package Contact Name and Title Dakota Hankin, Impact and Evaluation Manager Mailing Address 431 Water St. City, State, Zip Code Port Townsend, WA 98368 Phone 3,603,853,628 Email Address dakota@nwmaritime.org Organization Type Non -Profit Signature Kate Philbrick Date Fri, 08/30/2024 Application Overview and Questions Attachment #1 nwm projectdescriptionbudget 2024.pdf [2] Attachment #2 nwm irsdeterm i nation letter. pdf [31 Attachment #3 nwm and kcpt promotionalmaterials.pdf [41 Questions Predicted 56 individuals What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 56 individuals What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 6 What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 56 individuals What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 40 individuals who come to PT to attend December theater performances because of Stay and Play Package promotion but not book an overnight at the Swan Hotel What method will be used or has been used in previous years to determine attendance? Structured Estimate Application Scoring F. Is the event or initiative a new offering to Port Townsend (less than 3 years)? (2 points) Yes. Although, NWM has a general marketing plan for the Swan Hotel and Key City Public Theatre (KCPT) has a regional marketing plan for its annual productions, this partner initiative brings a new plan to NWM's regional marketing strategies for the Swan Hotel to implement targeted promotional outreach to the 1-5 corridor. G. Will the event or project create local jobs or utilize local vendors? How is this determined/measured? (3 points) Yes. While the marketing partners in this plan are primarily reginal outlets, the initiative will utilize local staff and contractors for graphic design/marketing. Increased hotel stays will ensure off-season employment for hotel staff. Additional overnight guests brought to town will utilize local vendors at restaurants/retail shops/other service industries. This partnership supports employment at KCPT and contributes to additional staff hours. Jobs created will be determined by internal staffing measures at NWM and KCPT based upon prior year employment records. Impacts on local vendors will be determined by informal and formal surveys of package guests. H. Will the event or project increase overnight stays in the offseason (October -May)? (3 points) Yes. This new initiative is being launched to specifically increase overnight stays in the month of December with an eye towards additional partner packages in winter and fall 2025 and beyond. I. Describe any partnerships with organizations or businesses related to this event of project. (2 points) NWM is currently working with KCPT to establish overnight packages that include theatre tickets. This partnership is prompting additional regional marketing efforts for off-season, overnight stays. KCTS, Channel 9, Seattle Magazine, 48North, and Peninsula Daily News are media partners who will help us launch this regional marketing initiative. Future partners may include local restaurants for additional package perks. J. Does the event or project leverage any matching funds or in -kind support? (2 points) Yes. NWM will leverage KCPT's regional marketing campaign for their winter production to maximize impact of additional package specific Stay & Play marketing touches for that production. NWM and KCPT will leverage their relationships with KCTS, Channel 9, 48North and Seattle Magazine for additional in -kind spots and discounts on banner ads, print ads and media coverage. L. The event or project must be open to the public to qualify for LTAC funding. Does the event or initiative have a free participation option? (1 point) While the initiative is focused on hotel overnight bookings, which are open to the public but are not free, our partner, KCPT, will offer pay what you wish ticketing and free student tickets for all December performances. The hotel package will include theatre tickets in the cost, but additional guests of package purchasers could attend the show for pay what you wish pricing. M. Can the public attend or participate in the event or project over more than one day? (2 points) Yes. Multiple night hotel bookings for this package will be strongly encouraged. In addition, KCPT's December performances run 4-5 nights a week with 4-6 performances per weekend for a minimum total of 16 performances in December. N. Is your organization represented on LTAC by a board or staff member? (1 point) Yes. NWM's Campus Director, Kate Philbrick serves on LTAC. O. Are you a 501(c)(3) non-profit organization? (2 points) Yes. FED ID: 91-1931643 P. Briefly describe a relevant past organizational success related to this project/event. (2 points) In 2024, the Race to Alaska (R2AK) attracted 44 teams and drew over 1,500 locals and visitors to the pre -race event, with more than 600 attending the race start. From May to August alone, our reach across Instagram, Facebook, YouTube, and TikTok exceeded 3.2 million, with an additional 10,000 engaged through email newsletters and website visits. This iconic Port Townsend event also captured national attention, with features in Sail Magazine and The Guardian from the UK. This success underscores our ability to create events that foster community engagement and attract tourism, making our Winter Stay and Play package a powerful initiative. Q. Did your organization receive LTAC funds for any event/project within the past year? (1 point for no) No. Application Timeline General Information Source URL:https://city2fpt.us/node/22229/submission/48909 Links [1] https://citygfpt.us/bc-Itab/webform/application-and-proposal-port-townsend-lodging-tax-funds [2] https://cityofpt.us/system/files/webform/nwm projectdescriptionbudget 2024.pdf L] https://cityofpt.us/system/files/webform/nwm irsdeterminationletter.pdf L] https://city2fpt.us/system/files/webform/nwm and kcpt promotionalmaterials. pdf ��['Iie Swaii Hotel City of Port Townsend Lodging Tax Advisory Committee NWM and KCPT Promotional Materials Link to Promotional Materials: III jjp.gi.://diir'v o 111ecorn/file/d/111HIM .... ............................ ! vaJIIMIIRZ5vsirGtier„ IIM3dwV'7 r88-f2 r7olLylgs slll aiiriiiirm� ................................................................................................................................................................................................................................ ��\ wumn�m� Vi�mmmn^S/n*m"/Revenue Service P.O. Box 2508 Cincinnati OH 4520I osoom NORTHWEST MARITIME 431 WATER ST PORT TOWNGEND W4 CENTER 9838B-5723 In reply refer to; 0752258385 May 21, 2014 LTQ 4168C D 9I-193I643 000000 DO 00038370 BODC: TE Employer Identification Number: 91-1931643 Person to Contact: H Baumgarten Toll Free Telephone Number: 1-877-829-5500 Dear Taxpayer: This is in response to your May 12, 2014, request for information regarding your tax-exempt status. Our records indicate that you were recognized as exempt under section 501(c)[3] of the Internal Revenue Code in o determination letter issued in April of 1999. Our records also indicate that you are not a private foundation within the meaning of section 509(a) of the Code because you are described in section(s) 509(a)(1) and I70(b)(1)(8)(vi). Donors may deduct contributions to you as provided in section I70 of the Code. Bequests, legacies, devises, transfers, or gifts to you or for your use are deductible for Federal estate and gift tax purposes if they meet the applicable provisions of sections 2055, 2106, and 2522 of the Code. Please refer to our website www.irs.guv/eo for information regarding filing requirements. Specifically, section 8033(j) of the Code provides that failure to file an annual information return for three consecutive years results in revocation of tax-exempt status as nf the filing due date of the third return for organizations required to file. We will publish m list of organizations whose tax-exempt status was revoked under section 6033(j) of the Code on our website beginning in early 20I1. 