Loading...
HomeMy WebLinkAbout011221 Packet Lodging Tax Advisory Committee Meeting Tuesday, January 12, 2021 3 to 5 p.m. City Hall, 250 Madison St., 3rd Floor Conference Room ****The State of Emergency declared by Governor Inslee temporarily prohibits in-person contacts with the public required by the Open Public Meetings Act and the Public Records Act. The May 29, 2020 Public Health Order by Jefferson County Health Officer Thomas Locke also states no in-person meetings are allowed. Council will be participating by teleconference**** Submit public comment emails to be read aloud (up to three minutes per person) to: publiccomment@cityofpt.us or join in person via computer or tablet at http://joinwebinar.com enter the 9 digit Webinar ID 532-630-139 or listen by phone only (listening mode only) United States: +1 (631) 992-3221 access code: 582-896-426# Local Dial In – (360) 390-5064 access code: 582-896-426# I. Call to Order II. Approval of Minutes - October 13 and December 11, 2020 III. Lodging Tax Revenue Reports IV. Chamber Marketing Report V. Chamber Budget and Marketing Plan VI. Main Street – Streetscape Enhancement Project VII. Committee Announcements VIII. Adjourn LTAC regular meetings are held quarterly, on the second Tuesday at 3 p.m. of the months January, April, July, and October each year. Next regular meetings: April 13, July 13, and October 12, 2021 from 3 to 5 p.m. Mark your calendars and save the dates! LODGING TAX ADVISORY COMMITTEE MEETING MINUTES DATE: October 13, 2020 START TIME: 3:00 p.m. LOCATION: City Hall VOTING MEMBERS PRESENT: Pam Adams (Chair), Amanda Milholland, Karen Clemens, Janette Force, Cody Griffith, Nathan Barnett, Cindy Finnie, Denise Winter NON-VOTING MEMBERS PRESENT: Mari Mullen, Arlene Alen MEMBERS EXCUSED: Sherri Hanke, Barb Trailer CITY STAFF PRESENT: City Manager John Mauro, Finance and Administrative Services Director Nora Mitchell, Finance Manager Tony Hillman, Deputy City Clerk Haylie Clement Topic Action Chair Pam Adams called the meeting to order at 3:00 p.m. Approval of Minutes: October 23, 2019, January 14 and September 14, 2020 Unanimous Approval Lodging Tax Revenue Reports: Finance and Administrative Services Director Nora Mitchell presented the lodging tax revenue reports. 2021 Budget: Nora Mitchell presented the 2021 proposed budget providing detail on each listed expense. It was explained that there is expected to be $158,494 remaining for the Committee to potentially dedicate to marketing. The Committee discussed the likelihood of in-person events in 2021 and how to invest in the future of tourism including year-round activities during the pandemic. Committee Members discussed the idea of reinstating the Come Back campaign and a passport program along with other ways to promote tourism. Methods of utilizing idle volunteers was explored. The Committee agreed that the key points discussed would provide the framework for prioritizing the remaining 2021 budget expenses. Committee Announcements: Committee Members each provided updates on recent events and projects within each organization. City Manager John Mauro updated the group on potential reduction of service to the Washington Ferry system. Next Regular Meeting: January 12, 2021 with a Special Meeting anticipated in November. Adjourn: The meeting adjourned at 4:40 p.m. LODGING TAX ADVISORY COMMITTEE SPECIAL MEETING MINUTES DATE: December 11, 2020 START TIME: 1:30 p.m. LOCATION: City Hall (Virtual) VOTING MEMBERS PRESENT: Pam Adams (Chair), Janette Force, Denise Winter, Nathan Barnett, Cindy Finnie, Barb Trailer, Karen Clemens NON-VOTING MEMBERS PRESENT: Mari Mullen, Arlene Alen MEMBERS ABSENT: Sherri Hanke, Cody Griffith CITY STAFF PRESENT: City Manager John Mauro, Finance and Administrative Services Director Nora Mitchell, Deputy City Clerk Haylie Clement Topic Action Chair Pam Adams called the meeting to order at 1:30 p.m. Lodging Tax Revenue Reports: Finance and Administrative Services Director Nora Mitchell provided an overview of the latest revenue reports. 