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HomeMy WebLinkAbout032724 LTAC Special Session Meeting PacketEnjoy i r oo �' Townsend� Lodging Tax Advisory Committee Meeting Special Meeting Wednesday, March 27, 2024 2:00 to 3:45 p.m. City Hall, 540 Water Street City Council Chambers • Join virtually at „t „I „o„ j.2.i��wel')in_ r.com enter the 9 digit Webinar ID 541-580-195 • Join by phone in listen -only mode (360) 390-5064 ext. 5 access code: 510-029-822# • Submit public comment to be included in the meeting record to: .:.1..I:. .../ .I: �...I� ..�..0 ..crir�r..0 �_e r.). t.:.:fJ I..10 L. t c M...� ..u:...y p:....1: Call to Order II. Public Comment- On Agenda Items (3 minute per person) III. Port Townsend Visitor Information Center (NOTE: the Committee will be breaking out into groups for 15-20 minutes during this agenda item and will come back together to share out what was discussed. Virtual audio during breakout session may be difficult to hear.) a. Overview & Considerations i. Part 1: 2024 ii. Part 2: 2025 and beyond b. Action Items and Next Steps IV. Adjourn LTAC regular meetings are held every other month on Tuesday at 3 p.m. Next regular meeting: May 14, 2024 from 3 to 5 p.m. Mark your calendars and save the dates! City of Port Townsend LODGING TAX FUND BUDGET SUMMARY 2024 FINAL 2022 2023 2024 Lodging Tax Proposed 10/10 Adopted Adopted LTAC regular oey" " " y - Revenues Taxes 441,000 525,000 550,000 Licenses & Permits - - - Intergovernmental Services Charges for Goods & Services Fines & Penalties - - - Miscellaneous Revenue 150 750 750 Other Increases - - Other Financing Sources (inc. Transfers In) Total Revenue 441,150 525,750 550,750 es & Wages & Benefits ;es Visitor Center Operations Marketing (incl. CD support in 2023) Tyler Plaza Tent Rental Data Collection General Fund Overhead Creative District Support Facility rental waivers 2024 Community Grants Big Belly Contract Outlays �r Financing Uses (inc. Transfers Out) it Expenditure Change in Fund Balance ing Fund Balance 75,000 194,187 264,343 109,180 136,475 NOTES 75,000 Half of a Communications & Marketing Manager 309,918 83,400 1 see breakout sheet 45,000 56,250 115,000 2,500 20,000 19,507 17,618 17,618 - 1,000 8,400 10,000 10,000 10,000 - 25,000 40,000 10,500 15,500 15,500 15,000 15,000 15,000 5,000 125,000 125,000 125,000 334,187 479,343 529,918 106,9631 46,407 I 20,832 522,592 568,999 Page 1 of 7 us on shoulder seasons. co-op between various entities: included but not limited OPTC, VIC, Main Street, Contractors luded in Main Street 10K marketing budget provided to FW PDA for Economic Impact Study Finance Dept breakout sheet eds analysis on what is used YOY in each round ee year contract for this amount er Lights PT Mainstreet ers and signage ;ferred to Debt Services through 2035 for Water Street Overlay, Visitor Center Way frontage, SR 20 pedestrian walkway and Quincy/Jefferson Street NOTES Infrastructure Spend 2024 % spend 2024 Marketing 2023 for comparison VIC operations $83,400 debt 24% $ 25,400.00 Media Ad Buys: DMO Big Belly $15,500 infrastructure 22% $ 56,250.00 Winter and Pivot Marketing Lights & Banners $20,000 marketing salaries/strategy 22% 14% $ 10,500.00 Digital