0752258385 May 21, 2014 LTR 4168C 0 91-1931643 000000 00 00038371 NORTHWEST MARITIME CENTER 431 WATER ST PORT TOWNSEND WA 98368-5723 If you have any questions, please call us at the telephone number shown in the heading of this letter. Sincerely yours, r Kim D. Bailey Operations Manager, AM Operations 3 I lie Swan otel City of Port Townsend Lodging Tax Advisory Committee Grant Project Proposal Proposed Project Summary: Northwest Maritime (NWM) purchased the Swan Hotel, which is adjacent to our main campus in 2021. Revenue from the historic 13-room boutique hotel supports our programs and mission. NWM's new partnership with our neighbor, Key City Public Theatre (KCPT), creates a Stay and Play Package with an aim of increasing hotel stays during Port Townsend's off-season. To launch this partner initiative, NWM is requesting a grant of $6,850 from the City of Port Townsend's Lodging Tax Advisory Committee to fund targeted regional marketing throughout western Washington. Project Description: NWM's Swan Hotel is located in the heart of Port Townsend's cultural and historic district, steps away from local restaurants, shops, parks, award -winning theater, and the water's edge. This fall, we are creating a Stay and Play Package to include theater tickets along with visitors' hotel bookings. NWM was inspired to work with KCPT, who offers enticing arts and entertainment programming during the shoulder season. In a fun and timely twist, the theater's December play, Bake to Alaska, thematically ties to NWM's Race to Alaska event. Marketing for the new Stay and Play Package at the Swan Hotel will focus on December 2024 with more than 16 performance dates available at KCPT, Dec 5-29. Proposed marketing strategies include media buys on radio, television, online presence through Greater Puget Sound media partner websites, social media, and print advertising in regional newspapers/magazines. These marketing efforts are designed to attract tourists from the 1-5 corridor and western Washington for overnight stays in Port Townsend. The joint initiative between NWM and KCPT is a promising endeavor to generate excitement for upcoming events and races, attract more visitors, and keep people engaged between tourist seasons while encouraging returns in December. With access to a broad audience, our Stay and Play Package marketing will effectively showcase Port Townsend as a vibrant, bustling, and fun community. Investing in this Stay and Play Package marketing strategy brings the promise of an ongoing partnership that will continue to entice visitors throughout the shoulder season. Project Impacts: NWM has a national reputation connecting communities with the sea, and since its 2022 acquisition of the Swan Hotel has grown its regional reputation as a tourist destination. We believe creating a Stay and Play Package in partnership with the Swan and implementing targeted marketing outreach to the 1-5 corridor will result in an increase to overnight stays in Port Townsend. Our current numbers reflect 3,355 room nights booked over the past year (August 1, 2023 — July 31, 2024). 37% of bookings occur on Friday and Saturday evenings, with the occupancy difference between weekend nights and weekday nights most pronounced in the shoulder season. We have achieved this number of bookings through primarily word of mouth, location, and a minimal marketing budget. Until now, we have successfully leveraged our modest hotel marketing budget to retain regular patrons through some regional print ads like the Getaway Guide and digital advertising plus our organizational outreach via email newsletters. We also recognize that many of these overnight tourists had already chosen Port Townsend as a destination when booking rooms at the Swan Hotel. Page 1 of 3 In our third year of operations, we have not added any additional marketing. With overnight travel climbing back to pre -pandemic levels, the ability to nudge the needle in that direction is worth investing more effort. We see our greatest opportunity to increase off-season bookings by attracting visitors to come earlier or stay longer for the weekend, including Thursday and Sunday nights. Our new winter Stay and Play Package is designed to capitalize on KCPT's weekday performance schedule to provide the incentive for these extended or off -weekend stays. By strategically designing our hotel marketing plan to add to the programmatic regional marketing that KCPT is already providing for its shoulder season productions, we will increase the number of marketing touches that are seen by potential visitors from the 1-5 corridor. The requested grant monies represent 250% growth in our Swan Hotel off-season marketing budget over last year. With this additional outreach, we anticipate significant growth in visitors over the next two years, potentially translating to an additional 28-50 visitors throughout the shoulder season, all without increasing the number of hotel rooms. Over time, this increase of overnight stays will significantly increase NWM's lodging tax contribution to the city of Port Townsend, along with the ripple effect of additional retail sales tax through dining and shopping, and, as an added bonus, potentially driving the expansion of our partner's cultural programming schedule. Our Project Partner: KCPT is an award -winning regional theater and is the only professional theater producing an annual full season of plays and musicals on WA's Olympic Peninsula. The Key City Playhouse serves as the performing arts center for Port Townsend's downtown Creative District. KCPT is a leader in Jefferson County arts sector employment for residents and regional artists of all ages. Mutually rewarding partnerships with businesses, schools, government, artists and residents are key to this thriving theater. In a typical year, the theater is home to 200+ performances, education programs, concerts, meetings/presentations, community rentals, and city-wide festivals attended by 18,000 patrons. In addition to being a significant cultural asset to Port Townsend and Jefferson County, this theater company is a regional contributor which attracts a broader audience from throughout the Puget Sound region. Page 2 of 3 City of Port Townsend Lodging Tax Advisory Committee NWM Winter Stay and Play Package Regional Marketing Initiative Budget Project Budget Regional Media Buys Cascade Public Media — Television Spots, KCTS, Ch 9 $5,000.00 Cascade Public Media — Website Banner Ads, KCTS, Ch 9 $750.00 Radio Spots — KUOW $1,000.00 Media Subtotal $6,750.00 Regional Print 48 North Magazine $600.00 Seattle Magazine $2,500.00 Peninsula Daily News $1,200.00 Print Subtotal $4,300.00 Online Presence Social Media - SEO, Sponsored Posts and Ads $1,800.00 Staff Time NWM & KCPT In-house Staff/Contractors 51,400.00 Total Expense $14,250.00 Projected Funding In -Kind Media $3,000.00 (Confirmed) NWM General Operating Budget (staff salaries) $800.00 (Confirmed) KCPT General Operating Budget (staff salaries) $600.00 (Confirmed) NWM General Operating Budget (marketing budget) $800.00 (Confirmed) KCPT General Operating Budget (marketing budget) $2,200.00 (Confirmed) LTAC Grant $6,850.00 (Pending) Total Funding $14,250.00 Budget Narrative Project expenses include: 50 television spots @$100/spot on KCTS ($5,000); 3 banner ads on KCTS website @$250.00ea ($750); 10 radio spots @$100/spot ($1,000); half -page ad in 48North Magazine ($600); variable weekly ads in Peninsula Daily News ($1,200);1i2 page+ print ad Seattle Magazine ($2,500); online/social media ads/sponsored posts/SEO on Facebook, Instagram, TikTok, website and virtual calendars ($1,800.00); staff time for partnership planning, website splash pages and advertising graphic design, and marketing/communications ($1,400). Project funding includes: In -kind television spots/banner ads from Cascade Media ($3,000); all staff expense funded from NWM and KCPT general operating budgets ($1,400); general regional marketing for The Swan Hotel inc: eblasts, online ads/SEO funded by NWM's general ops marketing budget ($800); general regional marketing for theater production inc: 25 KCPT, Ch 9 television spots and 10 KUOW radio spots, and online SEO funded by KCPT's general ops marketing budget ($2,200); pending LTAC request of $6,850 to fund television spots/banner ads @$1,750, print ads @$4,300, and online presence @$800. In the event LTAC is unable to fully fund this proposal, the project will be scaled to fit the existing budget as we seek additional funding. Page 3 of 3 Published on City of Port Townsend Washington (httpa.