2021 Budget: Nora Mitchell led the discussion on the proposed 2021 budget noting that the purpose of the meeting is to make a recommendation on how the approved LTAC budget amount would be allocated in 2021. The Committee discussed Main Street funding along with other tourism needs. Alene Alen addressed the reduction in the proposed Chamber allocation. The Committee discussed supplemental budget options, winter and possible pivot marketing allocations. Nora Mitchell informed the Committee that the Main Street funding specifics would be presented at the January meeting but the budget line item at this point would not change. Motion to recommend the approval of the presented 2021 LTAC budget with change to allocate $25,000 previously listed as Infrastructure Reserve to a future Chamber marketing contract requiring review from the Committee before funds are spent. Motion passed unanimously. Next Regular Meeting: January 12, 2021 Adjourn: The meeting adjourned at 2:33 p.m. City of Port Townsend LTAC Revenue Summarized between Gov't & Non Gov't Entities - YTD through the period ending: Entity Type 2020 Proj 2020 YTD 2019 2018 2017 2016 2015 2014 2013 2012 2011 Non Gov't $262,000.00 $271,253.32 $397,343.74 $385,369.43 $368,824.64 $360,091.31 $318,065.30 $279,527.10 $275,710.16 $251,051.72 $246,363.62 Gov't $78,000.00 $68,293.24 $166,672.78 $148,702.70 $139,678.42 $114,846.28 $125,793.98 $82,633.50 $90,971.98 $98,878.98 $103,806.18 Total $340,000.00 $339,546.56 $564,016.52 $534,072.13 $508,503.06 $474,937.59 $443,859.28 $362,160.60 $366,682.14 $349,930.70 $350,169.80 *Gov't includes:Boat Haven Fuel Dock / Port 2020 YTD % Collected:99.9%2020 YTD 2019 County Fair Assn of Jefferson County 2019 YTD % Collected:100.0%Other Gov't $28,116.24 $41,151.44 WA State Parks & Recreation Commission PDA $40,177.00 $125,521.34 Washington State Council of AYH Total Gov't $68,293.24 $166,672.78 Fort Worden Public Development Authority December 31, 2020 $0 $100,000 $200,000 $300,000 $400,000 $500,000 $600,000 2020 Proj 2020 YTD 2019 2018 2017 2016 2015 2014 2013 2012 2011 LTAC Ten Year Revenue Trend Total Non Gov't Gov't City of Port Townsend LTAC Revenue Summarized between Gov't & Non Gov't Entities - YTD Entity Type 2020 YTD 2019 2018 2017 2016 2015 2014 2013 2012 2011 Non Gov't $271,253.32 397,343.74$ 385,369.43 $368,824.64 $360,091.31 $318,065.30 $279,527.10 $275,710.16 $251,051.72 $246,363.62 Gov't*$68,293.24 166,672.78$ 148,702.70 $139,678.42 $114,846.28 $125,793.98 $82,633.50 $90,971.98 $98,878.98 $103,806.18 Total $339,546.56 564,016.52$ $534,072.13 $508,503.06 $474,937.59 $443,859.28 $362,160.60 $366,682.14 $349,930.70 $350,169.80 Boat Haven Fuel Dock / Port 2020 YTD % Collected:99.9%2020 YTD 2019 YTD County Fair Assn of Jefferson County 2019 YTD % Collected:100.0%Other Gov't $28,116.24 $41,151.44 WA State Parks & Recreation Commission PDA $40,177.00 $125,521.34 Washington State Council of AYH Total Gov't $68,293.24 $166,672.78 Fort Worden Public Development Authority December 2011 - 2020 $0 $100,000 $200,000 $300,000 $400,000 $500,000 $600,000 2020 YTD 2019 2018 2017 2016 2015 2014 2013 2012 2011 LTAC TEN YEAR REVENUE TREND -YTD Total Non Gov't Gov't* 2021 City of Port Townsend Marketing Plan Goal: To continue, on a reduced budget to market Port Townsend as a year-round destination for a broad-based demographic population and increase amount of overnight stays in the city. Strategy: Building on the annual campaign goal of promoting tourism in Port Townsend through strategic social media posts, monthly newsletters, partnership with Olympic Peninsula Tourism Council, and capitalize on Chamber Community Development Fund benefits to local businesses. We will continue to keep Port Townsend top of mind through social media and SEO including paid social. Tactics: Continue to utilize National Park Trips program to reach a wider, outdoor seeking audience; For inside 50 mile audience, market Port Townsend via social media marketing and document progress with search engine optimization through Windridge Solutions; for outside 50 mile audience target international tourist demographics with targeted digital posts and search engine optimization. Any possible promotion opportunities that arise will be offered to Port Townsend Co-Op LTAC partners, including, but not limited to: Fort Worden, \ Key City Public Theater, Rainshadow Properties, Port Townsend Mainstreet Program, Farmer’s Markets, Northwest Maritime Center, Marine Science Center, Puget Sound Express, Jefferson County Historical Society *We reserve the right to make any strategic changes to this plan as opportunity dictates. National Park Trips: Program 1 Custom Content Website Listing based on Staff Writer Interview, Integration into One Online Road Trip, Olympic Trip Planner Full Page Advertisement, Targeted Email Leads, Banner Ad Campaign – 60,000 Impressions (5,000 per month), National Park Newsletter 3x Features, National Park Newsletter 1x Banner Ad , National Park Facebook 