Marketing: DMO $ 22,400.00 Pass-thru contracts $118,900 grants 8% $ 114,550.00 waivers 2% Note on proposed restroom infrastructure project: there is an estimated two-year planning period with implementation in the third year. Page 2 of 7 City of Port Townsend LODGING TAX FUND BUDGET SUMMARY 2024 FINAL 2024 Lodging Tax Proposed Main Street Budget Allocation NOTES Expenditures Winter Lights 15,000 provided year over year Creative District 8,400 2024 request, see below Implementation of the Arts and Culture Plan 3,000 Operation of Artists Directory 2,400 Soundcheck support 3,000 Marketing - this is folded into a collaborative marketing effort Total Expenditure 23,400 P o r t Townsend creative district PORT TOWNSEND CREATIVE DISTRICT FINANCIAL LTAC REQUEST 2023 Create Artist Registry $ 6,000.00 operation year 1 $ 2,400.00 Develop Arts & Culture Plan $ 15,000.00 implementation of Arts & Culture plan year 1 $ 3,000.00 WSDOT Creative District Highway signage $ 1,000.00 (75% underwrite --3 signs) Soundcheck support $ 3,000.00 year 1 TOTAL YEAR ONE $ 30,400.00 2024 Artist Registry operation year 2 $ 2,400.00 implementation of Arts & Culture plan year 2 $ 3,000.00 Soundcheck support year 2 $ 3,000.00 TOTAL YEAR 2 $ 8,400.00 2025 Artist Registry operation year 3 $ 2,400.00 implementation of Arts & Culture plan year 3 $ 3,000.00 Soundcheck support year 3 $ 3,000.00 ITOTAL YEAR 3 $ 8,400-001 GRAND TOTAL $ 47,200.00 ptcreativedistrict.org City of Port Townsend LODGING TAX FUND BUDGET SUMMARY 2024 SCENARIO 1 Lodging Tax Proposed VIC Budget Allocation NOTES Expenditures Issue RFP for visitor services to a single entity. Would include previous scope of Visitor Services Contract $ 83,400.00 work. Total Expenditure $ 83,400.00 City of Port Townsend LODGING TAX FUND BUDGET SUMMARY 2024 SCENARIO 2 2024 Lodging Tax Proposed VIC Budget Allocation NOTES Expenditures Implementation of strategies in Arts & "Salaries & Wages & Benefits" $ 42,600.00 Culture plan Kiosk project (IT/Design/physical) & "VIC Occupancy" $ 17,500.00 possibly for Readerboard Mgmt of front desk services & possibly "VIC Operations & Volunteers" $ 13,300.00 readerboard "Services" $ 10,000.00 Hosting+ mgmt of EnjoyPT web and Website and Social Media for Enjoy PT $ 6,000.00 social Contract for visitor -centered Photo and video asset collection $ 4,000.00 photography and video at events in 2024 Total Expenditure $ 83,400.00 Revenue vs Expense Summary Cilyof Port For the Period Ending December 31, 2023 Townsend Benning Revenue Revenue ACTUAL Rev- %f- &p- &p- %f- R- - Exp R- - Exp R- - Exp Ending fund Batan- �B.dW WDA..,A BUDGETR- �B.d�t �B.dW WDA..,A �B.d�t YJE� Tamar _ at YJE� M Actual Tamar F. nd Batan- D,ogE,f ,./C-t,,g ... y k -A. Street 203,145 2,288,505 479,484 150 421 (271) 40,890 (40,890) 1,171,775 1,022,512 149,263 28140 - 1,817,100 587,489 1,228,611 32% 150 421 (1,817,100) (546,600) (59,509) (-,-) 203,566 1,752,806 171,486 Library Real Estate Lodging Tax ,517,341 1,203,130 2oc 1 130 721406 7,302 1,203,:oOo5 1,102, 11 101,117 701,500 1 719,383 (17,883) 525750 633,278 (-,-) 4,000 loo 3,900 92% 103% 129 3% 1,-,2. 30,862 872,625 588,069 384,556 Sll,- -J. 141j22 4,000 35 3,955 6040 72% 1% (13,.0) (83,715) (271,125) 131,314 14,507 263,157 H 503,6. 