//citygfpt.us) Home > Application and Proposal for Port Townsend Lodging Tax Funds > Webform results > Submission #37 -Submission information Form: Application and Proposal for Port Townsend Lodging Tax Funds pi Submitted by Visitor (not verified) Fri, 08/30/2024 - 4:51 pm 64.146.145.202 Event Saltfire Theatre 2025 Season Location Various throughout Jefferson County Event Start Date Fri, 11 /08/2024 Event End Date Mon, 11 /24/2025 Requested Amount $ 3,000.00 Total Project Budget $ 5,000 If not fully funded, would you still accept partial funding for your project? Yes If so, please describe how the project would still be successful. We would limit our outreach and distribution of the marketing materials to Jefferson, Kitsap and Clallam counties. Instead of focusing and increasing our outreach to King County. Organization/Agency Name Water Weasel Productions D.B. A Saltfire Theatre Federal Tax ID Number 884,057,593 Event, Project or Activity Name (if applicable) Saltfire Theater Performance Season Contact Name and Title Genevieve Barlow- Artistic Director Mailing Address 240 Sand Road City, State, Zip Code Port Townsend, WA, 98368 Phone -12,064,226,637 Email Address genevieve@saltfiretheatre.org Organization Type Non -Profit Signature Genevieve Barlow Date Fri, 08/30/2024 Application Overview and Questions Attachment #1 saltfire_ theatre_ budget _Itac_grant august_2024-combined.pdf [21 Attachment #2 saltfire_ theatre_ budget _Itac_grant august_2024-combined.pdf [3] Attachment #3 saltfire_posters-Itac rtf.rtf [41 Questions Predicted We predict that we will have 3000 people in attendance over the course of the year long season. What method will be used or has been used in previous years to determine attendance? Direct Count Predicted We anticipate an additional 300 to 450 people people who would be traveling over 50 miles to attend one of our productions during the course of Saltfire's season. What method will be used or has been used in previous years to determine attendance? Direct Count Predicted 10 What method will be used or has been used in previous years to determine attendance? Informal Survey Predicted We predict there will be around 60 people who will use overnight lodging and accomodations, during the course of Saltfires 2025 Season. What method will be used or has been used in previous years to determine attendance? Informal Survey Predicted We predict we will have an audience of around 3000 and around 60 of them will attend with overnight lodging, so roughly 2940 people would attend without needing lodging. What method will be used or has been used in previous years to determine attendance? Informal Survey Application Scoring F. Is the event or initiative a new offering to Port Townsend (less than 3 years)? (2 points) Yes the event is less than three years old. Saltfire Theatre was founded in the summer of 2022 and we are now at the point in our growth where we have the ability to reach out beyond Jefferson County. G. Will the event or project create local jobs or utilize local vendors? How is this determined/measured? (3 points) Yes, we use local printers and graphic designers for all our productions. The vendors we use are all Jefferson County businesses. H. Will the event or project increase overnight stays in the offseason (October -May)? (3 points) Yes, of our anticipated four productions three of them take place in the off season, so the majority of new overnight stays would be in the months from October to May. I. Describe any partnerships with organizations or businesses related to this event of project. (2 points) We have had the pleasure to partner with Corvus Crafts and Fort Worden Hospitality in the past two years. We anticipate using Corvus Crafts to print the rack cards and partnering with FWH to funnel overnight stays into accommodation sat the fort and nearby. J. Does the event or project leverage any matching funds or in -kind support? (2 points) No. L. The event or project must be open to the public to qualify for LTAC funding. Does the event or initiative have a free participation option? (1 point) At all of our productions we offer a policy of "no one turned away for lack of funds" and make pay what you wish tickets avalaible at every performance. M. Can the public attend or participate in the event or project over more than one day? (2 points) Although most audiences will only attend one evening of theater for a particular production, Saltfire has several productions within our 2025 Season and the public would be encouraged to attend multiple productions. N. Is your organization represented on LTAC by a board or staff member? (1 point) No. O. Are you a 501(c)(3) non-profit organization? (2 points) Yes. P. Briefly describe a relevant past organizational success related to this project/event. (2 points) Saltfire Theatre has already made a regional name for itself with 5 critically acclaimed productions in just two years. Both our May 2023 production and our January 2024 production sold out every show, even after adding an additional weekend. We hold open auditions for every show, and have seen increased community involvement with every production. We are financially solid, well managed, and actively growing. This Rack Card project will help us continue to build our audience beyond just Jefferson County residents, helping share our success with our wide community. Q. Did your organization receive LTAC funds for any event/project within the past year? (1 point for no) No. Application Timeline General Information Source URL:https://cityofpt.us/node/22229/submission/48910 Links L] httpa.//citygfpt.us/bc-Itab/webform/application-and-proposal-port-townsend-lodging-tax-funds L] http-.//city2fpt.us/system/files/webform/saltfire theatre budget Itac grant august 2024-combined O.pdf L] httpL//citygfpt.us/system/files/webform/saltfire theatre budget Itac grant august 2024-combined.pdf L] httpL//citygfpt.us/system/files/webform/saltfire posters-Itac rtf.rtf Saltfire Theatre 2025 Season Regional Rack Card Proposed Budget Printing costs $ 3,200.00 2500 full color rack cards Ferry placement $ 1,728.00 3 ferry routes at $288/route for two 3-5 month placements $ 4,928.00 Total Expenses LTAC Grant $ 3,000.00 Grant funding to offset printing costs (proposed) $ 1,928.00 TOTAL SALTFIRE COST WITH $3000 GRANT Anticipated Economic Impact 100 additional ticket sales for each of 3 productions $ 8,000.00 @ $20/seat 20 additional room nights for each of 3 productions $ 10,800.00 @ $180/night 20 additional visitor meals and shopping for each of $ 6,000.00 3 productions @ $100/visitor S 1.000.00 Additional donations to Saltfire Theatre $ 25,800.00 Proposed Budget Saltfire Theatre LTAC Rack Card Page 1 Saltfire Theatre Rack Card Project LTAC Grant Genevieve Barlow- Artistic Director and Board Member www.salfireheare.orct August 2024 Project Overview: Saltfire Theatre is excited to launch a new initiative aimed at increasing our visibility and attracting theatre -goers from outside Jefferson County, Washington. This project involves creating and distributing information rack cards that will be placed in strategic locations throughout western Washington, including on Washington State ferries. These rack cards will promote our upcoming 2025 season and encourage regional arts enthusiasts and tourists to visit Port Townsend and experience our critically acclaimed theatre productions. Project Goals: 1. Expand Audience Reach Draw theatre enthusiasts from outside Jefferson County, increasing our overall audience and broadening our community impact, particularly with productions during the tourism off season. 2. Boost Tourism Invite visitors and western Washington residents to explore Port Townsend and enrich their visit with our engaging theatre performances. 3. Promote Local Arts Offerings Highlight the cultural significance of Saltfire Theatre and its contribution to the regional performing arts scene, focusing on grassroots community efforts which draw talent from and give back to the local community. Benefits of Placing Printed Materials in Regional Communities: Enhanced Visibility: By placing rack cards in high -traffic areas and on ferries, we can effectively capture the attention of a diverse audience, including travelers and tourists. Targeted Outreach: Rack cards in strategic locations will reach individuals who are planning trips or seeking local cultural experiences, thereby increasing our potential audience. Tangible Reminder: Physical rack cards serve as a concrete reminder of our theatre's offerings, making it easier for potential patrons to remember and act on their initial interest. Cultural Connection: Engaging with communities and travelers outside Jefferson County helps build a broader network of support for the arts, and fosters regional cultural connections. Printing and Distribution Plan: Design and Printing: • Design: Collaborate with a local graphic designer to create visually striking rack cards that capture the essence of Saltfire Theatre. The design will include high -quality images of past productions, essential details about the upcoming 2025 season, and a QR code for easy online access. • Content: Each rack card will feature performance schedules, ticket information, our website, and contact details. Printing: Rack cards will be printed on high -quality, heavyweight paper to ensure longevity and a professional appearance. We plan to use a local printer to support regional businesses and facilitate a quick turnaround. Distribution Strategy: • Washington State Ferries: Place rack cards on cross -sound ferries connecting 1-5 corridor cities with Port Townsend, including the Seattle to Bainbridge Island, Edmonds to Kingston and Port Townsend-Coupeville routes. Rack cards on the ferries will target travelers who are likely to visit Port Townsend and enhance their journey with our theatre offerings. • Visitor Centers: Distribute rack cards in visitor centers across western Washington, focusing on areas with high tourist traffic. • Hotels and Inns: Partner with regional accommodations to display rack cards in lobbies and guest information areas. • Tourist Attractions: Collaborate with museums, historical