8x Boosted/ Targeted Post Websites: Nationalparktripsmedia.com hub.myolympicpark.com The National Park Trips program targets an outdoor/activity demographic. By continuing to market Port Townsend as the starting point to a 2021 Olympic National Park experience, we anticipate a higher number of outdoor demographic visitors, and will be able to track return on investment through programmatic reports from National Park Trips. National Park Trips reach National Park Trips Audience: 7.1 Million Total Facebook followers: 110,000+ International Audience: 830,000+ Olympic Audience: 300,000+ Annual Website Users: 250,000+ In conjunction with National Park Trips, EnjoyPT social pages will leverage at least one post per month featuring Port Townsend as a starting point to the parks system starting in mid-January. We will continue working with Windridge Solutions incorporating this into our enhanced SEO and social media marketing. We will target specific posts to maximize coverage for Port Townsend. Responded to over 720 leads in 2020, averaging about 60 per month. With new BookDirect booking system with Olympic Peninsula Tourism Council, a drip campaign can be launched to enhance verifiable data on return on investment Port of Seattle Grant Apply for Port of Seattle marketing Grant for City of Port Townsend and try to utilize in Q3 or Q4 Airport Spotlight campaign. Submit for other grants as they become available Quarters 1-4 Distribute Monthly E-blasts highlighting upcoming events in Port Townsend Will continue to distribute a monthly e-blast to our list subscribers detailing upcoming tourism opportunities in Port Townsend as well as highlighting local businesses and establishments. Partnership with Olympic Tourism Council OPTC is integrating the BookDirect booking system onto the OlympicPeninsula.org website. This enhanced booking capability adds tracking ability for visitors to Port Townsend and its lodging establishments. Social Media Will continue to utilize the Port Townsend Visitor Information Center Facebook page to enhance traffic from the 1-5 corridor, inside 50 mile audience, through boosted posts by highlighting upcoming events and featuring local businesses. As well as on a regular, albeit less frequent basis, market to the outside 50 mile market as well. Currently, planning for future adventures. Will continue to highlight tourism opportunities through EnjoyPT Facebook and Instagram channels. Will feature local attractions, lodging establishments, activities and upcoming events in the area. Will feature itinerary options for visitors and share posts from local partners to enhance engagement. Chamber Community Development Fund Tourism to benefit from the Chamber’s Community Development Fund where a percentage of all membership investments will be credited to work on micro-loans, scholarships, grants and more for our community businesses. Those funds will work locally through business membership sponsorships, nonprofit support, education opportunities, business workshops, speakers & leadership development, business resources, community sponsorships, signs/banners, videos/photos, connecting community to resources and enthusiastically promoting the Jefferson County and Port Townsend community & businesses. Our initial project is an e-Commerce class and program that is free to participants and provides real value for our businesses and their web identities. We are supporting that with a Sofa Surfing-shop local campaign beginning this January. Serve as Film Liaison for the City and interact with police department and permitting as necessary to develop these clients and projects knowing most of them are last minute here REV LTAC 2021 LTAC Budget draft CVB/DMO Consolidation 2020 City 2021 Projection City 2021 Projection Funded RevLodging Tax Revenue City Projection City ProjectionTotal Revenue.............................$230,000 $230,000Projected Actuals Reduced ConsolidatedVIC CostsVIC Occupancy $21,750 $11,088 $11,088 VIC Operational Expenses $9,647 $7,647 $7,647 VIC Volunteer Expenses $1,500 $1,500 $1,500VIC Consolidation one-time $5,200 $4,100 $0 4100 approx outstandingSub-total $38,097 $24,335 $20,235 Human Resources VIC Staff $25,000 $20,000 $20,000Payroll Taxes/Insur.