1,3., - 984,563 7,367 Affordable ..-,ng 83,937 loo'- 91401 8,700 - 92,896 61,896 31000 - 7,205 29,505 113,- --n, D-[-- 31- Gant 159,317 20,150 18"6 1,374 93% 20,000 19,378 - BJ4o 150 (602) 158,714 TOTAL SPECIAL FEV FUNDS -,o. 2479904 2490683 (10,779) - SiM 2,497,513 2 -1. 85- (17609) 78,514 675,575 6,341,626 3,207,235 6,120,163 87,072 8,831,94) 6,556,101 2,275,846 (2,621,712) (435,931) 5,905,688 Ge 936,364 858,532 2,445,789 1,044,502 5' 495,321 --pift.1 Street pift.1 CAPITALPIUCLECTSFUNDS . 1,118 - - 1 281 1921 4.- , 7,0% - ,U58 711, 6,3B3,886 1095(5 (""8") (-0.) 2M 60.9,750 844,867 1,1E5P57 3,693,1e1 2,297,288 1P520892 9,540o84) 2,112A58 7A28,389 184,831 1,340,1E8 G.1 -u- Sy.,. U-I.P.-I Water/Sewer Operations 2,500 2,156,674 4,088,263 25,000 15,373 .,- -,- -,l. (418,661) 9'333,609 10,118,755 61% 213% - 24,672 15,724 .,- 33500 -,- (456165) 10,603678 9'104,034 1,499,fi44 1444% A- (-) 335,940 304,432 2,148 2,461105 5,102,984 Water/Sewer Storm Operations St.,. D'it,d 3,898,570 26773 9,926,329 7,036186 2,890,143 1,255,89 (-Z-o) 335,200 200,- 1.11. 71% F- 7,546,888 .,..,g. 3,891980 621,480 29 591 81% 5%(2W 1014,721 2,379,441 3,38198 (-,-) 2.) 170,2W 7,99,848 514'690 197,060ENTERPRISE FUNDS 92% - 21,1.3,- ., -,314 1,749,088 20,578,380 14,706,920 5,8MAGO 5E6O22 4,707P94 15,567,834 Public W.,. Admin IT Equipment OSM/Replacemerrt 1- 139,87) 160,505 2,268,986 764,238 602,061 -,- 410,955 411,045 (go) 808,170 817,845 - - 105% 71,878 461604 o.,- 386,978 374,716 iz- 1,437,083 830,988 606,095 d- d- (13640) 140,456 23577 36, 2 628,913) 11.7 280,333 1%,- 2,285,843 quip-1-11r,pl ...... t Engineering s"i- 7LE00 '39,671) -1,850 600,7341,059,603 943,725115,878A- 514,98130,V5 102,026 nemploymertt Self -Issuance u22,346 50,000 72 49,928 o% 50,000 83 49,917 o% - (11) 22,335INTERNAL 2,6,0,614 3,607,94) 2,8341873 -,OM 3,711,541 2,611,116 1,103,425 (103,59d 223,756 2,887,3,41 SE -CE FUNDS Flr-ws Re sips , 1 313,610 34,236 41,169 (6,034) - 13,117 12,651 7,689 2'Y93344,783 Ou.din I I W. od, oopndts 4,746 1 806, 106, 1,3,054 (I030,54) U12 W 7, .-M Fund ]121% F.043ARYMNOS �118,258 3,6235 IMA35�, (112,890) 424% (9%548 116451 403) 1,687 29/888 , 340,W JGFANDTOTAL 1 2S.3,- SL..A.o 4%.9,.9 2,725,411 95% 43,S9S,979 00 19,286,407 34,023,- ... \R,, -,-2023Q4 2023\2023 Ve-nd Daf[Flnancial Report Fpr Warden Preservati C—U­ C—rdtt, Allia— H—an tj Arts WA WA J�ffc. U pis. T— 112rFl C -rd r State C." "�ratlng (FCC)(OPIC) Tourisrn LTAC f WA Trust for WZ, n HF,t., 1, gt." Preservation Everyone[ ProViding Key Data jeffCo EDC 1. January 10 — Contracting, Review, Call for Proposals. The City initiates agreements with LTAC funding recipients in accordance with current -year budget, including terms, deliverables, insurance requirements, and scope of work. LTAC reviews previous year reporting and assesses current year projections. LTAC reviews the RFP for allocated grant funding. 