sites, and other cultural venues to feature our rack cards. • Local Businesses: Place rack cards in cafes, bookstores, and shops in neighboring towns and cities. Conclusion: The Saltfire Theatre rack card project is designed to expand our reach, attract a wider audience to our theatrical productions, and promote tourism to the Port Townsend area. By strategically placing rack cards in high -traffic areas, traveler -focused venues and on Washington State ferries, we aim to capture the attention of both visitors and regional theatre enthusiasts, inviting them to experience the unique charm and cultural richness of Port Townsend, Saltfire Theatre and our surrounding area. Saltfire Theatre 2025 Season Regional Rack Card Proposed Budget Printing costs $ 3,200.00 2500 full color rack cards Ferry placement $ 1,728.00 3 ferry routes at $288/route for two 3-5 month placements $ 4,928.00 Total Expenses LTAC Grant $ 3,000.00 Grant funding to offset printing costs (proposed) $ 1,928.00 TOTAL SALTFIRE COST WITH $3000 GRANT Anticipated Economic Impact 100 additional ticket sales for each of 3 productions $ 8,000.00 @ $20/seat 20 additional room nights for each of 3 productions $ 10,800.00 @ $180/night 20 additional visitor meals and shopping for each of $ 6,000.00 3 productions @ $100/visitor S 1.000.00 Additional donations to Saltfire Theatre $ 25,800.00 Proposed Budget Saltfire Theatre LTAC Rack Card Page 1 Saltfire Theatre Rack Card Project LTAC Grant Genevieve Barlow- Artistic Director and Board Member www.salfireheare.orct August 2024 Project Overview: Saltfire Theatre is excited to launch a new initiative aimed at increasing our visibility and attracting theatre -goers from outside Jefferson County, Washington. This project involves creating and distributing information rack cards that will be placed in strategic locations throughout western Washington, including on Washington State ferries. These rack cards will promote our upcoming 2025 season and encourage regional arts enthusiasts and tourists to visit Port Townsend and experience our critically acclaimed theatre productions. Project Goals: 1. Expand Audience Reach Draw theatre enthusiasts from outside Jefferson County, increasing our overall audience and broadening our community impact, particularly with productions during the tourism off season. 2. Boost Tourism Invite visitors and western Washington residents to explore Port Townsend and enrich their visit with our engaging theatre performances. 3. Promote Local Arts Offerings Highlight the cultural significance of Saltfire Theatre and its contribution to the regional performing arts scene, focusing on grassroots community efforts which draw talent from and give back to the local community. Benefits of Placing Printed Materials in Regional Communities: Enhanced Visibility: By placing rack cards in high -traffic areas and on ferries, we can effectively capture the attention of a diverse audience, including travelers and tourists. Targeted Outreach: Rack cards in strategic locations will reach individuals who are planning trips or seeking local cultural experiences, thereby increasing our potential audience. Tangible Reminder: Physical rack cards serve as a concrete reminder of our theatre's offerings, making it easier for potential patrons to remember and act on their initial interest. Cultural Connection: Engaging with communities and travelers outside Jefferson County helps build a broader network of support for the arts, and fosters regional cultural connections. Printing and Distribution Plan: Design and Printing: • Design: Collaborate with a local graphic designer to create visually striking rack cards that capture the essence of Saltfire Theatre. The design will include high -quality images of past productions, essential details about the upcoming 2025 season, and a QR code for easy online access. • Content: Each rack card will feature performance schedules, ticket information, our website, and contact details. Printing: Rack cards will be printed on high -quality, heavyweight paper to ensure longevity and a professional appearance. We plan to use a local printer to support regional businesses and facilitate a quick turnaround. Distribution Strategy: • Washington State Ferries: Place rack cards on cross -sound ferries connecting 1-5 corridor cities with Port Townsend, including the Seattle to Bainbridge Island, Edmonds to Kingston and Port Townsend-Coupeville routes. Rack cards on the ferries will target travelers who are likely to visit Port Townsend and enhance their journey with our theatre offerings. • Visitor Centers: Distribute rack cards in visitor centers across western Washington, focusing on areas with high tourist traffic. • Hotels and Inns: Partner with regional accommodations to display rack cards in lobbies and guest information areas. • Tourist Attractions: Collaborate with museums, historical sites, and other cultural venues to feature our rack cards. • Local Businesses: Place rack cards in cafes, bookstores, and shops in neighboring towns and cities. Conclusion: The Saltfire Theatre rack card project is designed to expand our reach, attract a wider audience to our theatrical productions, and promote tourism to the Port Townsend area. By strategically placing rack cards in high -traffic areas, traveler -focused venues and on Washington State ferries, we aim to capture the attention of both visitors and regional theatre enthusiasts, inviting them to experience the unique charm and cultural richness of Port Townsend, Saltfire Theatre and our surrounding area. Cast and Crew Bios Scott BXMann (Sebastian) has always appreciated the power of a good story. Primarily a youth librarian for the count yy library district, Scott most recently performed as Prince Escalus in Romeo and Juliet (Port Gamble Theatre), and Washinston in The Canterville Ghost (KCPT). Some favorite roles include Oberon, Otto Frank, and Ferdinand the Bull. Gcncvicvc E. Barfow (Director) Liffiana Barrow (Fabian, Maria Understudy) is so pleased to be performing in Twelfth Night! She has loved theater her whole life, and played Curtis in Saltfire's TaminZ of the Shrew this past summer. She would like to thank her friends and -family for their support, especially her incredible mother and sister. Jim Burk (Holy Man) Douq CaSiey (the Captain) A devotee of all things Dion yysian, Doug studied thea`4re at'tUU Boulder plus the American Academy of Dramatic Arts; and worked in the wine industry for the past 40 years. This is his fourth production of Twelfth Night. Other Shakespeare credits include The Tempest, Macbeth, Henry V1, Richard II, and Othello. He is thrilled to be a part of the vibrant theatre scene in Port Townsend. Laura Corncrr (Curio) is delighted to be joining Saltfire for her first performance in Port Townsend. Laura is a parent and full-time student pursuing dual licensure in elementary and special education. In her past life in CC alifornia, she briefly studied acting and performed in short films. Maude Eis& (Olivia) is thrilled to explore such a beautiful and passionate text with this group of dedicated artists! A Saltfire founding Board Member, she was last seen as Tranio in Saltfire's Taming of the Shrew. Other favorite performances include: Jaques in As You -Like It, the Angel in Angels in America, Isabella in Measure for Measure, Gertrude in Hamlet, and Timothea in Sea Marks. Judar''arriS (Feste') is an educator and artist living in Port Townsend. Judd is originally from Port Arthur, Texas, and recently lived in Austin, Texas for almost 20 years. Judd would like to thank his wife, Kelsey, and his family for their continued support and love. Midi M HcnscC (Malvolia) has been in every Saltfire production. Before that she was a regular at KCPT, most recently in Always Patsy Cline. She has appeared regionally for over 25 years. Once again she dedicates this show to her family, who she would be lost without, and: welcome, Ryan, to the family! Austin Kricj (Antonio) is very excited to take part in his first Saltfire Theatre production. After being chaufer to Miranda in the previous show, it just looked like too much fun to sit out! You may have (not) seen Austin most recently hiding backstage during one of Centrum's many events — so he is thrilled to return to the stage surrounded by so much incredible talent! NiCk Magfes (Orsino) is grateful to be engying his second production with Salt` are, having rekindled his love or theater by ortraying Bill in their recent production of All in the Timing. Other favorite roles in the past include-Tevye in Fiddler on the Roof, Marius in Les Miserables, and Orsino in Twelfth Night (again). Nick is so thankful for his wife, Isabel, and her support of his desire to keep going on a stage to be weird in front of people. And he is thankful for his daughter, Aiela, for being fuerte y poderosa. Miranda Mcdave (Fabian) is honored and excited to be in another Saltfire Theatre