$20,000 $30,000 $30,000Administrative Oversight/projects $15,000 $15,000 $0DMO Com. Project Specialist $6,100 $0 $0 Staff coverage for VIC - Covid $0 $0 $0 Sub-total $66,100 $65,000 $50,000 Advertising/Marketing Ann. BudPT brochures $0 $0 $0Advertising (media ad buys, budgeted $39K) Co-Op OPTC $0 $0 WA Visitors Guide $2,500 $2,500 $2,500 Coho Magazine, Annual Co-op $7,500 $0 $0 Stand-Alone PT Advert. Seattle Gay News $0 $0 $0 Local Media $1,000 $0 $0 PT Leader Getaway Guides $3,343 $3,400 $3,400 Seattle Met $2,204 $2,200 $0 Statehood $2,600 $2,600 $0 SIP $0 $0 $0 NW Adventures Magazine $0 $0 $0 Fall Campaign $0 $0 $0 Winter Campaign $0 $0 $0 SeaTac Spotlight $4,000 $4,000 $0 Sub-total $23,147 $14,700 $5,900 Collateral and fulfillment • Printing pad maps, lodging inserts $0 $0 $0 Sub-total $0 $0 $0 Technology UpdatesWeb updates/social media $8,000 $7,200 $6,500Digital marketing & maximize SEO $10,000 $11,000 $9,000Video Content $2,500 $2,000 $0 Consolidation integration $2,200 $500 $500 Sub-total $22,700 $20,700 $16,000 PartnershipsVisit Seattle membership $0 $0 $0 WTA membership $1,000 $1,000 $1,000 Olympic Culinary Loop $1,275 $1,275 $1,275Sub-total $2,275 $2,275 $2,275 Contracts Olympic Peninsula Tourism Commission $21,000 $17,000 $16,000 National Parks Program $3,700 $3,000 $3,000Sub-total $24,700 $20,000 $19,000 General Marketing & Promotion Total $72,822 $57,675 $43,175 TOTAL EXPENSES:$177,019 $147,010 $113,410 1.5.21 2021 CHAMBER VISITORS INFORMATION CENTER & DMO CONSOLIDATED PLAN SCOPE OF WORK Per the request of John Mauro, City Manager to Arlene Alen, Executive Director, Jefferson County Chamber FACILITY Maintain space for VIC (Visitors Information Center) and OMO (Destination Marketing Organization for Port Townsend) at 2409 Jefferson St, within Ste, A, PT Maintain building upkeep Post Reader Board requests through internal system Maintain internal public restroom in Chamber Ste A during business hours as Covid phased openings allows Cooperate with City and Community on events scheduling into the Jefferson Street area through Police Department or Chamber as allowable with COVID restrictions Store and display visitor guides, brochures, trade show materials and tourism promotions within Ste A AT THE Chamber and exterior kiosk center Maintain onsite afterhours information brochure display & web information Maintain grounds and parking lot through landlord Provide free public wifi at building and car park (through provider and PUD access) VISITORS INFORMATION CENTER SERVICES Page 2 VISITORS INFORMATION CENTER SERVICES Maintain and electronically distribute Port Townsend Community event calendar on Chamber website Facilitate event publication on the Chamber of Jefferson County Community Calendar & EnjoyPT (tourism website) VISITOR SERVICES Greet and accommodate onsite visitors in Phase 3 and beyond of COVID phases Create Virtual VIC-serving multiple audiences through Enjoy PT Chat Bot and staff including but not limited to: Answer telephone inquiries Answer email inquiries Mail visitor guides as requested Mail relocation packets as requested Answer mail Maintain telephone directories incl. Port Townsend, Distribute brochures representing Jefferson County Distribute brochures and information representing Canada (reciprocal marketing) as COVID permits Distribute Visitors Guides to and for other Washington State VIC’s (reciprocal marketing) Distribute brochures representing State Parks in Jefferson County Provide additional visitor information as available Provide inquiry data for fulfillment Page 3 Distribute Chamber Community Guides Maintain memberships, pending funding, in Association of Visitor Information Centers of Washington (AVICW) and Washington Council of Chamber Executives plus Western Association of Chamber Executives (WACE) Maintain wi-fi services and links to local events and accommodations including www.jeffcountychamber.org, www.enjoypt.com and others as available Maintain and produce VIC statistics as needed and archive Maintain affiliation through Executive Director and participation with the Olympic Peninsula joint marketing Committee. OPTC Chamber will serve as the Destination Marketing Organization for the City of Port Townsend with details below as scope of work. Chamber will form and maintain Marketing Advisory Committee (MAC) comprised of Chamber and Community members and tourism/accommodation vendors to coordinate and advise on annual campaigns for 2021 and beyond. Implement and manage City marketing plan and budget and track results where possible Marketing for City of Port Townsend including but not limited to: • Responding to incoming media requests • none during COVID Track articles and media coverage and report results • Partner with OPVB (Olympic Peninsula Visitors