2. March 12—Spring Grant Application Review. Review first cycle applications for LTAC funding, including Q&A with funding applicants, and make decisions on grant funding. Depending on ycl revenue ArYoertise fornewLTAC members (appointments through May on roll'inwards until Fall na 1eMay 14 - Budget Priorities and Plan/Project Review — In the May/June time period, LTAC receives a call from Mayor/City Manager to LTAC (and all City advisory boards) for workplan items and budget request. Note that the overall LTAC budget is forecasted by the City Finance team; LTAC makes a formal recommendation to City Council for use of those funds. LTAC eviewsprogress p g, project progress. proposalsrforrT�eoptohe 2024 workplan, reviews data, v, marketing, off ILTAC gd ert ,6`611To 4. July9 - Proposals, Bud et Priorities. The Cit on beh or y AC considers priorities for next fiscal year and suggests a preliminary LTAC budget. LTAC weighs a range of objectives within the scope of the criteria to determine a recommended budget. 5. September 10— Fall Grant Application Review, Budget Recommendation to City Council. LTAC reviews proposals for the second half of the allocated grant funding of the year. LTAC votes on a budget and submits a recommendation to City Council in advance of a decision on the final City budget. City Council may choose to approve/incorporate or may send the recommendation back to LTAC for further discussion. 6. November 12 —Annual Review. LTAC reviews progress on the 2024 workplan, 2024 marketing and visitation data, hears from grantees, partners, and contractors on annual work, plans annual meeting schedule, plans 2025 grant deadlines, and ties up loose ends in discussion. Sprin¢ Round Monday, January 20 — Call for Proposals Friday, February 23 — Spring Grant Deadline Tuesday, March 12 — LTAC Grant Application Review Fall Round Monday, July 22 — Call for Proposals Friday, August 30— Fall Grant Deadline Tuesday, September 10— LTAC Grant Application Review Let's think big — what is our Big Hairy Audacious Goal (BHAG)? Mindset shift from whether we are doing things right, to whether we are doing the right things. Illllllluu� Relationships and -- partnerships across sectors Revenue vs Expense Summary For the Perrodl Ending Dect mbar 31, 2023 cityol� Po OegLmrBmg Fond RaR3M- Rne4-. BudgW fl. -Ye VTD A0,M AGTUAL fl- - RU UG: ET R. %rraimr &usee�aoY Expcimaa BWgW DP -1. YTD ActOAR %tfGimX &.udeet fl- Up Y, F.. TA1.1.. R."Ne. E.p V7p�ElTn�/ iri ,t R.,- Up YID Am,u Em0110g F,H,d Mu - 3Ru-203,.1A5 20 IA5 1'k 421 IJ',"9i 281:% 1:121 ,721 277.1'.FIG A.IR.P.A. „'^.,299,505 40„&00 40,4500} 191't„94724 18"Va '1,729„G11 0 w 9,14'1'/, 00) 1:51m620) 1,Ph„,906 ST -1 4798&8 1"m.?Tb A,022542 149'7G3 6"7'V, 1099,77a A,330'btl 6{22'6': •'YB% w"bauj C1+m'Y, .3 pA'A8G Lib- ;Yil 341 1,Y91317'.i ?L,1U2,"tit: 101,113'•" ..9N" 1717,815 .1821,4:1.7 :)G GG? 3741, (1;4,:19!m1 !(8:i,f1h) M3,6116 R-1 I ,I.SYn ane Tax 1,20&,. 0 '1(11 Y1);1 '!19,392 i1'1,FYa"t 11,21", 377 3Yi :Y2M''Ms :6M 554 GO4, (2)1 l::r 131 614 1,3:in1;444 11udR7pr 16'Vua'. Y21,.4DG 5256"J'.!iG G32"M M411k%'W 12012'13 511,243 270,121 1411122 "P2'% ld,bT) 767.n1"a"r" BPA,b 3 rtn ll:M°a '1 107 M,d717f7 100 :1,91727 :6A A,tYY7 T" 54„966 11rA 6:7 ?,54(77 Al1mrar5l Ikm,ing 6:3,!0327 190'101 9'1.401 11.;62%fA :7EA 9:7.NS1Ni 6i,mc :!'1.000 GA, '1.MN.s 39Skv 2,13,142 G.nru�tyL..nrf Mg nrnt 11 Mr: 4,. rk "arct '1.""''s'W 20,9.'"7 '1'A„'k'7FI 13;"/4 !A'3%+o :40,7724 13,"4'1'1 G.'