production, and to work with all of these incredibly talented artists. You may have seen her in Saltfire's previous productions, most recently Taming of the Shrew this past August. In addition to becoming her twin, Miranda worked with LiIli in designing the cast's hair and makeup. �C6 Nesmith (Sir Toby Belch) A longtime PT resident, Zach has been entertaining audiences since he was eight ears old . He made his debut with Saltfire last year playing the part of Trotsky in their production of All in the Timing. When he s not onstage he is lending his voice to the audiobook world, particularly as supernatural slayer Baku heroine Xlina Dar'Karrow and the wily Oxivius Soulforge in Reed Logan Westgate's book series the Bakuverse (the Infernal Games, Dirge of the Dead and Beyond the Waterfall on Amazon, Audible and ITunes.) Jason Nokemeier (Maria) began doing theater at age ii by missing the bus after school. He went on to perform regularly throughout his school career. At age 17 he became an ensemble cast member of Black Pearl Cabaret. He has also appeared in several productions by Key City Public Theatre, includingas Proteus in Two Gentlemen of Verona. He played Vince in The Oneime Player's production of Sam Shepard's chilling Buried Child. Most recently, Noltemeier has been performing with Saltfire Theatre appearing in All in the Timing and is honored to be embodying the role of Maria in this production of 12th Night. darCy Pole (Sir AndrewAguecheek) is a writer and actor who lives in Port Townsend, WA. He has a deep, amateur appreciation for the Bard's work. Twelfth Night will be his fourth show with Saltfire Theatre, and he continues to feel privileged to work alongside such outstanding talent. Cid Po ¢e (Viola) Very much a language and Shakespeare lover, Ciel's recent favorite roles include Malvolia in Twelfth Niand Rosalind in As You Like It. Ciel is delighted to return to one of Crhefavorite Shakespearean comedies with one of her favorite theatre companies. A special thank you to her wonderful parents, Genevieve, and Consuelo. Naomi Ryan (Second Officer) is nervous and excited, depending on the day, to be making her theatrical debut with Saltfire and her first go at Shakespeare! Her last (and only other) role was as Villager Number Three in her high school's production of Beauty and the Beast, in which she was applauded (mostly by her mother) for the natural way she held a broom and swept the stage between scenes. Naomi has ambitions of being in a British period myys�tery one day, perhaps as the body of a wealthy countess in an episode of Ms. Marple. lnUrrj free time she enjoys hunting Craigslist for old lamps, making large quantities of soup with her boyfriend, and reading the memoirs of sardonic women from the 1940's. Naomi feels unreasonably lucky to learn from such an immensely talented group of performers and looks forward to growing as an actor in the coming years. Mor an s6 and (Vincent - Orsino's Servant) 2nd time's a charm! Following his Wuccessful "non -speaking" debut in Saltfire's Taming of the Shrew he treads into the speaking world of Shakespeare for the first time. Still embracing the grumpy old servant vibe, he's excited to be working with Saltfire again. Rac6d Smitti (Officer #1) is supper excited to re-enter the world of theater with this production of Twelfth Night. She hasn't performed in a theater production since high school, where she performed in Bye Bye Birdie and Arsenic and Old Lace. She is overjoyed to be a part of theater again and is very happy to be a part of such an awesome cast. Ld Urncr Wmatrom (Costumes) Libby's costume designs are no stranger to Te'Ifferson County audiences. This is her fourth show desiming costumes for Saltfire, and her favorite Saltfire production so far. She's also costumed numerous shows for Key (.city Public Theatre, Port Townsend High School, and the OCEANS program, including the upcoming Spring 2024 OCEANS production of A Miilsummer Nigght's Dream. Favorite recent work includes The Tamin of the Shrew (Saltfire 2023), the VikingsStory (OCEANS 2016, Three Musketeers (PTHS 2014) and Little Shop of Horrors (PTHS 2015). In a past life she has worked for Portland Opera, Ty gres Hart Shakespeare, Microsoft Theatre Troupe, and Reed College Theatre. Sprin 2024 marks Libby's 49th year doing theatrical costume work! She is a Saltfire Board Member and loving the collaborative energy working with Saltfire. �aldlPo TOEA7RE RESENTS f 01, / �%14 ai IN 725 WATER ST. Jubilee Love Festival LTAC Report 2024 Spring Grant Cycle Grace's Mahali, Non -Profit Partner 88-1704782 Jubilee Love Festival 2-Day Event Held at the Jefferson County Fairgrounds August 23rd & 24th, 2024 Lodging Tax Allocation $3500 Estimated Tourist 65 Estimated Overnight Tourist 35 Measurements that demonstrate Impact As the inaugural Festival, intended to build a home-grown alternative to The Thing which departed Port Townsend in 2023, the goal of the first year was a festival with no major logistical or technical hurdles that reached an audience from around Puget Sound and drew them to Port Townsend. Despite unseasonably cool temperatures and two inches of rain on August 23rd, the festival saw fifty attendees on the rainy miserable day, some traveling from Seattle and Tacoma. Numbers were triple that on August 24th. In a county where the median age is older than 60, making Jefferson County the second oldest county in the nation, and in a county where popular music events such as Concerts on the Dock tend to draw the 60-and-older Port Townsend crowd, the Jubilee Love Festival was dominated by the 30-something crowd, with at least a third of the local attendees coming from Chimacum and Quilcene, including many young families with children. In majority white Jefferson County, the Jubilee Love Festival was more evenly split between the white population and people of the global majority. Having fully inclusive events such as this have long-term demonstrated health and wellness benefits to multiracial children and teens, a currently underserved population in Jefferson County. The family -style meal at the Jubilee Love Festival saw family groups mingling, children of all ages playing together (including in the rain) and a generally joy -filled atmosphere. Additional observations by JLF staff: Support from KNKX, SEATTLE PRIDE, and the stranger allowed for outreach to a broader audience. Local support from Chimacum farmstand, Jefferson healthcare, and more advanced the community support. Had the weather been more suitable, there likely would have been far greater participation. Advance ticket sale numbers did not match the enthusiasm of the crowd. There will be discussions on how better to boost advance sales in future years. Paralleling the overall numbers, the tourist population likewise ranged in age from infants to people in their 70's, with the highest percentage in their 30s. In an aging county, any event that draws young people to the community can have a lasting impact if even a small percentage decide to relocate here. A number of the tourists did not realize that the event also included a meal, despite this being listed on the website. There will be internal discussions on how better to highlight the all-inclusive nature of the Jubilee Love Festival. The expressions of relief and disbelief on the faces of the attendees, particularly the parents, suggest that this particular selling point was important. %WOO 0 � G59pIp� Lodging Tax Reporting Form Organizations receiving funding to promote festivals, special events and tourism -related activities through tourism -related facilities owned or sponsored by non-profit organizations or the local jurisdiction are required to complete this form for EACH activity. 