Bureau), TCC (Tourism Coordinating Council for Jefferson County) Visit Seattle, Port of Seattle with International Media Tours as appropriate Page 4 Develop and produce creative messages that are consistent and professionally produced no funding approved for this in Q4 revision at this time Develop and maintain broad-based digital and social marketing and advertising including SEO (Search Engine Optimization) • Regularly post integrated content for broad-based social media • Produce and distribute monthly consumer-oriented email highlighting key visitor events including articles consistent with current campaigns Participate in holiday promotions committee, if any, as requested, leveraging advertising for out-of-area visitors None approved at this time within Q4 Consolidation Plan Provide tourism communications to local businesses via quarterly articles in the Chamber newsletter and to accommodations via email as needed Continue update(s) of EnjoyPT website, manage and supervise web team and regularly update as necessary integrate, monitor and cntantly update Chat Bot service for EnjoyPT post launch. (late January 2021) Aggregate or write stories, theme-based packages and itineraries as needed Track site usage and report Post social media updates including, but not limited to, Facebook, Twitter, Instagram and Pinterest. Aggregate and maintain a Chamber-based portfolio of photography and videos of Port Townsend / Jefferson County to utilize for marketing and advertising in all media. None during this COVID phase FILM LIASON Point-of-contact and assist project managers for films, television, commercials, documentaries etc., site-selecting and/or film producing in Port Townsend Work closely with City staff and Police Department to assure ease of permitting and production and hand project off to police liaison once committed to permit early in process. Page 5 Attend virtually LTAC, TCC and OPTC meetings (Tourism Coordinating Council of Jefferson County, Olympic Peninsula Tourism Commission Participate virtually on committees, as available, including marketing, planning etc. for OPTC and Tourism Summit. Manage reports and budgets and prepare LTAC reports as needed Work in partnership with Port Townsend Main Street, Fort Worden, Washington State Ferries, Washington Tourism Alliance, , Port of Seattle, Visit Seattle, and other entities Digital Media • Update EnjoyPT with Chamber, social media updates and administration, production of monthly tourism eBlasts, editorial in support of SEO and all applicable linkage. • Facebook Promotion of content as budget allows Visitor packages With local businesses and events create branded packages for the region. Hold newcomer semi-annual Meet-ups as practicable, virtual during Phase 2 COVID response. Page 6 REPORTING RESPONSIBILITIES Monthly City marketing reports to Chamber Board of Directors LTAC reports for quarterly meeting and annual budget preparations and reporting with supplemental reports as requested. Report on other funding resources and expenditures with results i.e. Grants etc. Participate in State compliance audit if requested From: Mari Mullen <director@ptmainstreet.org> Sent: Wednesday, January 6, 2021 4:36 PM To: Nora Mitchell <NMitchell@cityofpt.us> Cc: John Mauro <JMauro@cityofpt.us> Subject: LTAC Streetscape Enhancement Project--two possible options Dear Nora, We are enclosing two possible scenarios to support the Open Streets Concept downtown in 2021 for the Jan. 12th LTAC meeting. My board member, Simon Little, is working on getting further information for these options which we hope to provide you by the end of tomorrow. OPTION ONE Our board and Design Committee are interested and supportive of continued improvements of Tyler Street Plaza. In the past, we have loaned Main Street moveable streetscape furniture sets to the Plaza. Last year, we applied for a grant from the Tri Area Garden Center and received funds to purchase 5 large pots and got plants donated by Shold Garden Center for the pots. This year, we would like to explore moving the lighting project idea forward for Tyler Plaza. Previous research done for grants has estimated the lighting portion of the project to be approximately $43,000 (we are waiting to hear back from the Lighting Pole supplier to see if we can get a refined number in next few days). • This would be for lighting enhancements at the Plaza (not attached to buildings) as shown in the visualization below created by our board member, Simon Little, Architect. • The