HomeMy WebLinkAbout032724 LTAC Special Session Meeting Packet- Added After Meetingport townsend
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creative district)
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The Creative District aims to
expand living -wage opportunities
for artists who work, live, and show
within the Creative District by
providing resources and support to
market their craft.
Strengthen the role and voice of the creative
"i sector in City of Port Townsend and Jefferson
County public and private sectors to achieve
i
community goals and ensure Port Townsend's
,/ pg ' identity as a vibrant arts community.
/,, ",
Support jobs, paid project work, and
workforce training opportunities that
reinforce key Creative District Arts and Culture
Plan goals and build a stronger future as an
rr % arts community.
j Expand and coordinate communication and
marketing in three dimensions:
(A.) creative to creative information sharing
/i (B.) creative to marketplace opportunities
(C.) arts marketplace opportunities reaching
residents and visitor audiences.
Provide creatines with exemplary
resources to help them thrive
professionally and enrich the Creative
District and Port Townsend community,
Link together existing arts and cultural
events and activities in the Creative
l% District, and experiment with new
1 endeavors to amplify impact for artists and
audiences.
Encourage and incentivize use of physical
space in the Creative District for creative
fendeavors, expanding opportunities for
artists and artisans and increasing access
for audiences.
,err
artist directory ptcreativedistrict.org O facebook.com/PTCreativeDistrict
EE ..
Funded in part by ArtsWA, City of Port Townsend LTAC, and Port Townsend Main Street Program support.
City of Port Townsend
LODGING TAX FUND
BUDGET SUMMARY 2024 SCENARIO 2
2024
2024
Lodging Tax
Proposed VIC
Proposed VIC
Budget Allocation
Budget Allocation
NOTES
CHAMBER
NEW ENTITY
Expenditures
emphasis on fun approach for the summer at both Fort Worden (hub) and downtown,
Human(s) to answer the phone and create resources for ensuring there are
that could experiment for future solutions to serving visitors, and collect data : 50K
standards met for customer service aligning visitors with their needs
$ 42,600.00
$ 60,000.00
plus additional 10 for data collection
Readerboard + Digital Kiosks
$ 17,500.00
$ 15,000.00
5K for repair, 5K for management and/or 5K for digital kiosks
Contingency, supplies, eqpt
$ 13,300.00
$ 8,400.00
May be needed for signage, print materials, etc...
$ 10,000.00
Fold up intothe Marketing WorkGroup's purview
Hosting+ mgmt of EnjoyPT web and social
Website and Social Media for Enjoy PT
$ 6,000.00
Contract for visitor -centered photography and video at events in 2024
Photo and video asset collection $ 4,000.00
Total Expenditure
$ 83,400.00
$ 83,400.00
OCTOBER 2023 VIC AND ENJOYPT ENGAGEMENTS
October November
MONTHLY VISITORS
343
273
EMAIL/WEB QUERIES
25
22
PHONE QUERIES
120
100
RELOCATION PACKETS
4
1
VISITOR INFORMATION PACKETS
20
30
TOTAL WEB IMPRESSIONS
96,000
82,000
TOTAL WEB CLICKS FROM IMPRESSIONS
2,200
1,900
TOTAL WEB UNIQUE VISITORS
3,700
4,500
TOTAL HOME PAGE VISITS
6,026
5,963
AVERAGE TIME ON INDIVIDUAL PAGES
2 min, 11 sec
1 min, 47 sec
FACEBOOK REACH
4,714
24,930
INSTAGRAM REACH
947
71472
FACEBOOK PAGE VISITS
223
403
INSTAGRAM PROFILE VISITS
94
95
NEW FACEBOOK PAGE LIKES
30
10
NEW INSTAGRAM PROFILE FOLLOWERS
29
20
December Total
616
47
220
50
938
1,260
2,473
4.726
29,644
8,419
626
189
40
49
YTD 2024 VIC AND ENJOYPT ENGAGEMENTS
YTD
255
25
110
3
22
83K
2.6K
3.8K
10,559
2 min, 47 sec
30K
1.2K
374
80
49
27