1 Organization Name: Grace's Mahali Reporting Year: 2024 2 Sponsor Type (Check One): 501(c)(3) ® 501(c)(6) ® Local Jurisdiction ® Other (Explain): 3 Activity Name: Jubilee Love Festival 4 Activity Type (Check One): Event/Festival* ® Facility* ® Marketing* 5 Activity Start Date*: 08/23/2024 6 Activity End Date*: 08/24/2024 7 Total Cost of Activity: $15785 8 Amount Requested: $3500 9 Amount Awarded: $ 3500 10 Overall Attendance* 13 Number of Attendees Who Stayed Overnight in Unpaid Accommodations* a) Projected* 250 a) Projected* 20 b) Actual* 65 c) Methodology (Check One): Direct Count* ®Indirect Count* Representative Survey* ®informal Survey* ®Structured Estimate* Other (explain): 1 1 Number of Attendees Who Traveled 50 Miles or More* a) Projected* 100 b) Actual* 50 c) Methodology (Check One): Direct Count* Indirect Count* ®Representative Survey* Informal Survey* ® Structured Estimate* Other (explain): 12 Number of Attendees Who Traveled from Another State or County* a) Projected* 0 b) Actual* 10 c) Methodology (Check One): Direct Count* Indirect Count* URepresentative Survey* ® informal Survey* ®Structured Estimate* Other (explain): *See Lodging Tax Yearly Reporting Definitions/Instructions b) Actual* 10 c) Methodology (Check One): ® Direct Count* � hidirect Count* Representative Survey* Informal Survey* ®Structured Estimate* Other (explain): 14 Number of Attendees Who Stayed Overnight in Paid Accommodations* a) Projected* 25 b) Actual* 25 c) Methodology (Check One): ® Direct Count* ® Indirect Count* ®Representative Survey* Informal Survey* ® Structured Estimate* Other (explain): 15 Number of Paid Lodging Nights* a) Projected* 0 b) Actual* 35 c) Methodology (Check One): Direct Count* Indirect Count* kJ Representative Survey* Informal Survey* kJ Structured Estimate* Other (explain): Name of Individual Who Prepared Report: Grace Bias Phone #: 2064745180 E-Mail Address: info@gracesmahali.org RETURN THIS FORM TO: Shelly Leavens Director of Communications and Marketing sleavens@cityofpt.us DEADLINE: December 31 of Each Reporting Year Activity Type: Event/Festival: Short-term activity occurring between specific dates (e.g, 4th of July c0ebration, local marathon) Facility: Municipally -owned facility that operates some or all of the year (e.g., county historical museum, convention center) Marketing: Activity that provides information to encourage visitors to an area; is typically a year-round activity but may also operate for less than a full year, Activity Date: Activity beginning and ending dates. Actual: Persons estimated to have actually participated in event/festival or visiting a facility. For marketing activity, enter the number of persons estimated to have actually visited area as result of marketini activity. Projected: Persons expected to participate in event/festival or visiting a facility, For marketing activity, enter the number of persons expected to visit area as result of marketing activity. Methodology: Select the methodology used to estimate the actual number of visitors/participants. Direct Count: Actual count of visitors using methods such as paid admissions or registrations, clicker counts at entry points, vehicle counts or number of chairs filled. A direct count may also include information collected directly from businesses, such as hotels, restaurants or tour guides, likely to be affected by an event, Indirect Count: Estimate based on information related to the number of visitors such as raffle tickets sold, redeemed discount certificates, brochures handed out, Police requirements for crowd control or visual estimates, Representative Survey: Information collected directly from individual visitors/ participants. A representative survey is a highly structured data collection too], based on a defined random sample of'participants, and the results can be reliably projected to the entire population attending an event and includes margin of error and confidence level. Informal Survey: Information collected directly from individual visitors or participants in a non-randorn manner that is not representative of all visitors or participants. Infortnal survey results cannot be projected to the entire visitor population and provide a limited indicator of attendance because not all participants had an equal chance of being included in the survey, Structured Estimate: Estimate Produced by computing known information related to the event or location. For example, one jurisdiction estimated attendance by dividing the square footage of the event area by the international building code allowance for persons (3 square feet), Other: (please describe) Overall Attendance: Total projected and estimated actual attendance recorded for event, facility or resulting from marketing activity. Total Attendees Traveling 5O miles or more: Total: Total projected and estimated actual number of visitors traveling more than 50 miles to attend event or facility. For marketing organizations, report visitors traveling more than 50 miles to visit area. Of total, attendees who traveled from another state or country: Of the total projected and estimated actual number of visitors traveling more than 50 miles to attend event or facility or visit area, report projected and estimated actual number of visitors who traveled from another state or country. Attendees who stayed overnight - Paid Accommodations: Total projected and estimated actual number of visitors staying in paid lodging establishments such as hotels, motels, bed and breakfasts, etc. Unpaid Accommodations- 'total projected and estimated actual number of visitors staying i!n unpaid accommodations such as family and friends, Paid Lodging Nights: Total Projected and estimated actual number of paid lodging nights. One Lodging night = one or inore persons occupying one room for one night. Cityaf port(,@�,��> ...... .............. . . ....... . ....... Townsena September 11, 2024 1 avid Faber d Mayor 1360.379.2980 Q dfaber@city fpt.us To: City of Port Townsend Advisory Board Chairs From: Mayor David Faber CC: City Council, City Staff Liaisons, City Manager John Mauro RE: 2025 Workplan Retreat and Next Steps Dear City of Port Townsend Advisory Board Chairs: Thank you for providing your Board's input into our 2025 Strategic Workplan Retreat. I'm happy to report that Councilmembers, Department Directors, and I reviewed all of your materials and considered them in developing a draft City workplan for 2025. That high-level draft is enclosed for your review. Workplan/Budget General Timeline I would also like to provide greater clarity on our workplan/budget timeline. The details are extensive, but a general summary of the coming months is below. Date Milestone September Director/staff coordination, this Advisory Body letter & request September - October Department engagement, review, balancing October - November City Council review & public hearings on proposed 2025 budget November - December Final City Council deliberation and budget adoption January 2025 Request for 2025 Advisory Body workplans My Request to You We continue to work collaboratively to line up efforts with an aim to make the best use of your time and expertise to get real results for our community. To those ends, I have a few requests to you and your advisory body: 1. Please have a look at this high-level City strategic workplan. If you do not see what you submitted in your document, that's okay — we'll be working through the budget process with you and your staff liaison to draw connections and ensure your work is synced with our overall City workplan direction. -------------------------------------------------------------------------------------------------------------------------------------------------- 250 Madison n treet « Suite 2 „„ Port winsend - WA 98368 1 wwwXmty fpt.US Cityaport(,@�,��> ...... .............. . . ....... . ....... Townsena David Faber d Mayor 1 ;f6& .37 .2980 Q dfaber@dty fpt.us 2. Please coordinate with your staff liaison on any related budget impact. For those advisory bodies that generate a specific budget recommendation to City Council or for any indirect budget impacts like staff resourcing, please work with your staff liaison through this process. As always, we do not have the funding or staff time to do everything we wish to do and have to make tough decisions around prioritization through the City budget process. Recommendations need to be complete and submitted by October 1, 2024. 3. Please be ready in early 2025 to draft your advisory body workplan. At the conclusion of the budget process, we will have a clearer assessment of what we can fund and progress in the attached draft 2025 strategic workplan. I will send you another email in January with the conclusion of that process and a request to draft your advisory body workplan that helps give effect to our 2025 City workplan and 2025 budget. City staff will aim to develop a flexible template to capture your priority work. 4. Please help us provide more regular reporting and information to City Council and our community. My colleagues and I are interested in more regular appraisals of the important work you do on behalf of our community. Your staff liaison will work with you to draw together a brief and high-level quarterly report of progress that will be included in our quarterly Council workplan workshops. Thank you for the work you do to add lasting value to our community. I greatly appreciate your service, dedication, and care for our community and for the essential role you play in helping to steward productive, civil public engagement and dialogue. I and my Council colleagues appreciate you and look forward to our continued work together. Sincerely, w David J. Faber, Mayor 1 ry 211 Madison n Street « Suite 2 „„ Port Twinsend . 