Port Townsend Main Street Program is willing to commit $14,000 towards this project. • If LTAC/The City approved this project with a commitment of $25,000, we estimate it would leave approximately $4,000 to raise or find from other sources. • If we received the commitment of LTAC Funding in the amount of $25,000, we would run it like a project, develop a schedule and get bids for the electrical, structural engineering, concrete work etc. so we would know where the budget stands and how much would be needed to close the gap. • We would request the City’s assistance with permits and public process as part of Open Streets. We feel this would enhance Tyler Plaza in many ways by extending the hours of its use which would benefit the downtown historic district and our town overall. Lighting would add a festive atmosphere and create more pedestrian appeal. It would contribute to a safe, welcoming feeling during the darker winter months. OPTION 2 Tourism Streetscape Enhancements including Adams Street “Parklet" Scenario: • We will measure the Adams Street “Parklet" space • We will do a draft schematic design—a Master Plan--and develop a phased design for a module that can be added to each year or as additional funding permits. This would be a roadmap for the future. • We would use the funds as efficiently as possible and would aim to use local vendors. • If funding is approved, then we will put forth a request for bids (construction companies are super busy and it takes much longer than usual to get bids) • We would request the City’s assistance with permits and public process as part of Open Streets. This second option also includes purchasing additional Main Street furniture to enhance streetscape, maintenance of plantings at Tyler Plaza and at the new Adams Street Parklet, a watering spigot at the parklet, a one-time purchase of 100 flower baskets for downtown/uptown historic districts (details tbd) and Main Street project management fee. Thank you for the opportunity to provide these options for the enhancement of Port Townsend. We could talk more tomorrow if you wish. Mari Mari F. Mullen Executive Director The Port Townsend Main Street Program 211 Taylor Street, Suite #3 Port Townsend, WA 98368 (360) 385-7911 www.ptmainstreet.org Find Us on Facebook Join Us! Our mission is to preserve, promote and enhance our historic business districts. From: Mari Mullen <director@ptmainstreet.org> Sent: Thursday, January 7, 2021 5:10 PM To: Nora Mitchell <NMitchell@cityofpt.us>; John Mauro <JMauro@cityofpt.us> Subject: Adams Street Parklet concept Fwd: LTAC Streetscape Enhancement Project--two possible options Hi Nora and John, Here is a visualization for the Adams Street “Parklet” put together by Studio STL, Simon Little’s firm. He is a board member and on our Design Committee. We anticipate that we could do three benches with concrete planters and plants as part of the Adams Street Parklet project. It could be expanded over time. Re: Tyler Street Plaza Lighting: Simon did check back in with the lighting contact to see if he could get updated figures, but they have not been able to provide that yet, so the numbers less firm there for that project. Would it be possible to put this new Adams Street Parklet visualization and the Tyler Street Plaza lighting project visualization in the LTAC meeting packets? Thank you, Mari Thank you, Mari F. Mullen Executive Director The Port Townsend Main Street Program 211 Taylor Street, Suite #3 Port Townsend, WA 98368 (360) 385-7911 www.ptmainstreet.org Find Us on Facebook Join Us! Our mission is to preserve, promote and enhance our historic business districts. ADAMS STREET PARKLET ADAMS STREET PARKLET CONCRETE PLANTERS METAL TABLE & CHAIRS CUSTOM BENCH PORTABLE PLANTERS ADAMS STREET PARKLET PRE-CAST CONCRETE PLANTER ALL NATURAL IRONWOOD SPECIES 3' - 0" 1 6 ' - 0" 3 ' - 0 " 1' - 8 " ADAMS STREET PARKLET POSSIBLE PLANTER LOCATION MODULAR BENCH SEAT PERSPECTIVE VIEWS PALETTE DIFFERENT SEAT CONFIGURATIONS 2021 TOURISM STREETSCAPE ENHANCEMENTS New Adams Street "Parklet" improvements (design outdoor seating--labor, materials & plantings )12,000 Adding watering spigot 300 Maintenance of flower pots at Tyler Plaza and plantings new Adams St Parklet May through October --28 weeks 30 min. a day/5 days a week 1250 drought resistant plants 8 Additional sets of Bistro tables/chairs locations tbd/$500 per set, includes tax/ shipping 4000 Purchase 100 flower baskets at $50 each/ 1 x cost.5500 Main St Project mgt 1950 Total 25,000