/2 9'7rm', '1ti0 254781 9513,7'14 lrtumr (oumllR s - i-€ :1207,M 27979.004.. 2,d9U9G83 110,779 100% 21897.111A1 "'11111385,34A 97% %18"GG3R "YS>J1 6151W5TOTAL 6,341.,626 6x207„23'5 6,1200163B7,072 '&,631„944 '7 6,101. 556 2,275e046 12,624,712h 8435,9384 5,905,688. SPECIAL REV IFU%4DS 83'% 74% 0e[4mrx991 c'oobR 960.231 '5,:'798„3190 936„368 B56,,3?. b?% 2,"5'A3 1,401,20.7 '1.044„507.. 57q% 8650 6891 0464,9191 49,,321 5lrcrwtt{;;7EOhM :ti95"118' lRbb,234.. 'lI.;,6'a"927. 89411240 "7317 7"09'6,050 7111172 L„3£J3',;B06 IN, d5,239"Y'771 9%mfl &44,099' 1'%56p357 3' 6"13p 2,297;269, 4r3512,= 9p540,1147 2,lt2,458 Y'26„309.. A@90,6K "$2&4183" 1,3W,188 T;MYIVJ4.FH0s:W""A'SFI0 Wb$ 22% eu1404umc 2,500 25,000 1e.,;373 9.0'R"Y 1B41M9 .8.16'77 194,Y24 2,9448 4965 3252 tl3aall 7.143 S $1-Dt°a9IapmerN 2,1418,674 369.440 74188„101 18166351, 2'1;i5'R1 33.'60"4 429:9,669 f950N,169J 1484'"Jia 335,940 904,432 :2.461,105 "7W99^97 Sm9xe9Sperati m9 4,0618"263 9;333.4"'"653 '10116,"755 1785144";$ 1081''% 10,603,6"V& 1104.,034 1499,6" MY,„499,6Y, 1'1 ..270,0691 '1 ..094,!2'1 5.'102,968 917,1'+ 7$'mnrx rarp9Ra1. 9,696,.510 9,976 626; '703f"la6 2,890 '141 '7tl1M1 'V'bm.R0& :903"4:,9069 3,691,9&f1 4819 7.3"15„44'1 1..3M273 7,276664!3 S1101m47P.1ei"n7 87"7,661 1,113,824 '1.7'SM'V? f3.7.calp 1071X1 1„748.1161 11411¢Y93 32/9„363 61%9 Rwd,3439 816979711 91'14,8`90 `,9919udr(n 1{p9C✓Al 28 "Y'73 335.200 20U,U72 135.1775 ri'i7M1 611.430 23,7416 50-,1638 !1% R286,28U1 ''170.2 RE, 19U60 110,050y440 21,163,492 19414,314. t,ZdL9.,,10&& .20yM,38mi 14,70e,9f70 5,871,4160 565022 4,707394 15,557,638 FIN7ERPR1$'E IFR11Nm8 92% 74%, 11'Ijbbl Vdpli,t Ad,nim 136„&77.21111 8U7,U6�1 167,1.`11 ':1691, 177,157&' 46`1,4vYAd 310,T73 b,. "2r.U:l 11%l.'29 23 II' rlgaudpmr�mi0&W RN0atisa'al 1460,595 .X14,955 411,015 9101 MY% 386.9781 3.'74,716 12,262 97+'7, 237977 }16,329 116,834 IWa,m 11 q.1p-. C.1m Iik,.mpl:7r ¢r7mN4 '2,286„9&6 ROB. 1YID 98RAb (39,16'70) 01144 1„839,4%'3:7 61.3G,gas 8,0095 5&67 flG2R„913'2 ''11B'Ka 1.2B5,&A3 Atlr[mng,$-k;ei 71;900 1„574.*3M 9"73}„gS.PJ 600,7."94. 167176 IrObS.6'03 94u..72a 11519:7.8 &91. `614„9,1 :i1li'm 202.026 I1Vs pU,yriim$d111 r 7a71r:c. '12„34,6 W. DM 0 .49INS 9W4 M. DO Ki 49„91'T 0%6 8111 7,7.1333, 2,663„614. 31,607„947 2,834,,673 773,0175 3„711,544 2,6114316 ''LiOGA25 1103„5341 223,756' 2,BB7,370, MNl ERNAt&ER'480'EFIWND$. m 70%E I1109mprv1f.1699x19%4p; 31�.�3`'19 3,1,7„1;t ', 43„W, K619W M%fr ,,. 76IMS '1,'3,667 11'1101 W2%'M 1,.6637 .7;273' '7eg0t9'$3 �7A7119dIpp69N a9'4rMd11Wkol6r,p%ugphN9klt 1 7„9N& :105{1$66 �01.05 �6p 103,011� C312`dl„fi54p '.. _ �mr1A2 i'X 9260: IAYIrp(dpN199pHm747 '.. F0g711tlC$m1"m SaN 311 756- :34(;2&5 140,0 Z, 111,2;641&1 4 $ A",', 10413", MAP 4111$'% 7d6 29,W 346;143., 0RAND TOTAL 29,653,594. 91..698,;970 48,969,559 2,725,4uu 95% 62,886;38599& 43,599,9'79.00 19;286„407 MI 91u;191,4161 5,369580 34,023;174 City of Port Townsend LODGING TAX FUND, BUDGET SUMMARY 2024 FINAL Lodging Tax nditures Visitor Services Contract 'Total Expenditure Proposed VIC Budget Allocation NOTES Issue RFP for visftor services to a single entity. Would include previous scope of 83,4,00.00 1work. 83,4,00.00 City of Pork 'Townsend LODGINGTAX FUND BUDGET SUMMARY 2024 FINAL