1 wwwXmty fpt.US �r � Q w 0 o s 0 a v - Q 5 o _ m g m C V � C 'p '0 ap 6 h0 b0 � O OLD oO VF L�� N O Cp II =11 = IIIII E a N E V 4+ c c 3 s �s C 3 Q N d }I a', a v VI 3 N N c v °' c a O C i {' cu Q � u 3 C E U 3 _ a E C N m O E a Y u f6 y a o c o 'xs H 101CL you u U W f� N6 W a' In13 @ IIIIIII th w Q O V C U N qj mOO U Q O C C Y O o 'y a ham- Ij $ v Q 'u u° � � � O � .. Z 3 N W,= N Q Z N N Q \ » _ o 4 7 4 \ } \ \ \ . m z T f!f —— \ \ \ \ \ \ \ \ f ! r ! ! ƒ E o ! /lo _ {o ) [ }\ \ \ \ \ \ \ } \ > \§ G 3§ 3 2§ 3 / \ � - �� \ \ [ 2 — � \ \ / \ � / \ � ! z \ \ \ \ \� \ \ \� \ 0 \ \ \ \ It ({ E [ \\ \�\\\ \w ( § \ _ / : _ - `® \i)®- §\* _46 �3:��\�(�_ ~ )1E ; _ \± t _ r!) - {\ -SL' ?wE ) \))\e 0 E - - ) -u\ c to ® \- G } [ j 6 \ \ \ \ Q \ \ \ E { 3 { ) E t = F -= e / u a 2/[ u={ u _ ( / ±/# Az u O a v U T v 0 v_ bD u 0 'u u m E 0 0 m v N v Q c b0 E w Z) 0 u O CL O 3 3 0 b m c E bz E 0 u E N 0 T n v 0 2 0 2 City t" 250 Madison Street, SURe 1 IPort. Townsend,'WA. 36 � 60 37 504 1 www dtyofpt rus a of 11M Townsen'd ADMINISTRATION 2025 Priorities for Workplan — Lodging Tax Advisory Committee Response to Mayor's Request for Information Port Townsend Lodging Tax Advisory Committee'sACs) vision of .#tourism communityis to reinvest of both residentsand visitors. 1. Status of workplan from LTAC's 2024 priorities: all have seen work completed in the last 6 months. ✓ Provide support to the Port Townsend Creative District in the implementation of the Arts and Culture Plan (funded by LTAC in 2023), and the Soundcheck Festival; o LTAC's Marketing WorkGroup includes Main Street, the umbrella organization for the Creative District, and LTAC is committed to funding initiatives that bridge the CD's work with the visitor economy. ✓ Continue the Community Grants program; o $40,000 was allocated for in 2024 and in the spring round has funded eight organizations with marketing support grants ranging from $500 to $4,500. ✓ Fund continued operations at the Port Townsend Visitor Information Center (VIC) including staffing regular business hours, maintaining the EnjoyPT website and social media accounts, and collection of data for visitation, lodging, and economic impact; c The PT VIC as operated by the Chamber of Jefferson County closed suddenly in March 2024 and the LTAC acted quickly to plan for funding and support for visitors using a collaborative and dispersed model. This plan was enacted in June 2024. ✓ Collaborate on marketing with LTAC member organizations and others, with the PT VIC, OPTC, and PT Main Street as primary partners to attract visitors to Port Townsend in the shoulder seasons (January through April, October through December); o The Marketing WorkGroup, a subcommittee of LTAC that includes marketing directors from local organizations, was formed in January 2024 and meets monthly. The group will issue an RFP for destination brand identity services this year and build an asset library with a local photographer. ✓ Continue support for downtown winter lighting and collaborate with Main Street and others on interpretive signage in downtown and uptown; o interpretive signage has not been a priority for the committee in 2024 given the Visitor Information Services pivot that needed to be addressed. That said, the community readerboard is a priority for LTAC this year and into 2025/2026. ✓ Broaden our participation and contributions within the regional tourism sector; o We participate actively on OPTC and three members of LTAC attended the Peninsula Tourism Conference, participated in the development of an OP Tourism Master Plan, and 2. LTAC's priorities for 2025 (that require policy decision and/or significant budget impact). - Begin planning a new restroom and visitor information infrastructure project with the Public Works Department. LTAC would commit significant reserve fund dollars to this effort. - Investigate a path forward for a digital readerboard along Sims Way, in the location of the current community event readerboard. This old but heavily used resource has fallen into disrepair through the years, and a new digital display would be more effective, efficient, and practical. - Invest in a regional economic development & impact study, with Port Townsend as a focus area, and include arts & culture and the visitor economy. This will build off of other efforts and studies underway (see FW PDA Economic Impact Study, also partially funded by LTAC). - Utilize strategic partnerships to invest in economic development that will bring businesses to PT that serve families, which is needed to serve LTAC's vision and must occur before we can storytell around family experiences in the spring, fall, and winter. - Signal a desire for the City and City partners to support current non -motorized and electric transportation for visitors and residents to reduce emissions / become less car reliant, with an aim to building & supporting new green transportation infrastructure in the future that serves residents and visitors. 3. What has gone well in LTAC's work over the past year? - We moved quickly to change course when the Chamber -hosted Visitor Center closed, to ensure our summer visitors, accommodations, and other local businesses & non -profits serving visitors didn't fall through the cracks. This work is ongoing. - LTAC's financial investment in the Creative District helped move the CD forward and has resulted in an actionable Arts & Culture Plan for the City, partners, and a new manager position under the Main Street umbrella. - LTAC's investment in a dedicated staff position and strategic thinking has allowed the committee to think longer term and have better accountability for the workplan's progress. - LTAC's new granting program has had a great response and it increases our reach and local non- profit capacity when we utilize these funds for event/program marketing to visitors. PortoCity0f 11M Townsen'd ADMINISTRATION 250 Madison Street, SURe 2 N PortTownsend, 'WA 98368 � 360.379rv5047 V www.cmtyofpt.us 4. What should LTAC stop doing or do differently? - Stop punting big visitor infrastructure investments down the road, ie. the new restroom — LTAC is committed to seeing this project through alongside Public Works within the next 2-3 years. - Focus our budget on a few key strategies and keep it high level for more flexibility, opportunity for bigger impact, and ease of understanding. - Focus on brand and destination development for a year-round visitor economy. Better understanding our visitor economy and how it fits in the broader economic outlook for the city is key, including investing in data development and collection. - Stop peak season activation with our mechanisms, like marketing & grants. We have to focus on increasing visitation in the spring, fall, and winter so that businesses can support staff wages year round. - Support businesses and non -profits who serve visitors and residents through relationships and data & information sharing. Keep connecting people with each other. 5. What else should we be considering? We need to see the impact of our work with a new baseline. Relying on 2019 "pre-covid" numbers isn't serving us anymore. We need to continue to invest in new data and understanding and be willing to serve future generations who rely more heavily on technology. - We have to consider ourselves as part of an experience in a regional destination and continue to build relationships with agencies who are also thinking regionally and collaboratively. F— LL Q 0 C Z N N r LL N `�` LPL /r o V 2 a.Z2 o3C0 o� V O LU m V + �o - CL } c 0 L 0 V ai 3 M Z u 0 O N N o 4J fV v c a 0 a t a) t a) tin to W 3 3 N OL 41 i L O D O O Q 0 3 tOi 00 0 J CD n a) Q L a) a) L O O L ) p +J n aJ w r4-1 m m i }W •� Ln .N O (A Lq N D n i1) C `� 0 i U -0 On cn c N .-.. 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Lf) O O N co N N M N f6 O 0 r N r r r In r N O Y Q L Ei} fi> 69 E:} tR t i V:l 6FP EH 0) cn C cz 0 Q � O E N -0 o �j m Q U c � C N c6 J x H � 0 J L Y � L 3 N a x w d a x o W F gthen the role and voice of the creative r in City of Port Townsend and Jefferson ty public and private sectors to achieve 1POO identityas a vibrant arts cornmunity. 0 fo Provide creatives with exemplary resources to help thorn thrive 4 professionally and enrich the Creative District and Port Townsend comi-nunity. Link together existing arts and cultural events and activities in the Creative 5 District, and experiment with new endeavors to arnpHfy impact for artists and audiences. Encourage and incentivize use of physical space in the Creative District for creative endeavors, expanding opportunities for artists and arms ans and increasing access for audiences, PARTICIPATR: ME ME I artist directory ptcreativedistrict.org Ifflil I � The Creative District airns to expand living -wage opportunities for artists who work, live, and sho within the Creative District by providing resources and support ti market their craft. �1 a 11 W U facebook.co m/PTCreative District Funded in part by ArtsWA, City of Port Townsend LTAC, and Port Townsend Main Street Program support. EtIEf Sept. 12, 2024 To: Owen Rowe, Chair, Lodging Tax Advisory Committee John Mauro, City Manager, City of Port Townsend From: Mari F. Mullen Executive Director The Port Townsend Main Street Program 2025-2026 Request: Renewing the Port Townsend Main Street Winter Lights Project • The Port Townsend Main Street Program respectfully requests that The City of Port Townsend Lodging Tax Advisory Committee renew its commitment to fund the Port Townsend Main Street Winter Lights Project in the amount of $15,000 per year for 2025 and 2026. • In 2019, we began implementing the winter lighting plan. It is time to replace a number of the lights strands and we wish to request an additional $2,000 to purchase four cases of new lights. We purchase high quality lights that can be used for multiple years. We have received much positive feedback on the winter lights program and people have commented on what a difference it has made to make Port Townsend feel more welcoming. • In mid -October, we start the process to have the street trees be illuminated in November -February. There are a total of approximately 95 trees to light downtown. While the lights are up, our lights coordinator checks on them often and troubleshoots. In February, we remove the lights and store them again for future use. We also hang stars and snowflakes Uptown, decorate the downtown tree at Haller Fountain, the Tyler Plaza tent, and Adams Street Park. The winter lights project is funding dependent. • We will continue to donate our office/staff time to coordinate the winter lighting plan if it is funded. 2025 WINTER MARKETING CAMPAIGN — REQUESTING $15,000 for 2025 We are grateful for the LTAC Commitment for $10,000 to 4t" Quarter marketing in 2024. We are collaborating on the marketing plan with The Magic of Christmas (MOC) organization and we are increasing the amount of activities under the heated tent at Tyler Plaza through this partnership, as well as enhancing the festivities at the Treelighting through additional lighting/staging. MOC will host extended events at the Cotton Building after the Treelighting. We request additional funding for regional marketing to help underwrite the extra costs related making the holiday kick-off even more magical and to fund the tent -related costs for the four Saturdays. The Port Townsend Main Street Program (PTMS) is coordinating the decorating, lining up the volunteers, and events under the Tyler Street Plaza tent in November/December. PTMS will use part of these funds for radio ads in Seattle/1-5 corridor. We plan to have Small Business Saturday events, ornament -making, caroling, and visits with Santa in the heated tent. We will work with other nonprofits to fill out the schedule of events. We request that this LTAC funding continue in 2025 and 2026 to spread the word about visiting merry Port Townsend in 4th Quarter. Tent rental: $2500 Heaters/tent 4 days $1200 KWARM Seattle Radio ads/web ads $2400 Seattle KUOW Radio ads/web ads $3000 Seattle Stranger online $1000 Decorations (Tent, Haller Tree, Adams St Park) $1000 Carolers 2 Saturdays $500 KCPT Theatre performance $700 Nonprofit event partners- tent events $600 (supplies) Staff coordination Nov/Dec $1250 Cotton Building rental Dec. 6 $400 Treelighting day Street closure permit/ $50 (Small parade Treelighting) Total: $15,000 Thank you for your consideration. We would be happy to answer any questions. www.ptmainstreet.org. mo a V n rN '" r � M ,• , _ 4� O c9 mT V r V M V (i1 ♦ �1, Om1Si�. 4� 0.5 N V !L C 40 E Mv"m �: A NM w A.Aw Ao rA .i� n m vF u°Ji v N ` of E Ie K n b m mCIF m M n q Q m: 0 4 [L N 16 K, N 00 i.i C .y CM O p M: pp3 4 oN0 W N M.^, m E m N .tiY oi" V M N 06 3 p N c m y C i o a a W K N C u W w ZE m a o a a a w w m on ci 0: LL LL `¢ Q U O (j m V Port Townsend Main Street Program Tourism Assistance Proposal for May — September, 2025 The Port Townsend Main Street Program is submitting this tourism assistance proposal to expand and coordinate the customer service contact part of a visitor experience program from May through September 2025. The LTAC-funded pilot program in summer/fall 2024 has been very successful with our greeter welcoming hundreds of visitors one-on-one Fridays -Sundays. Stationed in the middle of Downtown PT with the mobility to move the e-bike to alternate blocks and areas depending on where visitors are. Wearing brightly colored attire, they welcome the public and give directions for visitors. A script has been developed to promote rotating businesses and address visitor questions, shopping/dining/lodging/things to do recommendations, and restroom locations. This is a true customer service and allows us to promote downtown and uptown shops, events, theater, galleries, and the many historical elements of our area including Fort Worden State Park. We also encourage guests to stay longer and or return with a festival or more activities in mind. We work with Fort Worden Hospitality to stock the brochures and co -promote our area. The 2025 LTAC budget includes funds for two paid persons as well as one staff person to administrate the program. We will have some designated trainings with basic rules so that contracted workers can provide similar quality information. The contractors will also have a laptop and a cell phone to be able to google any info. They will keep the e-bike stocked with visitor brochures. For 2025, we propose expanding the program to: May Wednesdays -Mondays 6 days June Wednesdays -Mondays 6 days July 7 days a week August 7 days a week September 6 days a week $30/hour including reporting Greeter personnel $22,650 Program admin (5 months) $2925 Supplies (stickers/printing) $900 Uniform $300 Total: $26,775 Thank you for the opportunity to submit this proposal to welcome visitors next year. Ptmainstreet.org I f U) I 0 0 I I 0 V) :D > X 0 ca cn 0 E C (D E (D E CU cn W 0 0 0 w > cu > cn .Z:: c 0 4 1 a ® E' co C (D C 0 E cn E 0 0 to co x x > CD 0 (D co .r"I I w y . ......... .t E ............ o C. �!2 E :5 0 0 0 > Q) 0- D 0 5; 0 0 0 . Ul) u u U) .. .... .... D- (1) o (D 0 0 cu . .... Q) u 3: 2 > 0 U) 0 4 0 E 0 .......... u F . ........ a) 0 0 u CD Lb 0 (D :5 (D al- C) co tf. 0 V) u C 0 Q) u u o w ye j M Q 7. . ........ 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Based upon the Readerboard Services current successful 90% usage within the first 3.5 months we propose the following: The City of Port Townsend extend the existing contract with KCPT to continue providing Readerboard Services for FY 2025, beginning January 1 st for a fee of $18,456. Services to include both those spelled out in the FY 2024 contract as well as expanded services already being provided that are not currently enumerated: Current contract services agreement: OBJECTIVES: Readerboard Management: $10,000 (6.5 months) FUNCTION I: Managing Readerboard Requests & Scheduling: Coordinate all reader board requests, including fielding calls, setting up online systems for reservation and payment. Including but not limited to: 0 Develop procedures for responding to eligible non-profit organization's requests to use the readerboard; 0 Develop a mutually agreeable system for scheduling readerboard requests and a payment management system where revenue is outside the scope of this agreement. FUNCTION II: Changing the Readerboard Letters: Providing and maintaining the physical letters for the readerboard, and providing the staff time to change the letters at a regular cadence set at their discretion, no more than one time per week,* no more than one event per side of the readerboard. One event may occupy both sides. Key City will also provide secure storage space for the letters when not in use. *Note that the schedule of lettering changes is flexible and may be less than one time per week. Services currently provided and proposed to continue in FY2025: All of the above from 2024 agreement and the following additional services Data collection and reporting for the City of Port Townsend regarding use and users Management/maintenance of easily accessible website reservation system. Live box office service for reservation system for those unable to access online services Marketing of Readerboard Services including discount offers and proactive engagement with community organizations. Consulting with organizations on promotional language and strategies for effective use of the Readerboard. Provide and maintain safety equipment and transportation for staff physically working on the Readerboard. Basic care and maintenance of the Readerboard letters. Planning for future uses/expansion of services of Jeff copromo.org website Note: Due to the nature of annual scheduling, services are ongoing and must be provided for future bookings outside of the timeframe of the existing agreement in any fiscal year. In other words, we must provide some services for future bookings outside of the contracted fiscal year. Note: The condition of the Readerboard letters is rapidly deteriorating and is insufficient for two sides in both quantity and quality. We strongly recommend the purchase of a second set of letters for FY 2025 be added to the City's expense budget for the Readerboard.